4t s ,Just Ilhi CiaT6Mf&41 The1WVi L % y
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THE STATE OF BUSINESS:
Retailers Tackle Cos
n Opinions Are Free
uth Will Prevail'
orials Printed inThe Michigan Daily ex press the individual opinions of staff writers
or the editors, This nus t be noted in all reprints. r
NIGHT EDITOR: RICHARD TAUB
ARY 21, 195"
(EDITOR'S NOTE: These days many retail stores know they must bring
down costs to survive. Methods merchants are trying are described in the fol-
lowing article by AP business news analyst, Sam Dawson.)
By SAM DAWSON
NEW YORK - Tackling the mounting costs of running a store ha
gone from just a good idea to a necessity for most merchants in re
cent months. The ways of doing it are varied.
The rise of the discount stores jolted many of the traditions:
methods;of older stores - and as a result, cost cutting as well a
price cutting is being tried.
The drift of customers to outlying shopping centers hit downtown
Students Should Relate
Courses All By Themselves
CH THE OPENING of every new semester
omes a rash of proposals for revising and
ving college curricula.
haps fired with enthusiasm, as yet unim-
I by realizations of the work involved, at
>rospect of new and more challenging
es this semester, or perhaps discouraged
their inability to realize any concrete
h or change in knowledge and attitudes
result of last semester's classes, students
ill of suggestions of how the faculty can
are the student to understand and control
,If and his environment, to contribute to
>ciety-in which he lives and to bring home
ese new suggestions are often valuable and
tely should be considered, however there
proposal which is.always overlooked. The
person who can ultimately prepare the
nt is the student himself.
'tudents fail to reconcile sociological facts
heories which are in conflict with those
ychology simply because they took the
ogy course in the fall semester and the
psychology course in the spring, the obvious
conclusion is not that a survey course covering
both subjects should be taught, but that the
student has not adequately assimilated the
HE STUDENT who is able to stick any
number of facts away in some corner of his
mind, without ever questioning or considering
how they relate to his other courses and his
philosophy of life, should realize that he just
hasn't adequately grasped the material of the
It is doubtful if more than a very few pro-
fessors would object to any question or discus-
sion originating from students which would
attempt to relate the theoretical subject matter
of the course to the current problems.
To the sincere student a course to relate
other courses to contemporary issues-which is
not a course to study contemporary issues-
ought to be superfious. This relationship ought
to be the goal of every course and student.
,r :.,,;:: .
+'I5OA ci' .
merchants hard, first the big city;
business districts. Increased bar-
gain hunting by customers and
stiffer competition have spurred
cost cutting to beat the recession.
THE SEARCH takes several
tacks. One is aimed at cutting
clerking costs by a shift' toward
more and more self service.
Costs of carrying credit cus-
tc'mers, particularly slow payers,,
are being watched. Some mer-
chants favor charging for credit
service. Others prefer pushing the
installment plan of buying and
paying the same amount each
month. This involves an interest
charge, just as it does when you
buy a; car that way.
A few stores debate cutting off
the time honored employes dis-
counts. This cost cutting device
is opposed by others who argue
that the employe discount is a
prime lure for getting and keep-
ing clerks and that dropping it
would kick back unpleasantly.
A HUGE mountain of paper
work piles up from the purchasing
department through the ware-
housing and material depart-
ments. This is being tackled by
electronic and automation engi-
Large stores and chains already
use automated warehousing and
merchandize handling equipment,
such as .conveyors pallet lifts and
Now they are exploring elec-
tronic accounting and stock con-
trol devices. The'cost of mechani-
cal brains gives many of them
pause. Only the largest operations
can see chances of getting the ini-
tial installation costs back in a
reasonable! time through savings.
Some of the medium size stores
are talking of setting up coopera-
tive data processing centers to
lick this paper blizzard.
, ~ LOOKING UP:
The Student rofile
stores and then those in suburbi
The Daily Official Bulletin is ar
official publication of the Univer
city of Michigan for which the
Michigan Daily assumes no editori
al responsibility. Notices should b
sent in TYPEWRITTEN forn'?t<
Room 3519 Administration Build
ing, before 2 p.m. the day precedin
publication. Notices for Sunaa
Daily due at 2:00 p.m. Friday.
FRIDAY, FEBRUARY 21, 1958
VOL., LXVIII, NO. 99
.*,n: WASHINGTON MERRY-GO-ROUND:
Ike's Versatile Relative,
By DREW PEARSON
By JAMES ELSMAN JR.
