THE MICHIGAN DAILY
Seeks His -and History's
Biggest Win
By DOUGLAS B. CORNELL
Associated Press Staff Writer
ATLANTIC CITY - President
Lyndonig BJohnson thinks big,
aims Thigh and usually ets what
he goes after. And right now he is
going .after the biggest presiden-
tial-election victory ,margin in
history. /
To get it he would have to wipe
out the record set in 1936 when
his political idol and mentor,
Franklin D. ,Roosevelt, captured
all but two states.
The odds are against Johnson
beating, matching or even ap-
proaching that record. But if he
fails, it won't be for lack of desire
or effort.
For he is a man who wants to
prove-and intends to prove-that
President John F. Kennedy was
right and wise in tapping him four
. years , ago r as a 'possible successor.
He wants to fortify withsan ele-
tion triumph next November
something he has been saying a
bit plaintively since last Novem-
ber: ;"The way I feel about it, I
am President of all the ,people."
Standard Beaer
As the newly nominated presi-
dential candidate of the Demo-
crats, he will be holding aloft the
party standard he Qnee considered
beyond the reach of any Southern-
er in this generation.
Politics with Johnson, who will
be 56 years old today, is his pro-
fession, his 'lay, and his passion.
He breathes it. And he succeeds
at it by threatening, wheedling,
coaxing, cajoling, compromising
and working at it everlastingly.'
Consequently, few of Johnson's
friends expect anything less of
him than one of the hardest, most
strenuous campaigns. ever staged
by an occupant of the White
House. They expect him to pound
around the country from one end
to the other by plane and train,
by helicoptgr and car-and, where
the crowds are thickest, by foot,
with out-thrust hand.
Nice Trick
As President, he can be credited
with one of the neatest tricks of
political magic in many a day.
That was the way he lured some
big names of big business (Henry
Ford II, for example) away from
traditional loyalty to the Repub-
licans. And he did this, apparent-
ly, without alienating a single ma-
jor chieftain of organized labor._
The campaign may get off to a
slow start-Johnson talks about it
and some of the Democrats stew
about it--and then roar to a cli-
max in October. That was the
tactic that worked for Roosevelt.
It will be a campaign in which
the President will attempt to take
up the whole middle of the road,
beckon to everybody along the way
to flock to his cause, and force
the opposition to attack from the
right.
Kennedy Fades
The strategy is to depict Sen.
Barry Goldwater as a man on a
mountain top, aloof from the peo-
ple and the world's realities and
from that "mainstream of Ameri-
can political thinking" which both
sides keep talking about.
This is a campaign in which the
Kennedy image will be allowed to
fade into the background to a
large extent. Johnson wants a
Johnson victory, built on a John-
son program and a Johnson record
and Johnson popularity.
This became clear back in April,
after the President had observed
a four-month period of deference
Y
co
Si'
w:
la
he
th
er
or,
pa
ho
#T
At his first appearance in New in the state legislature, as did his to a Senate investigation, Baker's
ork after riots in Harlem, John- grandfather. resignation and a resort to the
n declared that "we will not per- And Johnson wasn't a poor boy 'Fifth Amendment.
it any part of America to be- for long.
me a jungle," that violence must He orked his way through But Johnson is used to criticism,
stopped and punished in Mis- West Texas State Teachers' Col- although he doesn't like it. He
ssippi or New York, and that he lege, won his spurs in campus wants and strives for the appro-
il to the letter w politics, taught school briefly, was bation of all men. And in so do-
appointed director of the depres- ing, he can be enormously warm
Welfare sion-born National Youth Admin-
In the same speech on Aug. 12, istration in Texas, and was elect- and friendly and charming.
I also declared, "It is right that ed to Congress when he was 29. Many Facets
e wealthy should help the poor- Soon the Johnsons began to He still can be a combination
ierge from hunger." prosper, through investments in of hayseed and statesman, of
His anti-poverty program is one land and radio-television interests, corniness and accomplishment, of
iat pushes the President off into and are now millionaires. The country bumpkin and world figure.
atorical flights, with accom- White House made public last He seeks the superlative and
anying touches of corn and week an accounting firm's esti- often finds it. Probably no Presi-
ome-spun humor and stories. mate which placed the family dent in history, in a comparable
Owealth at $3.5 millionperiod ever has made so many
Ona., tin$3.in #mn in.ofprid, r ha deny
LKIlne
f
306-10 SOUTH MAIN
TOP LEGISLATOR Johnson jokes with current members of his
alma mater, the Senate, as he signs the tax-cut bill. His legisla-
tive acumen has made his presidency a successful one on Capitol
Hill. But his foreign policy skills and his executive ability are
less impressive..
ni u,,spring Trip TOareas oI pov-
erty, Johnson stood on the court-
house steps in Paintsville, Ky.,:
and said, "I know something about
poverty. I've worked with my
hands. I've done everything from
shining shoes to working on the
roads for a dollar a day.",
That's true.
Was Poor--Briefly
Once he got out of high school,
he drifted and shifted around the
West grabbing at any job avail-
able. He tells about his daddy be-
ing a tenant farmer in the Texas
hill country -- but usually omits
mention that his father also served
Come, Now
Republicans denounced this fig-
ure as "incredibly low," citing
published reports which placed the
Johnson assets as worth up to $14
million.
