PAID ADVERTISMENT
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MARCH
MADNESS
It's that time of year again. Spreak Break is only a fading memory. The winter drags on and it seems to get colder every day.
Professors pile exams and papers on top of each other, and there are no more vacation days left in the school year. Just when you
think there's no reason to get out of bed; there is one.
The month of March contains one of the most exciting spectacles in sport. The post-season basketball tournament. Just the
mention of the tournament conjures up thoughts of Rumeal Robinson hitting the game-winning free throw in 1989 or Chris
Webber's ill-fated time-out in 1993. Whether you root for Michigan or not, the tournament is incentive enough to get out of bed.
After all, games don't start until-the afternoon.
I've also got some great things planned on campus. So if you see me, don't be afraid to stop by and check out what's going on.
I still want to hear from you, so I'll assign another paper. But unlike class there is no page minimum. NIKE 101, Assignment #3.
The first person telling me about a Spring Break adventure in NIKE's will receive a premium NIKE gift.
Until next month, good luck with everything.
M A R C H
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HOCKEY CCHA Playoffs
VOLLEYBALL instant scheduling, 11am-5:30pm
MEN'S BASKETBALL home against Penn St, 8:00
MEN'S LACROSSE v. Bowling Green, 10am
MEN'S GOLF at Fripp Island Invitational, SC.
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NIKE history, part two.
1979 NIKE introduces the Tailwind®, the first shoe to feature NIKE-AIR® cushioning.
Apparel manufacturing and marketing begins. Every distance track record from 800 to
10,000 meters belongs to NIKE athletes.
1980 NIKE goes public with two million shares of common stock.
1981 Alberto Salazar carries the Swoosh® to a world record in the New York Marathon.
1984 Joan Benoit win's the first women's Olympic marathon. In all, 58 NIKE athletes
take home 65 medals.
1987 The Air Max® gives the world its first look at visible NIKE-AIR@ cushioning. The
Air Pegasus sells its 3 millionth pair. Cross-training emerges as a fitness revolution.
For some "Greek Week" may conjure images of jumping in Jello or playing Twister.
Yet for others, it means a new hope at a brighter future. As always, Greek Week at the
University of Michigan donates a lot of money to charities. This year NIKE is pleased to
announce that Greek Week will focus on P.L.A.Y.'s charities. Participate in the Lives of
America's Youth is a NIKE program that provides resources and creates partnerships
that keep recreation alive for kids. P.L.A.Y. is NIKE's war on complacency and we are
very happy that Greek Week has decided to help in the betterment of America's Youth.
Although NIKE's presence will be felt throughout Greek Week, I will be passing out
lots of cool stuff at three events: The Sigma Nu Hotshot Shoot-out, held on Tuesday,
March 14, which will also feature the NIKE Reuse-A-Shoe program that recycles old
shoes into new useful products like resilient basketball courts; The Alpha Delta
Phi/Delta Delta Delta volleyball tournament, Wednesday, March 15, and DIAG Day,
Friday, March 17, will also include NIKE giveaways.
No matter where you are during Greek Week, stop by and pick up some cool NIKE
stuff.
NIKE is proud to introduce that one of
its founding fathers is coming to the
University of Michigan campus to speak
to the student population. Nelson Farris,
who has been with NIKE since most of
you were born will speak at Hayle
Auditorium on Thursday, March 16.
Nelson began his career with NIKE in
January of 1973 selling shoes out of a van
to track and field athletes in Southern
California. In 1976, he left his van and
moved into the sports promotions depart-
ment. His main responsibility was to get
NIKE products on track and field athletes.
In 1978, Nelson moved to NIKE head-
quarters in Oregon to head the NIKE
track and field promotions department,
which included the development of
sports promotions and marketing pro-
grams for running related activities.
Nelson's travels continued as he relocat-
ed to Holland in 1981 to help establish
NIKE's first international office. His trav-
els brought him back to Oregon in 1983
where he has been involved in many pro-
jects, including Olympic development.
Nelson is currently the director of NIKE
education. He serves as an interpreter of
the NIKE culture to employees and busi-
ness partners.
Nelson has traveled over 1.5 million
miles for NIKE. Luckily you don't have
to travel that far to see him.
