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January 05, 1990 - Image 27

Resource type:
Text
Publication:
The Detroit Jewish News, 1990-01-05

Disclaimer: Computer generated plain text may have errors. Read more about this.

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ADVERTISING FEATURE BY CI 171E NEWBERG

Relieve the Pressure of Caring
for Loved Ones...

THROUGHOUT LONG TERM ILLNESS

I

nnovative Medical Products, Inc., a very
appropriate name for a company that offers
an exceptional idea and product that is revo-
lutionalizing medical care.
Bob Roth, President of Innovative Medical
Products, Inc., has extensive background in this
industry. He knows cost effective quality when
he sees it and in terms of medical products, was
well aware of this aspect when introduced to
the Orthoderm Bed.
The Orthoderm Therapy Bed is the indus-
tries most innovative product. It addresses two
major issues in the medical field, how to
alleviate or eliminate pressure sores on long
term patients that are bedridden, and how to
diminish the use of analgesics and narcotics for
pain as a result of the comfort the bed offers.
The Orthoderm Therapy Bed offers state of the
art clinical effectiveness at a sensible cost.
InnoVative Medical Products, Inc. has put
their money where it will do you the most good
and that is by investing in a no frills product
that will assist you in every conceivabl6 way,
to care for the patient in a much more effective
manner.
In hospitals, the major emerging trend in
pressure sore prevention and rehabilitation for
the past 5 years, has been low air loss therapy.
Although this type of therapy has been primary
choice of health care professionals, its use has
been restricted to acute care hospitals and
skilled nursing facilities.
Since 85% of pressure sores develop outside
the acute care environment it is a sad fact its
taken until now, to establish a product that can
make your life and those of your ailing loved
ones more comfortable.
Low air loss therapy has been successfully
utilized in Europe for over 25 years.
Some of the reasons for the success of this
bed are obviously within the bed itself.
The bed has 21 individual air sacks divided
into 5 separate sections, each section has its
own independent air supply and it
automatically adjusts to the pressure
distributed on it, as opposed to a
hospital bed that requires a techni-
cian to operate it. This means a much
lower chance of a patient developing
a decuhitus (bed sores) due to evenly
distributed pressure. Also if you are
caring for a loved one at home this
cuts down tremendously on round-
the-clock private nurses, who are ba-
sically there for turning purposes
only.
This bed also controls the level of

••••••,< Y,

Bob Roth, President of Innovative Medical Products, Inc. sheds
light on the improvement of hospital equipment.

Physicians and nurses strongly
support the Orthoderm Therapy
Bed.

Award winning Windemere in
West Bloomfield highly
recommends the Orthoderm
Therapy Bed.



Rosemary Gunn - has confidence in caring for her mother in the
Orthoderm Bed!

I

moisture and heat and leaves the patients skin
dry. The Orhtoderm cover along with the
padded air sacks provide optimum comfort and
support thereby alleviating additional pain and
pain medication.
The Orthoderm Bed adjusts to the patients
movement which provides good blood flow to
your capillaries and prevents tissue necrosis. It
helps the patient heal 50% faster than a normal
hospital bed.
The bed is available for rental and purchase
at a nominal cost. Innovative Medical Products,
Inc. offers rates 50% less then the competition.
In addition they offer set up and delivery,
routine maintenence and pick up. Innovative
Medical Products, Inc. also has an individual
assesment performed by RN's for each patient,
before beginning their program, to capitalize
on the specific needs that runs in conjunction
with their product.
Certain insurance companies will cover the
cost of rental of the Orthoderm Therapy Bed.
If it is a long term illness we are addressing
it makes sense to purchase the bed, and at a
cost of under 59000.00, as compared to
S25,000 to S45,000.
This bed is very effective for spinal cord
injuries, hack injuries of any kind, MS patients
and elderly patients with brittle hones.
The bed weighs much less than a hospital
bed and is smaller in size making it very
flexible and convenient for home use.
Use of the Orthoderm Therapy Bed can
literally save you thousands of dollars and
prevent the need for hospitalization.
"As a resident advocate I support highly the
Orthoderm Bed. I have seen it prove a very im-
portant part of the healing process of large
decubiti (bed sores)."
Claudia Enos Fastillo R.N.
Director of Nursing
Freedom Care Pavillion
Bradenton, Florida

"We are very thankful for
your professionalism and genuine
concern for us and our situation.
We would highly recommend the
Orthoderm Therapy Bed to anyone
who needs their bedsores healed."
John and Rita Graf
Muskegon, Michigan

Call the Orthoderm Profes-
sionals today at 1-800-999-2007
and relieve the unnecessary pres-
sure of long term illness.

THE DETROIT JEWISH NEWS

27

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