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SERVING IT UP page 45
INTRODUCES
YOUR NEXT STEP TO FITNESS
ElECTRORIX
by
"PIM'
FITNESS PRODUCTS
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SPIIM
SR 440
•Eagle Electronix
•120 Volt Baldor D.C. Motor
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• Large Diameter Fly Wheel
•24 On-Board Diagnostic
Indicators
SR
440
(Electric Incline)
Reg. $2295 99 SALE
OPIIIM 660 C
Independent Stepper
OPIilb 766 C
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198999
Reg:
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WARRANTY:
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40
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(313) 557-6550
Hours: M-F 10-8
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(313) 476-0111
Hours: M-F 8-6
•
VISA
Discover
first time, suddenly there's a
market," he continues. "Not
only will kids get a video of
Michael Jackson, but they'll
pick up a video of (Jewish
singer) Debbie Friedman."
Twenty years ago, Rabbi
Herschel Strauss founded
Hamakor Judaica, a Chicago
mail order company that is
now the most comprehensive
and probably the best known
in the field.
"We started a trend" for
Judaica, says Mr. Strauss of
his company's catalog, "The
Source for Everything Jew-
ish," which carries items from
A (a silver-plated "apple" to
hold honey for Rosh
Hashanah) to Z (I Love Za-
yde picture frames). The cat-
alogs, more than 10 million
of which have been distrib-
uted since the company's
start, are mailed to 800,000
homes.
Although experts say the
trend to upscale products in-
cludes Jewish art and Ju-
daica, Mr. Strauss gives it a
twist. While there has been
more interest in his products,
that doesn't necessarily mean
more people are interested in
Judaica.
Instead, Mr. Strauss says,
"we're servicing the people
who are interested better and
offering a wider variety and
better quality of Judaica."
And while upscale products
are available and gaining
prominence, Judaica and
Jewish art must be "priced
competitively" to sell.
Last spring, Sallie Abelson
of Contemporary Designs ini-
tiated a line of Jewish greet-
ing cards. Businesswoman
that she is, Ms. Abelson says (
she "saw a void and filled it,"
but she doesn't expect to be
alone there for long. Soon,
she expects, the major com-
panies like Hallmark and
American Greetings will pro-
duce their own Jewish cards.
With the trend in her field
toward niche orientation, Ms.
Abelson says, all the major
companies now have a few
ethnic targeted products.
`They don't have the empha-
sis we do and the range of
products we have," she says,
"but it's become an important I
enough economic source for
them to go after."0
Dutch Confiscate
Student Newspaper
Amsterdam (JTA) — The
University of Groningen, in
northern Holland, has con-
fiscated all remaining copies
of a student newspaper that
poked fun at Anne Frank
and made anti- Semitic
remarks about the country's
Jewish community.
The director of the student
union that publishes the
paper immediately suspend-
ed three of its editors and is
considering expelling them
from the student group.
One of the editors, Peter
Mooiman, wrote an article
titled "Anne Frank Is Not
Dead," in which he alleged
that Anne Frank is alive in
Buenos Aires, where she has
changed her sex.
The article was also con-
temptuous of Dutch Jews.
The public prosecutor is
now examining whether the
editors can be prosecuted for
discrimination.
The student union director
apologized for the insulting
publication and as a com-
pensatory gesture will give a
certain amount of money to
the Anne Frank Foundation,
which exists to perpetuate
Anne Frank's memory and
teach tolerance.
In his defense, Mr.
Mooiman said his article
must be seen as a "column"
in which license must be
allowed.
He said he also wrote it to
draw attention to the suffer-
ing of the some 400 Palestin-
ian Islamic fundamentalists =(
who have been expelled by
Israel and are now in a no-
man's land in southern Leb-
anon.
The publication of the in-
sulting issue of the paper
follows the acquittal a few
weeks ago by an Amsterdam
high court of a writer, Theo
van Gogh, who wrote a simi-
lar column that made objec-
tionable remarks about
Anne Frank.
Like Mr. Mooiman, Mr.
van Gogh said the comments
were "only sick jokes," to
which a columnist is entitl-
ed.