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January 04, 1991 - Image 18

Resource type:
Text
Publication:
The Detroit Jewish News, 1991-01-04

Disclaimer: Computer generated plain text may have errors. Read more about this.

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Continued from Page 1

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__J

there is little money left for
their regular campaigns.
People who contributed
generously to what was bill-
ed as an emergency cam-
paign for Soviet Jewry are
not increasing — and in
some cases are decreasing —
their contributions to their
federation general cam-
paigns.
This is particularly wor-
risome to federation officials
because they know that
Operation Exodus will soon
be replaced by an even more
ambitious campaign to aid
the Soviet Jews streaming
into Israel. That migration
is accelerating, not slowing
down.
At the same time, many
federations are having to
come up with funds from
their local budgets to reset-
tle the 40,000 Soviet Jews
who are arriving each year
in the United States.
"A lot of us are worried
that we will meet the needs
of the Soviet Jewish goals
and turn around and find
that we've rendered insecure
the domestic Jewish needs,"
said Mark Talisman, direc-
tor of the Washington Action
Office of the Council of Jew-
ish Federations.
"But what's the answer?
Not to respond to Soviet
Jews? That's a ridiculous
concept. It has to happen,
and so does everything else."
In interviews with over a
dozen federation directors
and financial planners from
the 34 largest federations,
the massive effort to raise
money for Soviet reset-
tlement was described over
and over again as a
monumental historic oppor-
tunity.
But when it came to talk of
budgets and local cam-
paigns, the tone changed.
Federations in Boston,
Kansas City, Minneapolis,
Phoenix and San Francisco,
to name a few, raised less
money for their general
campaigns in 1990 than they
did in 1989. In many cases,
this followed equally weak
campaigns for 1989.
Federations fund a variety
of local agencies and institu-
tions designed to aid and
strengthen the Jewish com-
munity, including Hebrew
schools and old age homes,
counseling services and
hospitals, cultural projects
and community centers.
Such projects have been
imperiled by many federa-
tions' flat, or in some cases
reduced, general campaigns
over the past two years.
One exception appears to
be Detroit, where the Jewish
Welfare Federation reached
its 1989 Allied Jewish Cam-

paign goal of $27.05 million
and anticipates reaching
$27.4 million of its $27.5
million goal for 1990. The
books on the 1990 Campaign
will be open another two
weeks.
Detroit's 1991 Campaign
formally begins Jan. 17,
with a goal of $28.5 million,
according to Michael Berke,
Campaign executive direc-
tor.
"Federation will do every-
thing possible to maintain
the integrity of our services
to those in need," said Mr.
Berke. "We are trying to
raise a Campaign total that
will do just that."
However, Detroit too has
seen problems.
"There is significant
pressure on us to sustain
normal services while ad-
ding special programs and
services to meet the needs of
the newcomer (Soviet Jewish
immigrant) population,"
said Larry Ziffer, Federation
planning director. "We
haven't cut back yet, but on
the other hand, we stood still
for this past year — we ask-
ed agencies last year to hold
the line on their budgeting
and they performed beau-
tifully.
"There is no consensus as
yet how we'll handle the ad-

Many federations
have cut back
drastically on the
money they give to
national Jewish
agencies.

ditional newcomers (500 are
expected this year). Our pro-
fessionals, staff and lay peo-
ple are meeting to see how to
handle the new reality."
In other cities, the picture
hasn't been as good.
"Most of our leaders would
be pleased just to break
even, given the money need-
ed for Soviet Jews," said
Rick Meyer, executive direc-
tor of the Milwaukee Jewish
Federation, which elim-
inated two staff positions in
the last year because of
shrinking campaigns.
While Milwaukee raised
an impressive $7 million for
Soviet resettlement, the $9
million it raised in its 1990
regular campaign was 2.1
percent less than it raised
the year before. That put a
squeeze on local recipients of
campaign dollars.
"Local agencies worked
very hard to find alternative
sources of revenue," said
Meyer. "But if this happens
another year or so, you will
see agencies cutting back
directly on services."

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