THE MICHIGAN DAILY
Friday, September 10, 1071
While you were gone this summer, The General came to town with his California Pants C
Now he welcomes U. of M. types to his
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Michigan at Washington Downtown Ypsilanti
Quality student fashions with prices to fit the student budget
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0 Flyinq Eaqle
SVictory Red, White
Reg. $3.50 Value
BUILT FOR ACTION
the "Heavy Weight"
They wear like iron!
All Sizes. $9.00 Value
With Button Front $8.00 Value
$Our Price $ 5 88
from the General-the California Pants Story
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All sizes and
The Nation's 29th California PantseCompany
Store, and Michigan's Second, will open on Au-
gust 19, 1971, when the General turns the key in
z the lock. Featuring such items as men's slacks,
bell bottoms, trousers, Apache scarves, belts, shirts,
jackets and sweaters, jeans and vests.
"Our byword is Discount Prices plus Service."
The General said, "We can keep our prices ex-
tremely low because of our volume operation pat-
terned after the other outlets in this coast to coast
operation. As for service, we intend to make it
as easy as possible for our customers to stop and
shop in the minimum amount of time. There is
a large convenient parking lot behind the store,
and there will be plenty of sales people on the
floor at all times to make purchasing easier."
The "General," retired in February of 1969, after
being in business 25 years. "After my retirement, I
got nervous sitting around doing nothing," Nesbitt
said. "I heard about the California company, flexv
to headquarters in California to find out what it
vas all about.'
"The firm started in Los Angeles as a family
owned wholesale operation, but the number of walk-
in customers soon caused the company to convert
to a retail business at wholesale prices. When I
heard the success story of the company, I became
excited and bought into it," theGeneral said. "I
have Michigan exclusively, and my program is to
open 10 stores throughout the State. Lincoln Park
was my first store and Ypsilanti is the second,
because I feel there is a definite need for this type
of operation in this area. Besides Los Angeles,
Lincoln iPark and Ypsilanti, company stores are
located in many of the major cities including
H-ouston, Seattle, Dayton and Chicago."
the "TOM JOSES" LOOK sS"
Guys & Dolls
JUST A FEW
OF OUR MANY
1. C. ISAACS
* SHIP 'A' HOY
e BOTTOM'S UP
WE BUY FROM EVERY FAMOUS
MANUFACTURER IN THE U.S.A.
His 'n Her
Many Go-together styles to choose from.
Huge assortment of sizes and colors.
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Many styles, sizes and
colors to choose from
Regular $24.00 Value
Reg. $14.00 Value
Come in and Check our
full assortment of
HIS N' HER
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Say "Charge it"
ith ytour 1
If togetherness is your bit then do
your thing in the newest
looks built for two
Reg. $8:00 value
He 'N She Make The Scene
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