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• A$ DUCT CLEAM1140'
THE RIGHT WAY...
THE NADCA WAY
•
The air duct cleaning industry has grown dramati-
cally over the past few years due to the recent pub-
lic awareness about indoor air quality. However,
very few companies have the proper training,
licenses, equipment and certification. Here's what
to look for when trying to choose a reputable air
duct cleaning company:
Make sure they are a NAIDCA certified member (National Air Duct
Cleaners Association).
We were one of the first riV4 staff members to become certified. Don't be afraid to
ask for proof or call NADCA in Washington, D.C. (202) 737-2926. We are also a
certified firm through MSHI (Mechanical Systems Hygiene Institute) and are a certified
indoor environmentalist through The Indoor Quality Association.
Proper cleaning procedures include: A.) Create a negative air flow (a strong suction
throughout the entire ventilation system). B.) All vent covers (return and supply) must
be removed and cleaned. C.) All ducts are snaked out with high compression air hoses.
D.) All trunk lines are then cleaned with compressed air. E.) Blower and coils cleaned.
F.) Biocide sprayed when needed.
All air duct cleaners must be licensed in the state of Michigan. Ask for proof.
An average home takes around 2 to 4 hours to clean properly.
CALL FOR ,4 FREE QUOTE OVER THE PHONE OR IN YOUR HOME AT YOUR CONVENIENCE.
What makes Ventcorp different? I care about every one of my customers. I still do estimates and
drop in on the crews for inspections whenever possible. I guarantee all our work and promise you the
most friendly, knowledgeable and caring staff in the industry!
r
David T. Saunders, President
Indoor Environmentalist
N D A a ti
•
Ceased Frin
24301 Catherine Industrial • Suite 118 • Novi
248-347-9300
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always has
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For an appointment
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On The Boardwalk • 6685 Orchard Lake Rd • West Bloomfield, Michigan
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7
vow
,
Words mean a lot to Rabbi
Telushkin. He wrote an entire book on
the subject with Words That Hurt,
Words That Heal and his latest work,
The Book of Jewish Values: A Day-by-
Day Guide to Ethical Living, features
countless entries on the power of lan-
guage. He even pushed to have
Congress establish a national "Speak
No Evil Day."
Such devotion to ethics is what
prompted him to write The Book of
Jewish Values.
"What I wanted to do ... is actually
give a prescribed ethical activity for
every day of the year," he says. Among
the activities to ponder are what to do
when hearing a siren, whether Jews
should be organ donors, loving the
stranger and when to feed your animals.
Every seventh day is set aside for
Shabbat, a chance to discuss the book's
topics over Shabbat meals.
Rabbi Telushkin says he hopes the
book will prove the spadework for what
he describes as "the most ambitious
project of my life," a comprehensive,
multi-volume code of Jewish ethics.
Such a project is not only daunting, but
could be dull, he admits — after all,
who reads a code? To keep it interest-
ing, he says, he plans to give examples
of the laws in clAily life and present
opposing views.
This project, he thinks, could take
six to eight years. To devote the majori-
ty of his time to it, he's hoping to
attract funding from a foundation. Of
necessity, it would mean cutting back
on some of his other activities.
Pushing Outreach
In the meantime, however, Rabbi
Telushkin remains a peripatetic rabbi.
At home, he's usually reading; he feels
guilty about not having gone on more
family vacations. He watches little
TV, goes to movies occasionally. He
admits to one skill outside Jewish life,
hypnosis, which he downplays. He
tries not to let his growing celebrity
become all-consuming.
"Strangely enough, the things that
can make you arrogant are also the
things that can make you humble," he
says. "If people are telling you that
they've really been affected by your
book, it does make me proud — but it
also makes me feel humble. Because I
realize that what I'm writing can really
affect other people, I really have to
write something that's good and will
affect people in a worthwhile manner."
He earnestly sticks to Jewish princi-
ples, particularly ethical principles.
Emory's Michael Berger tells a story of a
From Torah To Televisioi j
The Telushkin File
Born: Brooklyn, N.Y.
Age: 51
Family: Wife, Dvorak; children,
Rebecca, 20 (from wife's first
marriage); Naomi, 10; Shira, 9;
Benjamin, 7
Books: Nine Questions People
Ask about Judaism, 1981 (co-
written with Dennis Prager);
Jewish Literacy: The Most
Important Things to Know about
the Jewish Religion, Its People and
Its History, 1991; Jewish Humor:•
What the Best Jewish Jokes Say
about the Jews, 1992; Words
That Hurt, Words That Heal,
1996; The Book of Jewish Values,
2000; mysteries: The
Unorthodox Murder of Rabbi
Wahl, Final Analysis and An Eye
for an Eye
Television: The Practice, Touched
by an Angel (scripts all co-writ-
ten with Allen Estrin)
Pulpit: The Synagogue for the
Performing Arts, Los Angeles
man who owed Berger money. "[He]
was in a very difficult economic situa-
tion," Berger recalls. "I had even
received the check, but I was ambiva-
lent about depositing it. When I spok
to Joe [Telushkin], my `rebbi in these
matters, he said it was absolutely forb
den to take the check, and he sent me
money to assist the person."
Rabbi Robert Wolkoff, spiritual
leader of Savannah's Congregation
Agudath Achim, said that Rabbi
Telushkin "walks the walk. He does&
condescend to others as if they are his
moral inferiors."
Rabbi Wolkoff took note of an
episode at the synagogue's Friday nigl
lecture, which is open to the entire
community. An Orthodox rabbi cam
in, saw Rabbi Telushkin was using a
microphone, and turned on his heel
and walked out. Rabbi Telushkin hi
self has Orthodox ordination, but ha
made accommodations to his
Conservative hosts. Rabbi Wolkoff
compared the incident to the conflic t
between two schools of talmudic sch
ars: while the scholars might ferventl i
disagree, the children of one side wo
marry the children of the other side,
because both sides were coming fron
positions of integrity — despite thei r
disagreement.
"So here's the contrast between
someone who can't tolerate even bei r
TELUSHEIN on page 14