,L RESERVATIONS aside that Princeton is
not representative of U.S. colleges, that
e Princetonians selected to state their views
their lives and futures for "The Unsilent
eration" were not representative of Prince-
and that excerpts from the book were not
esentative, "Life" magazine did provide
e provocative reading in its last issue. For
t were seven candid, anonymous commen-
es from Princeton men on what seniors
ik about. These confessions were instructive
mly in that they pointed out-and all those
at the University who are trying to prepare
otally for society might note this-that the
aghts which concern students most are not
e of academics, brit those of vocation, of
racter, values and religion, of love and mar-
e,' of personal physical and psychological
fter reading these excerpts and recalling
s own experience, it,'is hard to agree with
e of Prof. Jacob's now famous conclusions
Changing Values in College." That students
id to think alike, feel alike and believe alike"
cannot agree. There seem to be marked
.rences in thought and action by students
ssues like religion, ethics, morals, values and
s, with only small percentages of students
ing these five categories in common. Nor do
agree with Jacobs that students "are glori-
y contented both in regard to their present
-to-day activity and their outlookl for the
ire . . . They are supremely confident that
i destinies lie within their own control."
the contrary, college men today seem to be
cerned, though not too vocally, about the
aence which international events and the
military can exert in the lives; they are
cerned about the vocational paths which ask
for conforming "outer directed," team men
where initiative and inventiveness-when
essful-get you usually a pat on the back.
E WOULD AGREE with Jacob that "an,
easy tolerance of diversity pervades the
lent environment," but would add that
e is little initiative shown to cultivate or
i like different people. Religion and the
ural heritage associated with it seems to
the most important factor in choosing'
nds; race and nationality are coming to be
important factors except when they are
ciated with a- different religion. That is,
istians, whether they be black, brown or
be 'find they have more in corlmon than
y would with Jews, non-Christian foreigners
non-Christian native whites. These latter
e groups are by far the most non-conform-
#st, liberal and tolerant; - because of their
liberal tradition they still have some claim to
the loyalties of all Negroes. This is all too
rigid, but an analysis of social groups in the
Union Snack Bar would likely prove its general
Jacob concludes also that "students normally
express a need for religion as a part of their
lives and make time on most weekends for an
hour in church . . . but God has little to do
with the behavior of men in society." We
would agree. But organized religion does seem.
to be losing its grip on 'students. Judaism,
especially, seems to have lost the commitment
of students; Protestantism claims some of the.
most devout but also has many that are just
along for the ride; Catholicism commands
amazing adherence to its formal procedures,
but here again God is not so much with man
in his social life. We seem to detect a trend
among students to worship only God without
a desire for any trappings of church liturgy
or intermediaries. There will likely be an in-
creased popularity of inter-faith, ecumenical
movements like B'hai and Unitarianism. In
short, there is h desire for certainty in religion
which many students do not find in the ortho-
dox faiths, nor in any, but many still would
prefer to drift without a commitment than to,
make an uncertain one.
O RETURN DIRECTLY to the Princeton
commentaries, we found other indications
which are indeed true and disturbing: Alcohol
is becoming a more frequently used tranquilizer
for the woes of college people; there is a wide-
spread contempt for the "mediocre masses"_
who haven't been to college;. there is little
altruism evident in vocational choice, most
students wishing to do something for humanity
only if it is part of achieving selfish goals; and
this is a self-conscious generation which would
often rather maintain silence than make a
We found an equal number of good indica-
tions in the Princeton commentaries which we
believe to be true: Students don't worship the
dollar, wanting only - enough in life to be
comfortable; students are sophisticated enough
not. to be in the camp of the chauvinists-
"America, right or wrong"'; we are becoming
increasingly antagonistic toward the collectivi-
zation in our society and are desirous of more
room for individuality; and, too, we are slowly
becoming aware of the much exaggerated
charges of "conformists," "silent generation"
and the like and will likely exert ourselves to
prove them wrong.
WASHINGTON - The probe of
the Federal Communications
Commission has already turned
up President Eisenhower's charm-
ing brother-in-law, Col. Gordon
Moore, who is looming more and
more important on the Washing-
ton scene, and whose tracks have
also turned up in the award of
Trans Caribbean Airways to
Puerto Rico, the transfer of
Washington's Capital Transit, and
other operations where it pays to
know the right people.
The week before National Air-
lines applied for Channel 10 in
Miami, Moore showed up in
Miami, October, 1953, as the.
guest of the airline's president,
George "Ted" Baker. The Miami
Herald snapped a picture of Mrs.
