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February 02, 2018 - Image 2

Resource type:
Text
Publication:
The Michigan Daily

Disclaimer: Computer generated plain text may have errors. Read more about this.

While Scott DeRue, dean of

Ross School of Business, has
flown across the globe to host
alumni gatherings known as
“Ross Talks,” on Thursday night
he only had to take the elevator to
the sixth floor of the Ross School
of Business.

Ross Talks, all of which

are
moderated
by
DeRue,

are designed to offer alumni,

current students and prospective
students a forum in which to
network and engage with panel
discussions. The Ann Arbor
event is one stop on a 18-city
lineup the Business School has
planned for the calendar year.

Tom Lewand, the CEO of

Detroit-based watch company
Shinola, joined DeRue onstage
along with Ross senior Kiva
McGhee
and
Mike
Barger,

executive director for the Office
of
Strategy
and
Academic

Innovation.
DeRue
led
a

discussion centered around a
new Business course titled Living
Business Leadership Experience.

The course is available for

students enrolled in both the
B.B.A. and M.B.A. programs
at the University and offers
an
opportunity
to
engage

with one of the seven partner
companies who have agreed
to allow students to help lead a
project. Students are split up into
functional teams emphasizing
e-commerce,
supply
chain

management,
marketing
and

finance.

DeRue
emphasized
how

the
course
was
inspired

by the school’s history of
innovation, citing how the
Business
School
pioneered

the Multidisciplinary Action
Project, a program in which
M.B.A. students spend two
months working on location
at companies across the globe,
two decades ago.

DeRue
worked
with

Lewand, who serves on the
Business School’s Board of
Advisers, to brainstorm what
a “living business” experience
could look like.

“We were at an advisory

board meeting and we had this
idea,” DeRue said. “And I said to
Tom, ‘I imagine a world where
we actually start building
businesses within the business
school in partnership with
companies where our students
actually run the business.’”

DeRue and Leward’s initial

idea came to fruition with
the
first
Living
Business

Leadership Experience class
during the Fall 2017 semester.

Now, the course is in its second
semester, and current projects
extend across industries, from
affordable housing to education
to technology development.

McGhee was a member of the

inaugural class last year, and she
has re-enrolled in the course
this semester to continue her
assignment as a Shinola team
lead, contributing to the rollout
of their headphones.

“We helped set the price

point for the headphones. So I
think we are actually listened
to, and they take our advice,
and I think there is a really
great
relationship
that
we

established,”
McGhee
said.

“Especially, we have made
changes since last semester.
A big change is that we go
down (to Detroit) much more
frequently and I think it is really
great to have that cadence and
actually feel a part of the team.”

As a lead organizer and

faculty member for the course,
Barger echoed the experience
of
McGhee,
sharing
an

observation
he’s
witnessed

among students taking the
course.

“In every single one of the 48

ten-page papers I read over the
Christmas holiday, there was a
situation where (the students)
had asked for some data or
asked for some help from
someone and (the company)
hadn’t delivered the data or the
help,” Barger said.

2 — Friday, February 2, 2018
The Michigan Daily — michigandaily.com
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Editorial Staff

Every Friday, one Daily staffer will give a behind the
scenes look at one of this week’s stories. This week,
Public policy junior Lydia Murray wrote a column on her
disdain for the sport of football and its culture at the
University of Michigan.

“The inspiration for my column was just writing my worst
opinions that I have –– just all the really unpopular opinions
that I have. This last week, I wrote one about how I think
football is boring and overrated, and I went through and
detailed what I thought were some really good points,
including the fact that it is really dangerous to its players.
And I got a lot of hate for it. I got a lot of angry comments,
but I think it was worth it. It was a good time. I personally
found it really amusing that people were hating on me. I was
laughing a lot. Especially because I wrote a line in my column
making fun of people who would be mad at me, and they did
it anyway. So, for me it was just really funny, but I hope the
angry white men are okay.“

Public policy junior Lydia Murray, “Let’s Bitch About It:
Football is boring and overrated”

BE HIND THE STORY

KATELYN MULCAHY/DAILY

QUOTE OF THE WE E K


The challenge I face is that none of us, including the

Greek community, want the things that are unhealthy in
the community to continue ... On the other hand, we don’t
want to talk about the community as though there’s
nothing good in the community. I am both encouraged by
their own self-monitoring in saying that we need to stop
the social activities because of all this going on, and that
also frightens me because my experience has been when
we self-correct, things are sometimes more dangerous
than we know.“

E. Royster Harper, Vice President for Student Life

Business dean headlines new series of
“Ross Talks” featuring Shinola CEO

DeRue leads discussion in Living Business course to engage student projects

SHANNON ORS
Daily Staff Reporter

Read more at
MichiganDaily.com

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