The Michigan Daily - michigandaily.com Monday, September 22, 2008 - 7A THE REAL WORLD RECRUITING From Page 1A services firm, declared bankruptcy last week, marking the largest bank- ruptcy filing in the nation's history. Al Cotrone, director of career development for the Ross Business School, said he is also seeing a sharp decrease in recruiting by financial companies this year. "Around 400 schedules were reserved last year in the bank- ing and finance industry," he said, referring to sessions when compa- nies interview students on campus. "There will be probably more like 300 schedules this year." Sebille-White said many compa- nieshavesteppeduptheir approach- esinlieuofthelessened competition causedby the economy. "Those employers that want to be an employer of choice at Michi- gan are really branching out," she said. "I think there are more cre- ative ways employers are trying to connect with students." Some of the most popular strat- egies include reviewing resumes for students, running contests, and COPIER From Page 1A used mainly to print out-of-copy- right books for the Google digiti- zation project, an effort to put all seven million volumes in the Uni- versity's libraries online. "The University of Michigan was an especially attractive show- case because they recognize that the University of Michigan is among the nation's leaders in plan- LAMBDA From Page 1A sent out a survey to Greek orga- nizations two years ago to gauge their attitudes towards the LGBT community. The survey found that most members of the Greek com- munity were apprehensive about their houses' abilities to act toler- ant toward a gay Greek member. Nunez cited a specific experience when asked what inspired him to create the group: one of his frater- nity brothers came out to the rest of the fraternity. Though there was some initial shock, he said, nothing hosting day-long site visits forsmall groups of students, Sebille-White said. Some companies get even more creative. "Several years ago, Bloomberg brought a mini version of their office to campus," she said. "Com- plete with snacks and everything." Cynthia Redwine, director of the Career Resource Center for the Col- lege ofEngineering,saidshe has also seen changes in the ways employers approached students on campus. "They certainly will come to The Career Center, but that's just one of the places an employer or company representative will come," she said. "Many of the companies try to work more closely with the students through the student organizations so they get to know the students, not just on paper." When companies partner with student groups, they often go beyond making presentations and traditional recruiting events. Fre- quently, they hold mock interviews with members or partner with groups to sponsor larger events, as part of abrandingeffort on campus, Redwine said. Recruiters often get to know stu- ning for the future of books and reading," said Tim Metz, a spokesman for On Demand Books. "They see the University's participation in the massive Google book digitaliza- tion program as strong evidence of that." The machine, introduced last year, still has some kinks. Cur- rently, users must print books in person at the machine, meaning the technology isn't immediately available to any library. really changedbetweenthebrother and the rest of the fraternity. Nunez said he thinks the Lamb- da Alliance will help create an environment where members of the Greek system don't perceive their house as a place that is indif- ferent to LGBT issues. "It turned out to be a nonissue for my house," he said. "If I were responding to the survey, I proba- bly would have saidthe same thing: 'I'm fine with itbut my house prob- ably wouldn't have been.' I think that perception is wrong, and I think this group could probably aim to take care of that," he said. . The group is working with all dents through interns who are Uni- versity alums and have returned to campus. The three hosts of the Microsoft party invited a group of 35 University students who also interned at the company this sum- mer. Those people were also told to bring their friends. "Michigan is a pretty tight-knit group, and we did a lot of things together this summer," Auer said. "We wanted to do alot of events that would bring everyone back togeth- er, and also pull in their friends, because they're going to be the best ambassadors for Microsoft." Microsoftmaybebetter equipped for this methodbecause of the large number of former interns they have on campus. But Sebille-White said offering internships to students and then tracking them to poten- tially hire the same people later is becoming an increasingly popular, practice. "By recruiting eligible candi- dates and having them work the. summer between their junior and senior year, it really gives them an opportunity to get to know the - student," she said. "It's like a three- month job interview." Courant said that feature willbe added in the near future. Metz said On Demand Books' hopes to eventually make EBMs more mainstream in libraries and bookstores. "Public, university and other libraries all present attractive. opportunities for EBMs - and as: the knowledge, appeal and pro-; duction of this revolutionary new continue to grow, they will doubt- less be placed in more of each type: of library," Metz said. four Greek councils. Nunez said: he wants to incorporate the Greek ally training into IFC's New Mem- her Day, a day where new fraterni- ty members are introduced to the programs that fraternities have to' offer. "I'm trying to make this New Member Day really successful, because if we replicate