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September 22, 2008 - Image 7

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The Michigan Daily, 2008-09-22

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The Michigan Daily - michigandaily.com

Monday, September 22, 2008 - 7A

THE REAL WORLD

RECRUITING
From Page 1A
services firm, declared bankruptcy
last week, marking the largest bank-
ruptcy filing in the nation's history.
Al Cotrone, director of career
development for the Ross Business
School, said he is also seeing a sharp
decrease in recruiting by financial
companies this year.
"Around 400 schedules were
reserved last year in the bank-
ing and finance industry," he said,
referring to sessions when compa-
nies interview students on campus.
"There will be probably more like
300 schedules this year."
Sebille-White said many compa-
nieshavesteppeduptheir approach-
esinlieuofthelessened competition
causedby the economy.
"Those employers that want to
be an employer of choice at Michi-
gan are really branching out," she
said. "I think there are more cre-
ative ways employers are trying to
connect with students."
Some of the most popular strat-
egies include reviewing resumes
for students, running contests, and
COPIER
From Page 1A
used mainly to print out-of-copy-
right books for the Google digiti-
zation project, an effort to put all
seven million volumes in the Uni-
versity's libraries online.
"The University of Michigan
was an especially attractive show-
case because they recognize that
the University of Michigan is
among the nation's leaders in plan-
LAMBDA
From Page 1A
sent out a survey to Greek orga-
nizations two years ago to gauge
their attitudes towards the LGBT
community. The survey found that
most members of the Greek com-
munity were apprehensive about
their houses' abilities to act toler-
ant toward a gay Greek member.
Nunez cited a specific experience
when asked what inspired him to
create the group: one of his frater-
nity brothers came out to the rest
of the fraternity. Though there was
some initial shock, he said, nothing

hosting day-long site visits forsmall
groups of students, Sebille-White
said. Some companies get even
more creative.
"Several years ago, Bloomberg
brought a mini version of their
office to campus," she said. "Com-
plete with snacks and everything."
Cynthia Redwine, director of the
Career Resource Center for the Col-
lege ofEngineering,saidshe has also
seen changes in the ways employers
approached students on campus.
"They certainly will come to The
Career Center, but that's just one of
the places an employer or company
representative will come," she said.
"Many of the companies try to work
more closely with the students
through the student organizations
so they get to know the students,
not just on paper."
When companies partner with
student groups, they often go
beyond making presentations and
traditional recruiting events. Fre-
quently, they hold mock interviews
with members or partner with
groups to sponsor larger events, as
part of abrandingeffort on campus,
Redwine said.
Recruiters often get to know stu-
ning for the future of books and
reading," said
Tim Metz, a spokesman for On
Demand Books. "They see the
University's participation in the
massive Google book digitaliza-
tion program as strong evidence
of that."
The machine, introduced last
year, still has some kinks. Cur-
rently, users must print books in
person at the machine, meaning
the technology isn't immediately
available to any library.
really changedbetweenthebrother
and the rest of the fraternity.
Nunez said he thinks the Lamb-
da Alliance will help create an
environment where members of
the Greek system don't perceive
their house as a place that is indif-
ferent to LGBT issues.
"It turned out to be a nonissue
for my house," he said. "If I were
responding to the survey, I proba-
bly would have saidthe same thing:
'I'm fine with itbut my house prob-
ably wouldn't have been.' I think
that perception is wrong, and I
think this group could probably
aim to take care of that," he said.
. The group is working with all

dents through interns who are Uni-
versity alums and have returned
to campus. The three hosts of the
Microsoft party invited a group of
35 University students who also
interned at the company this sum-
mer. Those people were also told to
bring their friends.
"Michigan is a pretty tight-knit
group, and we did a lot of things
together this summer," Auer said.
"We wanted to do alot of events that
would bring everyone back togeth-
er, and also pull in their friends,
because they're going to be the best
ambassadors for Microsoft."
Microsoftmaybebetter equipped
for this methodbecause of the large
number of former interns they have
on campus. But Sebille-White said
offering internships to students
and then tracking them to poten-
tially hire the same people later is
becoming an increasingly popular,
practice.
"By recruiting eligible candi-
dates and having them work the.
summer between their junior and
senior year, it really gives them
an opportunity to get to know the -
student," she said. "It's like a three-
month job interview."
Courant said that feature willbe
added in the near future.
Metz said On Demand Books'
hopes to eventually make EBMs
more mainstream in libraries and
bookstores.
"Public, university and other
libraries all present attractive.
opportunities for EBMs - and as:
the knowledge, appeal and pro-;
duction of this revolutionary new
continue to grow, they will doubt-
less be placed in more of each type:
of library," Metz said.
four Greek councils. Nunez said:
he wants to incorporate the Greek
ally training into IFC's New Mem-
her Day, a day where new fraterni-
ty members are introduced to the
programs that fraternities have to'
offer.
"I'm trying to make this New
Member Day really successful,
because if we replicate itfrom year
to year, in four years everyone will
have had that Greek Ally Training
and they would have had that same
exposure,"-he said. "Then, whatev-
er the perceptions now, in a couple'
years it's just going to be a much
more open community if we keep
doing this every year."