They served notice, that there
will be much talk during the eam-
paign about the growth of the
Johnson fortunes in such fields as1
radio-TV which are subject to
government regulation.
The Democrats are likely to
hear, too, about Bobby Baker, the
former proteg6 of Johnson. Baker's
financial deals while serving as
secretary to Senate Democrats led
speeches, grabbed so many hands,
entertained so m a n y people,
danced so much, kissed so many
women or appointed so many to
government jobs, doused so many
lights, bent so many ears or pulled
so many canine ears to the ac-
complishment of howls heard
around the world.
He can rip the hides off mem-
bers of his staff for performance
short of perfection and also make
a special point of ;praising work
well done. From them he com-
mands a deep loyalty and 12-18
hours of work a day to match his
own.
and homage to the assassinated
Kennedy.
He told a news conference then
that prosperity should mean "a
good year for the Democrats" and,
that "the Dow-Jones industrials
closed at about 822. This is about
111 points al ove what it was
Nov. 22."
Thus he was marking the ad-
vance from the death of Kennedy
and the start of his own adminis-
tration.
. . 'Sure and Steady',
A few days later Johnson . was
telling a political rally in Chi-
cago, "Since last November .
the people have seen Democrats'
hold this nation on a sure and
steady course."
Then there was a speech he
, ade to members.of the Chamber
of Commerce of-the =United States
in Washington.
"Now," he said, "you are stock-
holders in this government, and
every time you hit me, I am the
only President you have. You
make me a little weaker to do the
things that you have hired me to
do ... I am going to stay in this
job and be President to all the
people as long as I can." 1
With businessmen, Johnson has
achieved a cordiality Kennedy
never enjoyed. With Congress, he
always has had a way which Ken-
nedy never could have hoped to
match.
Taxes, Civil Rights, Poverty
And the new President can
point to a rather impressive legis-
lative record headed by such key
items as an $11.5-billion tax cut,
the most sweeping civil-rights law
since the Civil War, and a bill to
combat poverty in a land of
plenty.
Yet in foreign affairs, this man
who proclaims the pursuit of peace
his one purpose above all others
has been pretty much treading
water.
The President has scored no
mighty triumphs, suffered no dis-
mal failures during the months in
which he has faced crises in Laos,
Panama, Guantanamo, C y p r u s,
and attack and retaliation off Viet
Nam almost on the eve of his
nomination. .
Foreign policy definitely will be
a factor in the campaign. In fact,
it has been for weeks, with Gold-
water pecking away at it and
Johnson and his team answering
back.
The President figures that there
will be three top issues: peace,
preparedness and prosperity. Of
these, he has tabbed prosperity
for 'top emphasis: few Presidents
get. turned out of office in good
times.
And Johnson is counting on
good imes to counteract the
"white blacklash" some expect
among people who worry about
racial violence in the streets' and
possibly a drop in property values
should Negroes move in next door.
Yet should Johnson lose the
election, the defeat might be at-
tributed largely to his upholding
of civil rights.
SPEC "IAL
CAMPUS
RATES
Faculty
Magazine Student Educator
Time 5.00 yr 7.00 yr
9.00 2 yr 14.003 yr
*Atl Mon 3.50 8 mos3.50 8 mos
,S
gives yor...
{
i
' a
h
the latestcosh
on heels small
and sinai/on
899
*Sat Review 4.00,
Life 3.50
6.75!
Sports llus5.00
8.50'
New Yorker3.75;
yr 4.00 yr
yr 3.50 yr,
;2yr 6.75 2yr
yr 5.00 yryr
2 yr 8.50 2 yr
8 mos5.00 yr
',
::,:
_,Sk } ..
f ++f(t
j Q6.
' 'r <f
K ? ,.
Brown or
Blacked shrunken
Kid
Newsweek 4.00 yr
*US News &
8.00 2 yr
WR 4.00 40
weeks
*New Rep 5.00 9 mos6.50 yr
Sat Eve Post3.00 yr 2.00 25
issues
Ladies Home
Journal 1.88 yr 1.88 yr
Fortune 7.50 yr 7.50 yr
Mail your order now, or colt our
office. Indicate Yr. of Grad.
(*) Pymt. must accompany order.
RUBBER PARKAS
for Stormy Weather
Black sweat Kid
Red Sweat Kid
Wet sand sweat Kid
$498
Softest, unlined crushed kid upper leathers on shapely mid and tiny setback
heels are dainty with details and smooth leather trim. This is the lovely
Ladylike look of fashion. In Autumn Leaf colors. As seen in Glamour
As pictured all rubber zipper front coats with
pockets in 3/4 length. Olive drab, red, and
low colors. Sizes extra small, small and med
STUDENT
PERIODICAL
AGENCY
Box 1161, Anh Arbor
Phone 662-3061
Days or Evenings
OPEN 9:00 to 5:30
MONDAY & FRIDAY NITE
THIS WEEK
f
"'"' 306 SOUTH STATE
Read and Use
Michigan Daily Classi-
ilL
andQ
EVERYONE
IN
ANN
ARBOR
SHOPS
AT
NEWand USED
i .diI - W -®A A
;