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October 20, 2000 - Image 113

Resource type:
Text
Publication:
The Detroit Jewish News, 2000-10-20

Disclaimer: Computer generated plain text may have errors. Read more about this.



11.∎ K l iqa I lusa

ALAN ABR.AMS

Special to the Jewish News

S

heldon Stone is accus-
tomed to bringing a Jewish
presence to businesses
where Jews are not com-
monly found.
First, he worked at a Tennessee
coal mine as a management con-
sultant. Then, in Hawaii, he had to
learn to speak Japanese in order to
communicate with the majority of
his clients. And now he's taken on a
new challenge as chief operating
officer of Dearborn-based Exhibit
Enterprises Inc.
Exhibit Enterprises is one of the
world's leading exhibit and trade
show production companies.
They're the ones who are responsi-
ble for a lot of the "Gee whiz, how
did they do that?" displays.
If you attended the 2000 North
American International Auto Show
at Detroit's Cobo Center in
January, you saw a Dodge Dakota
quad cab truck balance on its nose
before its four full-sized doors
opened up. Then the truck opened
down the middle. The seats folded
and unfolded, the body tilted for-
ward, and the truck bowed and
waved to the crowd.
Or maybe you saw the spectacu
lar leapfrog by a red Dodge
Caravan over the heads of then
Chrysler Chairman Bob Eaton and
President Bob Lutz at the 1995
show. Or perhaps it was the Jeep
that hung at a 45-degree angle on
the side of a make-believe moun-
tain at the 1996 show.
Exhibit Enterprises' visual magic
puts you up close and personal
with a client's message.
Exhibit Enterprises (EE) also
built the two-level Dodge display
area and collaborated on the
Mercedes display at this year's auto
show, as well as the displays for
Larnborghini and Alpine
Electronics.
EE also works at the huge con-
sumer electronics trade show in Las
Vegas, the Society of Automotive

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