12 MONTH
CERTIFICATE
5.75%
5,70
INTEREST RATE
A.F.Y./*
60 MONTH
CERTIFICATE
6.25%
6,39,
INTEREST RATE
A.P.Y./*
The Cloud Had
A Silver Lining
JULIE EDGAR STAFF WRITER
udy Schwartz has arrived.
Propelled by a dream and
a decade's worth of experi-
ence in the industry, the
West Bloomfield resident struck
out on her own, buying a falter-
ing travel agency to see if she
could breathe some new life into
it.
Seven years later, business is
soaring.
Ms. Schwartz, 39, is president
of Trans Global Travel, Inc., in
Farmington Hills, which she
bought for an undisclosed
amount in 1988. Her husband,
Ronnie, just joined the business
as vice president.
She'll also begin her term as
the first female president of the
Farmington-Farmington Hills
Rotary Club next June.
After Ms. Schwartz answered
j
These are fixed rate certificates of deposit that are insured by Federal Deposit
Insurance Corporation (FDIC). A minimum opening deposit and balance of $500.00
is required to obtain the stated Annual Percentage Yield.
FIRST SECURITY
SAVINgS BANk
LENDER
CALL (810)338-7700 or (810)352-7700
"First in Service"
Main Office 2600 Telegraph Rd. Bloomfield Hills, Mi 48302
*Annual percentage yield when compounded quarterly. Rate is accurate as of 11/17/95. Penalty for early withdrawal from certificate accounts may be assessed.
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Investment Managers
PaineWebber has the key to finding the right
money manager for individuals and institutions
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a comprehensive approach to
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For a free consultation call
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at (810) 851-1001 or (800) 533-1407.
We invest in relationships.
Member SIPC
Occupation: Owner, Trans Glob-
al Travel, Inc., Farmington Hills.
Family: Husband and partner,
Ronnie Schwartz; children, Bri-
an, 11, and Danielle, 6.
#1 IN BUICK SALES
AL HARRIS
'FahlaROFF
28585 Telegraph Rd.
353-1300
SHIRT
3OX
Men's furnishings and accessories
rnama
42
445-6080
ARNOLD
19011 West Ten Mile Road
Southfield, Michigan 48075
(Between Southfield and Evergreen)
Automotive Group Ltd.
352.1080
Gratiot Ave. at 12 MHe Road, Roseville, Michigan
Hours: Mon.-Sat. 9:30 a m.-6 p.m
Thursday
9:30 a.m.-7 p m.
Just 25 minutes from the Birmingham/Bloomfield cora
off of 1-696"
445-6000
PHOTO BY BILL HANSEN
Name: Judy Schwartz
PaineWebber
32300 Northwestern Hwy., Suite 150 Farmington Hills, MI 48334
agreement should she decide to
buy the business.
Trans Global Travel had op-
erated with outside sales agents
and one in-house bookkeeper,
one of the former owners' wives.
By the time Ms. Schwartz came
on board, the agents had al-
ready scattered. The only per-
son left was the bookkeeper,
who still works for the compa-
ny.
After proving that she had
the talent to build the business,
PARKING AND ENTRANCE IN REAR
Activities: President-elect of the
Farnzington-Farmington Hills Ro-
tary Club; member of Mat
Shalom Synagogue, Amerialn So-
ciety of Travel Agents and Detroit
Women's Economic Club.
a classified advertisement in
Crain's Detroit Business in 1987
at Ronnie's urging, she met with
the four silent partners behind
the ad and the agency. They
were looking for a manager,
partner or owner for Trans Glob-
al.
Her friends, relatives and
even an ex-employer urged her
not to throw her money away on
an agency that had few, if any,
accounts, but her dream of own-
ing a business eclipsed theirs
and her own misgivings.
She signed an employment
contract that included a fee
Judy Schwartz: Breathing new life
into an old business.
Ms. Schwartz renegotiated
the contract and bought
Trans Global at a lower price in
1988.
"They had no business and
that's when I came in. The
phones didn't ring. It was a very
character-building time in my
life because I learned how to do
things I'd never done before, like
cold calls, knocking on doors,"
she said.
Ms. Schwartz began her ca-
reer as a travel agent at the age
of 19, starting at Jules Doneson
in Southfield and then moving
to Travel Unlimited in South-
field. She took a break from
work after her daughter