CHR15 DZUMBAK/Daily
People gather outside Scorekeepers to sign up for a casting call for the MTV television show "The Real World."

CUPCAKES
From Page 1A
larger trend taking the nation by
storm. From The Little Cupcake
Bakeshop in Brooklyn to George-
town Cupcake in Washington,
D.C. to Main Street Cupcakes in
Hudson, Ohio, stores specializing
in cupcakes are revolutionizing
the dessert business.
Johnson said he had only heard
of two other similar stores when
he decided to create his own store
three years ago. Since then, he
said, cupcake shops have begun to
pop up everywhere.
Crumbs, a popular cupcake
chain, started in 2003 with a single
store in New York's Upper West
Side. There are almost a dozen
Crumbs stores in New York and
Los Angeles, and the company
plans to open 40 new locations in
the next year and 150 in the next
five years, The New York Times

reported.
Johnson hopes some of the Cup-
cake Station's bar-like features
will set it apart from similar stores.
He said he's offering a happy hour
where customers can sit at the bar,
create their own cupcake and get a
free cup of coffee. He also plans to
show football games and American
Idol in the shop.
So far, his "little cupcake shop"
has gotten a warm reception inAnn
Arbor. On Friday, the store's open-
ing day, Johnson offered a free cup-
cake to the first 500 customers. He
said he opened the doors at 10 and
by 10:30 there were at least100 peo-
ple lining up to get a free cupcake.
By the fourth hour, the store had
given out all 500 free cupcakes.
- University LSA Information
Technology employee Jeremy Hal-
lum said he decided to stop in after
hearing about the store fromhis
wife. "I think it's something differ-
ent," he said.

Ann Arbor resident Debbie
Moran said the shop offers a good
change of pace. "I think it's really
cool - not for when you're on a
diet," she said. "You can come in
here and do something a little dif-
ferent."
Cleveland resident Kellie Kalus
said she decided to stop in dur-
ing her visit to Ann Arbor. She
said she's visited the Birmingham
location and enjoyed the cupcake
offerings there. The only thing she
doesn't like about the shop is that
there isn't one in her hometown.
"Maybe I'll open one up," she
said.
Johnson said he wants to
expand the franchise, but unfortu-
nately for Kalus, not in Cleveland.
He said he plans to open stores in
Washington, D.C., Atlanta and
Charleston, South Carolina.
- Lara Zade contributed
to this report.

VOTING
From Page 1A
he was registered, the man told
him he was a felon.
"Actually, in Michigan, that
5 doesn't matter," Duvall said.
Regardless, the man decided
not to register.
"I think I already knew some
people were disenchanted with
the system," Duvall said. "Espe-
cially people who have already
been disadvantaged in one way.
They turn cynical, and it's highly
disappointing."
Despite the frustrations, the
group said it knocked on 600
doors and registered 300 voters
in the process.
Miars said she tries to explain
the importance of the election
and that every vote will matter.
But she said most people didn't
need convincing. .
"I've canvassed and done
voter registration in a lot of dif-
ferent places, but I've never got-
ten such a positive reaction to
Obama, even on campus" Miars
said.

Nearing the Merchant Food
Center on Seven Mile Road and
Conant Avenue, Miars and Duvall
ran into two other Obama volun-
teers who'd already set up in the
spot. One of the volunteers told
Duvall she'd been there since 11
a.m. and suggested he look else-
where.
They chose another shop-
ping mall and headed to Impe-
rial Supermarket, only to find
that another Obama volunteer
had already turned away another
-group of volunteers looking to
register people as they entered
the store.
Duvall and Miars had more
luck when they moved down to a
nearby Payless Shoe Source.
Miars registered six people
Saturday - all of them at the
Belmont Shopping Center on
Eight Mile Road and Dequindre
Avenue. Duvall registered five
potential voters and signed up
six people who were interested in
volunteering.
Desharinetee Owens, a Detroit
resident who turned 18 a week
ago, was the first person Miars
registered. Owens was in the

middle of a shift at Payless Shoe
Source when she asked Miars to
help her fill out a registration
form.
A self-decribed "Obamabeliev-
er," Owens said she would have
registered on her own, but was
glad Miars was there to make the
process easier.
Though the large number of
volunteers converging on Detroit
made it tough for volunteers to
find people to register, the third
time was the charm for one
Detroit resident Saturday. Before
registering with LSA senior Boris
Sigal, the woman had told two
other volunteers she wasn't going
to register.
"Let's do this right here, right
now. I've been putting this off,
let's do this right now," she said
prior to registering with Sigal.
Saturday's trip was the second
of four "District Invasions" the
College Democrats planned for
the 2008 election, and the larg-
est event of its type. The group
plans to canvass next at Ohio
State University over fall break
and again in Oakland County
Nov. 1.

f.

Get' em while they're freshmen.
They won't be ripe for long.

Advertise your group or organization in the
Campus Involvement Page
Deadline Published
Sept. 18 Sept. 25
Contact a Classified Account Executive
at 734-764-0557
or dailyclassified@gmail.com

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