itfrom year to year, in four years everyone will have had that Greek Ally Training and they would have had that same exposure,"-he said. "Then, whatev- er the perceptions now, in a couple' years it's just going to be a much more open community if we keep doing this every year." CHR15 DZUMBAK/Daily People gather outside Scorekeepers to sign up for a casting call for the MTV television show "The Real World." CUPCAKES From Page 1A larger trend taking the nation by storm. From The Little Cupcake Bakeshop in Brooklyn to George- town Cupcake in Washington, D.C. to Main Street Cupcakes in Hudson, Ohio, stores specializing in cupcakes are revolutionizing the dessert business. Johnson said he had only heard of two other similar stores when he decided to create his own store three years ago. Since then, he said, cupcake shops have begun to pop up everywhere. Crumbs, a popular cupcake chain, started in 2003 with a single store in New York's Upper West Side. There are almost a dozen Crumbs stores in New York and Los Angeles, and the company plans to open 40 new locations in the next year and 150 in the next five years, The New York Times reported. Johnson hopes some of the Cup- cake Station's bar-like features will set it apart from similar stores. He said he's offering a happy hour where customers can sit at the bar, create their own cupcake and get a free cup of coffee. He also plans to show football games and American Idol in the shop. So far, his "little cupcake shop" has gotten a warm reception inAnn Arbor. On Friday, the store's open- ing day, Johnson offered a free cup- cake to the first 500 customers. He said he opened the doors at 10 and by 10:30 there were at least100 peo- ple lining up to get a free cupcake. By the fourth hour, the store had given out all 500 free cupcakes. - University LSA Information Technology employee Jeremy Hal- lum said he decided to stop in after hearing about the store fromhis wife. "I think it's something differ- ent," he said. Ann Arbor resident Debbie Moran said the shop offers a good change of pace. "I think it's really cool - not for when you're on a diet," she said. "You can come in here and do something a little dif- ferent." Cleveland resident Kellie Kalus said she decided to stop in dur- ing her visit to Ann Arbor. She said she's visited the Birmingham location and enjoyed the cupcake offerings there. The only thing she doesn't like about the shop is that there isn't one in her hometown. "Maybe I'll open one up," she said. Johnson said he wants to expand the franchise, but unfortu- nately for Kalus, not in Cleveland. He said he plans to open stores in Washington, D.C., Atlanta and Charleston, South Carolina. - Lara Zade contributed to this report. VOTING From Page 1A he was registered, the man told him he was a felon. "Actually, in Michigan, that 5 doesn't matter," Duvall said. Regardless, the man decided not to register. "I think I already knew some people were disenchanted with the system," Duvall said. "Espe- cially people who have already been disadvantaged in one way. They turn cynical, and it's highly disappointing." Despite the frustrations, the group said it knocked on 600 doors and registered 300 voters in the process. Miars said she tries to explain the importance of the election and that every vote will matter. But she said most people didn't need convincing. . "I've canvassed and done voter registration in a lot of dif- ferent places, but I've never got- ten such a positive reaction to Obama, even on campus" Miars said. Nearing the Merchant Food Center on Seven Mile Road and Conant Avenue, Miars and Duvall ran into two other Obama volun- teers who'd already set up in the spot. One of the volunteers told Duvall she'd been there since 11 a.m. and suggested he look else- where. They chose another shop- ping mall and headed to Impe- rial Supermarket, only to find that another Obama volunteer had already turned away another -group of volunteers looking to register people as they entered the store. Duvall and Miars had more luck when they moved down to a nearby Payless Shoe Source. Miars registered six people Saturday - all of them at the Belmont Shopping Center on Eight Mile Road and Dequindre Avenue. Duvall registered five potential voters and signed up six people who were interested in volunteering. Desharinetee Owens, a Detroit resident who turned 18 a week ago, was the first person Miars registered. Owens was in the middle of a shift at Payless Shoe Source when she asked Miars to help her fill out a registration form. A self-decribed "Obamabeliev- er," Owens said she would have registered on her own, but was glad Miars was there to make the process easier. Though the large number of volunteers converging on Detroit made it tough for volunteers to find people to register, the third time was the charm for one Detroit resident Saturday. Before registering with LSA senior Boris Sigal, the woman had told two other volunteers she wasn't going to register. "Let's do this right here, right now. I've been putting this off, let's do this right now," she said prior to registering with Sigal. Saturday's trip was the second of four "District Invasions" the College Democrats planned for the 2008 election, and the larg- est event of its type. The group plans to canvass next at Ohio State University over fall break and again in Oakland County Nov. 1. f. Get' em while they're freshmen. They won't be ripe for long. Advertise your group or organization in the Campus Involvement Page Deadline Published Sept. 18 Sept. 25 Contact a Classified Account Executive at 734-764-0557 or dailyclassified@gmail.com A