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from page 35
Hebrew University of Jerusalem, to
oversee follow-up programming.
Chazan will move to New York for
two years, with the goal of bringing
various organizations together and
developing more coordinated efforts
for Birthright alumni.
At the end of the two years,
Chazan hopes to see hundreds of
"terrific, diverse local kinds of con-
nections and links" for alumni, as
° well as a "national partnership of key
agencies that deal with this age
group that are working together."
Chazan stressed the importance of
engaging alumni themselves in the
planning process.
Birthright is currently surveying
trip providers and community
organizers to find out what sorts of
follow-up programming already exist
for alumni, according to Simon
Klarfeld, vice president of the
Andrea and Charles Bronfman
Philanthropies, one of Birthright's
founding partners and a key player
in the follow-up plans. It hopes
eventually to circulate a "best-prac-
tices" guide, he said.
In addition, it is exploring how
different types of trips might more
effectively engage participants long-
term, particularly participants who
are not on campuses and easily
reached.
Klarfeld said Birthright is "trying
to find out who's out there already
doing programming" for Jews in
their 20s, then match them with
alumni, "rather than Birthright
becoming the programming arm for
20- and 30-somethings."
Birthright is also exploring "niche
trips," Klarfeld said, such as ones for
law students or young lawyers, or for
people interested in particular top-
ics, like social justice, peace and
coexistence or the environment.
According to a new study commis-
sioned by Birthright, alumni a year
after the trip — particularly those
who are college students — tend to
think and behave differently from
peers who didn't travel to Israel. [For
a full report on the study, visit
www.jewish.com]
For example, they are more likely
to believe it is important to raise
their children as Jews and to be
involved in campus Jewish activities.
However, they are no more likely
to participate in ritual activities,
such as holiday observances. And
they are still not overwhelmingly
involved in Jewish activities — only
24 percent of the students report
that they often participate in campus