Baker and Mrs. Moore (Mamie
Eisenhower's sister) posing chum-
mily together on a veranda over-
looking Biscayne Bay.
* * *
A FEW WEEIKS later, Col.
Moore arranged through Ike's No.
2 man, Wilton "Slick" Persons, to
have Baker invited to one of the
President's private stag dinners.
Jim Hagerty suppressed publi-
cation of the guests attending
these dinners after there was con-
gressional comment on the num-
ber of big businessmen invited.
However, it remains a fact that
Ike chiefly invites close friends
to his stag parties, so an invita-
tion is valuable currency in
Washington's political commu-
Meanwhile, Col. Moore got in-
volved in a business venture in
the Dominican Republic with two
of National Airlines' directors,
George W. Gibbs, Jr., and John
W. Cross. Moore has been on close
terms with Dominican Dictator
Trujillo, who was anxious that
the White House call off the FBI,.
then investigating his henchmen
for allegedly kidnapping and
murdering Dominican political
refugees in the U.S.A.
Moore offered to use his influ-
ence with Trujillo to straighten}
out some difficulties over a ship-
yard Gibbs was building in the
Dominican Republic, and he also
brought Cross into the deal.
While Moore was working with
two of National's directors, the
two biggest airlines in Florida,
National and Eastern, were
juggling for position in Washing-
ton. They were not only angling
for air routes and TV channels,
but both National's,"~Ted" Baker
and Eastern's Eddie Rickenbacker
wanted to be appointed to the
President's Advisory Committee
HOW MANY wires were pulled
and how much influence was
peddled around the White House
and the supposedly impartial ad-
ministrative agencies is indicated
by some of the private memos
written by airline executives and
lobbyists. Even ' Ike's appoint-
ments to his air advisory commit-
tee were weighed in terms of poli-
National Airlines got C. C.
Spades,;Republican national com-
mitteeman from Florida, to write
Edward Tait of the White House
March 20, 1956, that he could not
endorse Eddie Rickenbacker be-
cause Rickenbacker had not been
active enough in Republican poli-
tics. Such endorsement would,
however, be given to Ted Baker,
president of National.'
Later Spades was warned, April
9: "Thomas Dewey is interested
and is for Eddie Rickenbacker."
Dewey is the man who swung
the presidential nomination for
Ike at Chicago. Rickenbacker, not
Baker, ended up on the Presi-
dent's advisory air committee.
When National Airlines finally
got ready their much-lobbied TV
channel in Miami and prepared to
dedicate it, Walter Koessler, head
of Channel 10, and Stanley Ge-
wirtz, the vice-president of Na-
tional, wrote to their Washington
attorney, Norman E. Jorgensen,
Oct. 25, 1957, asking him to find
out whether the FCC would come
to the dedication in a chartered
plane. Chairman Doerfer, it was
stated, was available and would be
pleased. "However, Doerfer said
he wished to take the matter up
with the full commission rather
than make a unilateral decisiorr."
* * *
ON DEC. 21, '57, Koessler wrote
National's A. G. Hardy that he
had obtained ocean-front accom-
modations for Doerfer and other
FCC commissioners at the new
Deauville Hotel, 'Miami Beach,
also had arranged a party Friday
night, with golf and fishing Sat-
urday and golf or fishing Sunday.,
This seemed to be right down
,Chairman Doerfer's alley. He is
the most junketing member of
the FCC. But by this time, Jan.
10, '58, Dr. Schwartz was well
along with his investigation.
Abruptly, the dedication was
played down. None of the FCC
ever traveled to sunny Florida to
celebrate the opening of the sta-
tion they had voted to give Na-
tional Airlines despite the exam-
iner's strolig recommendation to
(Copyright 1958 by Bell Syndicate, Inc.)
Corn, pro mtsel
MOMENTARILY free of respon-
sibility between his old job as
as Australia's Ambassador to the,
United States and his new post on
the bench of the International
Court of Justice at the Hague,
Sir Percy Spender spoke out with
candor on "one of the tragedies of
today - misunderstanding of
the United States in other parts
of the world.
qualifying himself as a well-,
traveled observer of the United
States for the past seven years
(as well as the father of two
Yale men), Sir Percy pinpointed
three key traits in the amalgam
of U.S. behavior as a nation: 1)
religiousness, 2) idealism, 3) gen-
These - cultural dominants can
sometimes lead the United States
to -putting its worst face forward:
"The conjuncture of religion and
idealism makes it difficult for you
to compromise with anything you
believe to be evil. This presents
hardship when you are dealing'
with other governments who may,
not necessarily share your beliefs.
