DENSMORE SHUTE-Britons gasped and gaped when
he won the 1933 British Open over St. Andrews' decep-
tive fairways and angry bunkers. Golf prophets say Shute
will line up with Golf Immortals. Answering a question,
Shute recently said: "I have tried all the brands, and long
ago found that Camels are milder, and what is even more
important to any golfer, they do not jangle the nerves."
TOMMY ARMOUR-Often called "Wizard of the Irons,"
Armour has won a flock of championships, including the
U. S. Open in 1927, the P. G.A. in 1930, the British Open
in 1931. Tommy knows his golf and his cigarettes."What
do I think of Camels? They are my brand and have been for
years. I smoke a lot but I must be sure that my nerves are
healthy and my head is clear-that's why I prefer Camels."
GENE SARAZEN -This great golfer began his winning
ways in 1922 when he became U. S. Open Champion.
He has been'a consistent tournament winner ever since.
This year he won his third P. G. A. Championship. On
the subject of cigarettes Sarazen says: "I agree with Shute
and Armour-I smoke Camels, too. They always taste
good-and they never interfere with my nerve control."
"Men and women whose work and play de-
mand healthy nerves and level heads prefer
Camels. Active people agree that they can
smoke these fine-flavored, milder cigarettes
without fear of jangling their nerves.
Another thing about active people-they
are pretty generally steady smokers.
And, as anyone who smokes Camels will
tell you, you can smoke as many of these
cigarettes as you want-and never have a
"cigaretty"aftertaste. The last cigarette at
night tastes as good as the first in the
morning, if you smoke Camels.
Try a package of Camels today... Enjoy
the superior flavor of their costlier tobaccos.
If you are a steady smoker you will appre-
ciate the fact that Camels never get on
your nerves, never tire your taste.
COST LIER TODACCO $
$. J. 2eynolosTobacco Company