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This collection, digitized in collaboration with the Michigan Daily and the Board for Student Publications, contains materials that are protected by copyright law. Access to these materials is provided for non-profit educational and research purposes. If you use an item from this collection, it is your responsibility to consider the work's copyright status and obtain any required permission.

September 11, 1962 - Image 70

Resource type:
Text
Publication:
The Michigan Daily, 1962-09-11

Disclaimer: Computer generated plain text may have errors. Read more about this.

THE MICHTIGAN DAII.V

'l'TIi CX'l"t i 7kt C^+ "1YYl 1MYY aMYtiwwr rm...

TUESDAY, SEPTEMBER

11

GENERA TION'

Students Print Art Magazine
Since Generation was foundeday
in 1949, it has changed its format
and content many times in a con-
stant effort to fulfil its role of
campus inter-arts magazine.
Each year Generation staff
members try not to turn out a
purely literary magazine, but one X
with plastic art, music and the
dance also represented.
When Generation first appeared
on campus after the war, there
was a prolific output by student \
who were returning to study after
Army service; this, while it lasted, -.
was the locally-famous "veterans'
renaissance" at the University.
Oscilation
Since those earliest years, there$
has been an oscilation of gqod
years with lean ones, in the nature
-of the contributions printed.,
After someone has submitted
something to appear in the maga-'
zine, the staff all read it, and then} -
talk about it for a while, before?
voting on the contributions value.
This process enables the con- -:
tributor to develop a critical out-
look on his own, because of hav-
ing heard it discussed by various
others.'
The magazine is entirely stu-
dent-run, and for the most part
is made up of student-produced
fiction, poetry, and art, although
University faculty members also
contribute work at times.
Generation contributors do not
necessarily become staff members,
and conversely, one can work on
the staff without being a contribu- * '.
... . <

Besides the editorial staff, which
plans layouts, decides how to run
different material, and in general
supervises production, the art staff
and business staff handle the spe-
cial areas that fall to them.
Solicit Ads
The business staff solicits ad-
vertising, manages circulations and
organizes sales campaigns; the art.
staff designs the cover and other
decorative material, and prepares
the advertising art work.
Tryouts for the various staffs
are held during the early part of
the semester, usually at Genera-
tion's office on the first floor of
the Student Activities Building,
420 Maynard St.

Earn Profit,
Watch Costs
For Paper
(Continued from Page 1)
Here the business staff works
to give the editorial staff a page
easy to work with, while also plac-
ing each ad in an appropriate
spot.
Ads must be placed so that some
editorial copy touches at least one
side of the ad. On the other hand,
the mews stories must be allowed
plenty of space on the top of the
page. One shouldn't pile up ads
to within, say, one inch of the
top, leaving the remaining inch to
be filled with news.
Time, too, is important. If too
much time is taken in laying out
the page dummies, the editorial
staff will be delayed in working on
their jobs. Yet earlier in the day,
the ads for the page cannot be
collected.
Ad proofreaders are in charge
of protecting the paper against
irate advertisers protesting that
errors have somehow slipped into
their ads. Staffers check each ad
for "typos" before the pages are
locked.
Another part of business staff
workings is that involved with sub-
scriptions. To handle them ithere
are the Circulation and Subscrip-
tionAccount departments plus a
staff of newsboys.
Circulation
Circulation is charged with get-
ting subscriptions and making sure
that The Daily gets to everyone
who ordered it every morning.
When this fails to happen the de-
partment must also take care of
complaints.
complaints. Since these are made
at odd hours of the day and night,
keeping track of all phoned mes-
sages get to be extremely diffi-
cult
Subscription Accounts handles
the billing of subscriptions and
keeps all its records in triplicate
to insure an absence of mistakes.
They are also responsible for send-
ing out the notices stating "Uni-
versity credits will be withheld ..."
when people fail to pay their bills
on time.
To deliver The Daily the paper
employs a number of newsboys.
Beginning work at 3 a.m., only an
hour after the editorial staff fin-
ishes its job, the carriers start.
Two hours later they are folding
the papers for delivery. Soon after
the deliveries by car and foot com-
mence to bring The Daily to the
doors of its customers before they
awaken.
Personnel Training
Of course, the business staff
conducts its own personnel train-
ing program to prepare tryouts for
subsequent appointments to sopho-
more staff; assistant managerial
and department managerial posi-
tions. Junior petition in the spring
to the Board in Control of Student
Publications for senior manager
appointments.
Tryouts are given many differ-
ent jobs and shifted from depart-
ment to department to give them
a fuller understanding of the busi-
ness operations.
Assignments to each department
are alternated twice each year for
sophomores and juniors to give
every staff member as wide as ex-
perience as possible before becom-
ing a senior manager.

Heartlessly, the editor
rejects it.

It looks pretty good when you start to type it up, but . ..

Voyage of a Da ily Story

ENTHNSLASTICALLY RECEIVED-Generation, the University
inter-arts magazine, is a great favorite, not only with the staff
that produced it, as is the case here, but also with a great num-
ber of readers all over the campus.
4s

Generation usually publishes
three to four times a year, al-
though if fortunes dip only two.
may appear, or else, with a rising
tide of contributions, they may
put out five, or even more.
The magazines are sold on the
day of issue, and several days
thereafter, at various strategic
points on campus, such as the en-
trance to Angell Hall, and the
Fishbowl.

'TECHNIC'
RT Nun Stories
On Science,
Engineering
The Michigan Technic offers
engineering students and all oth-
ers interested in technical articles
a top-quality magazine that has
been published ever since 1882.
It is often the winner of the
national Engineering College Mag-
azine Association Award for over-
all excellence in a college engi-
neering magazine. It is not under
the control of the Board in Con-
trol of Student Publications (as
are the 'Ensian, Daily and Gen-
eration) but is run independently
by engineering college students.
Student contributions run the
gamut from scientific articles to
editorial comment on educational
programs or local living conditions.
There are also faculty - written
articles in the Technic.
Although there are other stu-
dent magazines put out by Uni-
versity units, only the Technic has
a stature comparable to the "big
three" put out on Maynard Street.
The engineering college pays the
Technic to put out a special once-
yearly issue that is sent to the
state's high school students, to ac-
quaint them with the possibilities
for a technical education at the
University.

i

Finally, it gets
a headline,

You have to watch it chopped up by some Authority.

; s +

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MICHIGAN MEN of'66

F

Don't Miss

Union

Afternoon

T hen it's set in the
shop .. .

And dumped into the forms. Fortunately, there's no hurry.

Your chance to meet the Men in your Class
and the Men on Campus

featuring.. .

" Past 'M' Football Coach WALLY WEBER
" Team CAPTAINS
* The FRIARS of the Michigan Glee Club
" HEADS of Student Organizations

I

ALSO FREE ...

I

* Big Ten Football Movies
* Refreshments

UNION AFTERNOON

The casting comes out fine, as usual .. .

f1

ow "m o R% im 1t l ^ w Ro on~nma ma m - !%L qh AAA ^ 1.'1

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