We live in a world where one
must sometimes compromise."
Summary, action taken at meeting of
Student Government Council, -Feb.,19.
Approved: Minutes of previous +eet-
ing; Elections calendar with petition-
ing, to open Fri., Feb. 21 for Camus;
Appointed: Carol Holland to fil
Council vacancy;. Arlee wolisky' to1
fill vacancy on Human' RlationsBoard.
Heard oral reports relating to sorority
rushing, human relations, the stu4.nt
book exchange, response to exola..
prngram, Southeast Asia, Air Flight.
Defeated: Motion to Allocate w50forr
use of Southeast Asia ommittee fr
purposes of soliciting funds for a dele-
gation. Further consideration bj t1ie
Committee and clarification of plan,
Accepted: Revised constitution,;-"In-
ternational Student Asoiation.
Granted recognition: Odd Lot Club
whose objective is "to promote in its
members the ethical ideals of the legal
profession and to encourage the etdy
of the techniques of investment."
,approved: Th following atiities
sponsored by student organizations:-
Feb. 24, Israeli-American Club, tee-
ture, "The Role of Israel in the Middle
March. 15, ' Student Bar Assocatin,
"Chancellors' Court Bal," 1-1, Lawyers
March 22, Council of Student Re--
ligious Organizations, workshop, An-
gell Hall and Union.
Calendared: Greek Week Ball, March
22, to close at 1 a.m.
Approved: Change of name for Edu-
cation and Social Welfare Committee
to Education and Student Welare.
student Automobile driving permit
holders are reminded of their responit
bility to report any change of unr
ship, address, license number, inur.
ance information, etc. (Section 11 -
Administrative Code), to the Office of
Student Affairs, third floor of the Stu-
dentActivities Buiding, within 5 day
after occurrence. Office of the Dean, of_
Late Permission: Women Students
who attended the Detroit Symphony
Concert at Hill Auditorium on Tues.,
Feb. 18, had late permission until [1:05
p.m.' Judiciary Council.
The Coffee Hour of the Office of' Re.
ligious Affairs will not be bheldathis
week because of the Will Herberg lec-
Economics Club: Abba P. Lerner,
Visiting Professor of Econois Jn#
Hopkins University, altimore il
speak on "Seller's Inflation," Fri., Feb.
21, at 8 p.m. Amphitheatre, Rackhan
Bldg. All staff members and graduate
administration urged .to attend. 4ll
Psychology Colloquium: "Perceptual
Conditions of Association." Dr. S. E.
Asch, Swarthmore College Department
of Psychology. 4:15 p.m., Fri., -Feb. 21,
Aud. B, Angell Hal.
University Lecture: Dr. Will Herberg,
Professor of Judaic Studies and Social
Philosophy, Drew Universty, wil speak
on '"A Jewish View of State Unversty
Education," Fri., Feb. 21 at 4;15 'p.m.,
Aud. A, Angell Hall. Students and fac-
ulty are also invited to an informal
coffee hour with Dr. Herberg at 9:00
p.m. Fri. at the HillelFoundatop, 1429
Hill St. Auspices of the Office of Re-
ligious Affairs and the L..&A. Com-
mittee on Studies in Religion,
Interdepartmental Seminar on Ap-
plied Meteorology: Engineering..r,
Feb. 21,,3:30 p.m, 550 East Etngneer-
ing Bldg. Robert W. Sanderson wi.
speak on "Snow Loading on Struc.
tures". - Chairman: Prof. Robert- B.
Seminar: "A Statistical Theory of
Turbulence," by Dr. Robert H.'Xrach-
man, Institute of Mathematical Sci-
ences, New Yxork University, Fri, eb.
21, 4:00 p.m., Room- 1042 East Engi-
Seminar on Computer Programming
and Nume lcal Analysis -- "Peset
State of Machine Computation and
Automatic Programming in the Soviet
Union," by J. W. Carr III, will be held
on Fri., Feb. 21, at 4 p.m. in room 3010
Make-up Exam for those who missed
the final exam in Botany I lsht seme-
ter will be given Thurs. Feb. 27 at 7:00
a A-n In PDnan.t *ftt ''..'IAl edeem
Slim Chance for Exchange Program Next Year
TODAY AND TOMORROW:-
They oviet sstatusQuo
By WALTER LIPPMANN
FTER A DILIGENT reading of the recent
speeches and letters from Russia and China,
gether with some inquiries among those who
ight know what they are talking about, it is
asonably clear to me what is the guiding
rinciple of their current foreign policy. It is
at as between East and West,-the tide is now
inning in their favor, that what is wanted
not an attempt to settle the substantive
sues but on the contrary, relaxation of the
nsion and of any serious effort to interfere
ith the course of events.