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MEN'S & WOMEN'S SWIMMING at Diving
Zones, Oxford, OH
MEN'S TENNIS at Minnesota, 6:30pm
WOMEN'S BASKETBALL at Big Ten Tournament
HOCKEY at CCHA Quarterfinals
MEN'S & WOMEN'S TRACK at NCAA Indoor
BASEBALL at Georgia Tech, 4pm
WOMEN'S TENNIS at Ohio State, 7pm
o MEN'S GYMNASTICS home for Mich. Invite, 7p
WOMEN'S GYMNASTICS home for Ryca Invite
BASEBALL at Georgia Tech, 1:30 pm
o TABLE TENNIS Tournament, Sports Col.
0 WOMEN'S LACROSSE, 9pm, Oosterbaan
MEN'S VOLLEYBALL home against Tri-State, 7p
o MEN'S TENNIS at Iowa
MEN'S BASKETBALL at Purdue, 12 or 3 pm
BASEBALL at Georgia Tech, 1:30 pm
WOMEN'S TENNIS at Indiana, 10 am
o HOCKEY CCHA Playoffs
o MEN'S LACROSSE home against MSU, 10 pm
o WRESTLING at NCAA Championships, Iowa
WOMEN'S SWIMMING at NCAA Champs, TX
MEN'S TENNIS at Blue/Gray Tourn., AL
o BASEBALL at Florida State, 6 pm
SOFTBALL at Florida St. Lady Seminole Tourn.
* MEN'S VOLLEYBALL home against Purdue, 7p
o WOMEN'S GYMNASTICS home against NC
State, Penn State & UMass, 7 pm
HOCKEY CCHA Semifinals, Joe Louis Arena
BASEBALL at Florida State, 6 pm
o RACQUETBALL tournament begins, IM Bldg.
* MEN'S VOLLEYBALL home against Ferris St., 7p
MEN'S LACROSSE home against Grand Rapids,9
o HOCKEY CCHA Championship, Joe Louis, 2 pm
BASEBALL at Florida State, 1 pm
WOMEN'S TENNIS at William & Mary, 11 pm
0 WOMEN'S VOLLEYBALL, 8 pm, CCRB
o BASEBALL home against Eastern Michigan, 3pm
o MEN'S LACROSSE home against Motor City, 10
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SWOOSH NOTES
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The NIKE Hummer will be invading the streets of Ann Arbor in mid-March. So if you see a big black military vehicle in
your rear view mirror, don't be afraid. It's only the NIKE Hummer.
4 o Congratulations to the Michigan hockey team. Winners of the "Interstate Champion" banner presented by NIKE for their
victory over MSU on February 18. Look for the banner at Yost Ice Arena.
Did you know NIKE has become involved with street hockey? Watch for the new line of NHL apparel and shoes coming
soon.
6 Congratulations to Brian D'Souza who won tickets to the Michigan v. Illinois basketball game. His letter describing a mis-
chievous adventure in NIKE's was the best one I received.
Be sure to travel to the Joe Louis Arena to watch our Wolverines in the CCHA playoffs. The NIKE Hummer will also be
there, and you may even get a chance to play NIKE street hockey.
A Congratulations to the Intramural basketball champions. The University of Michigan Intramural Sports Program has
23 Q MEN'S SWIMMING at NCAA's, Indianapolis
24 0 HOCKEY NCAA Regionals, WI or MA
MEN'S TRACK at Texas v. Kansas & Indiana
WOMEN'S TENNIS home against Mich. State, 3
25 0 MEN'S & WOMEN'S GYMNASTICS at Big Ten
Championships, Illinois
BASEBALL at Iowa, 1 pm
WOMEN'S TENNIS home against Penn State, 1p
SOFTBALL at Purdue, 1 pm
26 0 MEN'S GYMNASTICS at Big Ten Champs, 2 pm
BASEBALL at Iowa, 1 pm
WOMEN'S GOLF at Saluki Invitational
MEN'S TENNIS home against Wisconsin, 9 am
28 0 SOFTBALL home against Notre Dame, 3 pm
29 0 BASEBALL at Western Michigan, 3 pm
30 0 HOCKEY NCAA Semifinals, Providence, RI
31 0 WOMEN'S TENNIS at Miami(FL), 1 pm
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1 0 HOCKEY NCAA Championships, Providence,RI
MEN'S & WOMEN'S TRACK at North Carolina
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