BUY DIRECT & SAVE...EVERYDAY!
ar :.,.A11•411P,
Jewish activities.
What happens after the one-year
mark still remains to be studied.
SAME DAY
EYEGLASSES
& CONTACT
LENSES
Personnel Needed
The challenges to keeping Birthright
alumni involved are significant —
finding the human resources to offer
personal attention to alumni, offering
compelling programming that can
compete with non-Jewish activities
and interests and simply maintaining
the correct contact information for a
highly transient demographic group.
Israel trips are a "jump start to Jewish
life," said Rabbi Shlomo Gestetner,
executive director of Mayanot, a
Lubavitch group that has run
Birthright trips for 2,000 young people.
But "the bottom line is that it's 19,
20, 21 years of disengagement, then
10 days in Israel, then they go back to
regular life and it's parties, boyfriends
and a life not necessarily engaged in
Judaism," Gestetner said.
Chabad-Lubavitch houses through-
out the country have run programs for
Birthright-Mayanot alumni, and the
alumni receive regular e-mail newslet-
ters. But Gestetner said the group
lacks resources to keep up with every-
one in as meaningful or personal man-
ner as it would like.
"Ultimately it really boils down to
people, and that's a lot of work,"
Gestetner said. "E-newsletters are
great, chat rooms are great, but it is
limited."
Jeff Rubin, a spokesman for Hillel:
The Foundation for Jewish Campus
Life, which is the largest single
provider of Birthright trips, agreed.
"There's a direct relationship
between the amount of staff support
to the effectiveness of Birthright Israel
follow-up efforts," he said. "If we had
a Birthright Israel professional on
every campus who would do both
recruitment and follow-up, we could
be very successful."
Although Hillel has not done as
much follow-up as it would like,
Rubin said a number of Birthright
alumni have gone on to become "stu-
dent activists," making up 30 percent
of participants in Hinds national
leadership conferences. "Certainly
some of them would have gone
through Hillel anyway, but a large
proportion would not," he said.
Working Together
In addition to a shortage of manpower
and the tendency of alumni to get dis-
ANOTHER CHANCE on page 40
We Have The Largest Frame Selection In Michigan!!
[KM
t
EYEGLASSES
COMPLETE INCLUDES FRAME &SINGLE VISION PLASTIC SCRATCH RESISTANT, UV
PROTECTED LENSES - CHILDREN'S INCLUDES FRAME & SKLE VISION SCRATCH
RESISTANT, VIRTUALLY UNBREAKABLE DIRECT UTE' POLYCARBONATE MS WITH IN
PROTECTION (CHILDREN UP TO 15 US OLD)
11 9
11111111111
DISPOSABLE CONTACT
wJ OCULAR
J & J
LENSES & BAUSCH
LOMB ACUVUE FRESHLOOKS SCIENCE
COMPLETE - INCLUDES EYE EXAM, 3 MONTHS TO 1 YR. SUPPLY OF LEWES'
CARE KIT WITH SOLUTIONS & ALL FOLLOW UP APPOINTMENTS • ., •1
VISA
THOUSANDS OF FRAMES TO CHOOSE FROM
Endorsed by:
• Jim Harper and the
Magic Morning Show 10S.1
•
Chuck Gaidica and the Breakfast Club 100.3
•
jay Towers and the Morning Revolution 93.1
• Mojo in the Morning
9S.S
•
Kevin O'Neill on the First Shift
•
99.S
Dick Purtan & Purtan's People
104.3
• The New DVD 96.3
VANE.
inalmok.•
•. 2 PAIR EYEGLASSES-. • •
OR EYE EXAM & - 1 PAIR.-
DISPOSABLE COLOR
CONTACT LENSES
COMPLETE - INCLUDES FRAME & SINGLE VISION PLASBCSCRATCH RESISTAKIN . .:1
PROTECTED LENSES - CHILDREN'S INCLUDES FRAME & SINGLE VISION..ScRATgi ,&, '
RESISTANT, MOM UNBREAKABLE DIRECT UTE" POLYCARBONATE :.LENSES
PROTECTION (CHILI;RENWTOI5AAIAOLDV
COMPLETE - INCLUDES EYE EXAM, 6 PAIRS OF COLOR LENSES,
1 PAIR OF CLEAR LENSES, CARE KIT WITH SOLUTIONS
•
& ALL FOLLOW-UP APPOINTMENTS
EYEGLASSES WITH
NO-LINE PROGRESSIVE BIFOCALS
COMPLETE - INCLUDES FRAME &SCRAT CH
"THIN & LIGHTWEIGHT"
NO-LINE PROGRESSIVE BIFOCALS
COMPLETE - INCLUDES FRAME & SCRATCH
RESISTANT, UV PROTECTED LENSES
'THOUSANDS OF FRAMES TO CHOOSE FROM
RESISTANT, UV PROTECTED LENSE
THOUSANDS OF FRAAVSTP:Pf
DOCTOR OF OPTOMETRY EYE EXAMS • MOST INSURANCES ACCEPTED
RCHARD LAKE
(SOUTHWEST CORNER OF 13 MILE & ORCHARD LAKE RD
NEXT TO BUGGY WORKS RESTAURANT )
(248) S 53-8270
directoptical.com
or
VIsit our new
sq. ft. location
8,000
Frames
with 20,000
& Contact Lenses to
choose from!
quest!
you have
regarding your optical needs
call Dennis toll free at....
1-877-9-EYE BUY
E-mail us at: directopt@earthlink.net
directoptical.usa
Find us fast in the Ameritech Yellow Pages
No games....simply the best value in eyeglasses & contact lenses today!!
•?;&, 4:-. 4. .?,,..•6 :' .•"' -. . - " t4 ,,,,, • ,... ?e,• .,. , . .-'7'
••••`*, . ,?.
-
,...
•
...,
AK;
Stop craving sweets, starches & alcohol.
Experience my most amazing weight loss
breakthrough in 20. years of medical practice!
New Carbi-5 is a non-stimulating prescription medication that
eliminates sweet, starch and alcohol cravings. Lose your desire
for cookies, candy, bread, wine and ice cream. Most people
lose 5-10 pounds their first week on Carbi-5 and 10-20 pounds
every month. The cost of Carbi-5 is $65 a week. Read my new
book Dr. Nagler's Crash Diet for my new 10 Days -10 Pounds
Off Program.
JN
3/29
Bill Nagler, M.D.
734.422.8040
1631 I Middlebelt, Livonia
www.dietresults.corn
2002
39