Thus, while they want to talk at the summit,
iey look upon such a meeting as useful to
aiet the emotions and to allay resistance and
axiety about what, if nobody interferes, is
ing to happen. What is going to happen,
ley confidently believe, is that the Western
and therefore disposed to believe that history
is with them. But though their current foreign
policy suits their Marxist ways of thinking,
Khrushchev and company are practical men
who remain very close to the earth.
THERE IS NO EVIDENCE, so far as I can see,
that he is toying with the notion of using'
overt military intervention, nor even that he is
counting upon achieving a decisive military
superiority. His policy assumes a continuing
military stalemate, such a balance of power
that neither side can compel the other. What
he counts upon is the durability of his system
in comparison with the instability of the West-
ern democracies and their internal complica-
tions arising from the diseased remnants of the
old European empires.
By JOHN WEICHER
ONE POTENTIAL Student Gov-
ernment Council achievement
-the establishment of an ex-
change program - appears vir-
tually impossible for this year.
Jean Scruggs, chairman of the
National and International Af-
fairs Committee, told SGC Wed-
nesday night the deadline for set-
ting up such a program may well
be past - and the Council has no
promising prospects in sight.
Miss Scruggs' committee has re-
ceived four replies from foreign
universities - and one unsolicited
letter - only one of which comes
close to the specifications for an
exchange which SGC seems to
have in mind.
THESE requirements might be
summed up thus: a bilateral
exchange on the junior level with
one European and one Asian uni-
versity, which must meet certain
criteria and have transferable
About the only one of these the
Council stands much chance of
finding is the "transferable cred-
its." The problems are: ,
versity of Berlin - and indicated
it was uninterested in another.
The other possibilities - Pun-
Jab. University of India and the
University of Buenos Aires - are
interested only in graduate stu-
dents. The South American school
contacted SGC, first; the Council
had shown' no interest in a trade
to the south.
American University of Beirut,
Lebanon, has said it would be in-
terested in any American students
who wanted to enroll, but couldn't
afford and didn't want an ex-.
This is the sum of results to
* * *
SGC HAS talked much about
whether these universities ful-
fill its specifications, and which
is better. But, as Dan Belin has
emphasized in the last two dis-
cussions, the Council is manifest-
ly unable to compare Punjab,
Auslanderstelle, Buenos Aires, or
any other University; it simily
does not know "which is better."
Foreign students from these
countries could be contacted on
-this, but they have not been so
far. The value of their judgments
..,n.,tA gln hol anon f-an miocfinx
originally taken on as a "charity"
project. The idea of sending a
student to a bastion of the. West
deep in Communist territory, to
an institution largely staffed by
refugee professors and largely
catering to .refugee students, is
very appealing. -
But its credits are not trans-
ferable. Beyond this, no SGC
member has been clear as to its
* * *
FURTHER, a great many Amer-
Ican students go to Europe for a
year on their own; SGC exchanges
with the "standard" countries,
while worthwhile, do not further
cultural understanding as much
as Asian or South American pro-
FUB has a very great public re-
lations value, for the reasons
given before. But public relations
should be subsidiary, a natural
outgrowth of other accomplish-
ments, not an end in itself. A
program existing on public rela-
tions value is useless.
Whether FUB is doing this is
open to question; however, public
relations has been ,the most fre-
quently advanced justificatipn.
impracticable, indeed, impossible.
The University has no center for
Russian studies, such as Harvard
University does. (The State De-
partment is including only uni-'
versities with such centers in the
Further, the language barrier
is formidable; for SOC to discon-
tinue FUB for this reason, and
then institute a program with
Russia is ridiculous. Fluency in
German is easier to come by than
* * *
UNTIL A greater emphasis is
placed on . Russian studies at
the University, such a program
is -out of the question. After a
program has been developed, then
the moral and political issues of,
exchange could be considered. In
the meantime, SGC is still look-
ing for an exchange for 1958-59.
It is not, however, looking for
a unilateral exchange, which
might be far more beneficial. Pos-
sibilities might include sending a
University student to Asia or
South America, where few Amer-
icans now study; and bringing
foreign students from Europe, of