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The Michigan DDaily Wednesday, . 2009
Magazine Editor:
Jessica Vosgerchian
Editor in Chief:
Gary Graca
Managing Editor:
Courtney Ratkowiak
Photo Editor:
Sam Wolson
Multimedia Editor:
David Azad Merian
Junk Drawer:
Brian Tengel
Center spread design:
Lan Truong
Cover photo:
Sam Wolson
The Statement is The Michigan
Daily's news magazine, distributed
every Wednesday during the
academic year.
new rules
rule 176: Mak-
ing a big show
of washing one
sink full of dishes
doesn't amend
for many plates
you let get crusty
in the living room
all year.
rule 177: It's
really not all right
to get upset if
someone doesn't
notice your new
haircut.
rule 178: Wak-
ing and baking
is fine in some
situations - bad
hangover, lan-
guage class --
but only if no one
can tell.
E-mail rule submissions to
TheStatement@umich.edu
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of your Inbox and the reason tnherently, there is contro- as online marketing becomes
why advertisers take so much versy surrounding this type of more popular. For many, it
interest in your Facebook inter- advertising, and not just from seems like Big Brother really'
ests. The Big Brother-esque ads those targeted by it. is watching their every online
change according to e-mails First, there is much specu- move.
you send, items you search for lation over whether or not this Last weekend, I created
and information you put dn type of seemingly advanced four new Facebook accounts
your Facebook profile page. form of advertising is even for straight and gay male
in a media climate that is effective. If the ad is placed in and female users to see just
quickly becoming more based a social network like MySpace- how the advertising on Face-
online than on TV or in print, or Facebook, it may be shown to book adapts to information in
advertisers are struggling to its target audience, but there's a user's profile. The lesbian
regain the security of invest- the question of whether view- account I created generated ads
ing in a TV commercial. It used ers will even notice it. People for The Perfect Partner, a dat-
to be that a company could go to Facebook.com to use the ing site "designed exclusively
purchase an ad spot during a product that Facebook offers: for today's gay women by gay
certain hour on a specific chan- -online socializing. women" and for Proud Singles,
nel and they would know what "In the ad world, there is a another gay dating site. Both
sive, ano otten invasive, worto
of advertising, the question
remains of what could be done.
For an answer, we could look
to our neighbor to the north.
Professors at the University of
Ottawa's Internet Policy and
Public Interest Clinic have
issued a complaint with the
Canada's Office of the Privacy
Commissioner over the issue.
A digital scan qf your
photo albums proves you
need it!
Your One True Love
THE EDITOR'S NOTEBOOK with JESSICA VOSGERCHIAN
A look at the big news events this week and how important they really are. Conveniently rated from one to10.
RABBIT R.I.P.
American master novelist John Updike died of lung cancer Tuesday. He was
72. Updike, best known for the "Rabbit" series, was a master of letters of
such quality that many people assumed he must have already been dead.
But the prolific author was anything but - in fact, he continued to publish
about a book a year and write criticism for publications like The New Yorker
up until his death. Basically, he was more productive in his dying days than
you'll likely be in your lifetime.
REMEMBER THE CONSTITUTION?
President Obama issued a series of executive orders last week meant to
dismantle former President Bush's most controversial anti-terrorism poli-
cies. If all goes according to plan, the Guantanamo Bay detention center
and the CIA's network of secret prisons will be closed within a year. The
CIA will also cease to use interrogation techniques that some claim are
torture. Obama's gesture is bittersweet, though. A government with con-
stitutional limitations will be so much more predictable than what we had
in the Bush years. Slander, even.
NATIONAL NO WORK DAY
Companies from every corner of the job market annouced layoffs amount-
ing to more than 65,000 jobs cut on Monday alone. The United States
economy has lost more than 2.5 million jobs since the recession began in
December 2007. But on the bright side, The Detroit News reports that one
industry is thriving in these hard times: area psychics have seen a spike in
business from people wanting to know about theirjob security. That might
be a career path to consider for recent graduates. "You're in great danger of
losing yourjob" - now, that isn't so hard.
A LOT OF HOT AYERS
Controversial activist Bill Ayers spoke at the Hatcher Graduate Library
Tuesday with his wife and fellow activist Bernadine Dohrn. A former
member of the violent activist group The Weather Ground, Ayers was
thrust into the spotlight during the election when Republicans tried
to attack Obama for knowing the former "terrorist.*In his speech on
campus, Ayers lectured that real change comes from the ground up. But
if the result of youthful activism is nearly propelling someone like Sarah
Palin to the White House, perhaps we should abstain.
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