Advances in technology affect the en-
tire scope of our personal and profes-
sional lives. We must embrace
technology and make it our own just
to keep up. We need to anticipate the
customer's needs with the correct se-
lection of merchandise. We need to
have merchandise available when the
PAT ROSEN
General lanager of Burberrys
Regional Director-Elect of The
Fashion Group
International
customer wants it, and we need to far
exceed their expectations.
continued on page 108
FRED MARX
Marx Layne Marketing &
Public Relations
Have you noticed your
The customer of the next century will
neighbors burrowing in
their home lately? Better
be increasingly sophisticated, educat-
yet, do you know who
ed, informed and demanding. Not only
your neighbors are? In-
will she shop with a list, she'll carry the
creasingly, Americans are
latest Consumer Digest in hand. Shop
tucking themselves away
owners behind the registers and CEOs
in the safety and comfort
behind the mahogany desks must be
of their homes. The bur-
rowing of the '90s will be-
BERNARD MORAY
CEO of Gorman's
come the cocooning of the
prepared.
continued on page 112
21st century.
continued on page 109
As we approach the 21st
The 21st century will wit-
century, retailers must de-
velop new strategies for
ness a continuing frag-
mentation of design and
dealing with more edu-
cated, savvy, and de-
manding customers. The
fashion resulting from a
continuing fragmentation
formula for success for the
Home Depot, and other
retail leaders in the 21st
of society that has devel-
STANLEY WINKELMAN
Stanley Winkelman Associates,
Retired Chairman of Winkelman's
oped since World War II.
continued on page 110
century, is aimed at pro-
viding everyday low prices,
broad selection and a high
level of customer service.
continued on page 113
PEDRO MENDIGUREN
Home Depot Michigan
District Manager