I MEDIA MONITOR I
LOOK . . .
IT'S A SALE
But Not Just Any Sale!
`Lampoon' Parody
Tackles Kashrut
ARTHUR J. MAGIDA
Special In The Jewish News
FIRST EVER
SEMI-ANNUAL. SALE
5 O % OFF
ON ALL SALE MERCHANDISE
• DRESSMAKER ON PREMISES • ALL CREDIT CARDS ACCEPTED
• ALL SALES FINAL • LAYAWAYS, PREVIOUS PURCHASES & PROMOTIONS EXCLUDED
(313) 851- 8001
SUGAR TREE PLAZA • 6209 ORCHARD LAKE RD., ONE BLOCK NORTH OF MAPLE RD.
SIZES 14 PLUS I
MON. THRU SAT 10 to 6, THURS. 10 to 8
West Bloomfield
I
Heating and
Air Conditioning
24 HOUR EMERGENCY DISPATCH
Serving the Tri-County Area
RESIDENTIAL COMMERCIAL
Specializing in Preventive Maintenance
FREE ESTIMATES • 642E4555 • 335•4555
AIR CONDITIONING
Cleaning & Tune-Up Special
$3 8
Expires 7/21/89
WITH COUPON
10 point check & oil motor,
JN clean condensing coil
10% DISCOUNT ON
ALL SERVICE CALLS
WITH THIS COUPON. EXPIRES 7/21/89 JN
VINTAGE WRISTWATCHES WANTED
PATEK PHILIPPE
ROLEX
AUDEMARS
VACHERON
LeCOULTRE
CORUM COIN
GUBELIN
CARTIER
MOONPHASES
CHRONOGRAPHS
All interesting or unusual time
pieces. Need not be running.
ABBOTT'S-COINEX CORPORATION
1393 S. Woodward Ave. • Birmingham, MI 48011 • (313) 644-6833
32
FRIDAY, JULY 14, 1989
UNCOMMON CARE
— 24 HOURS A DAY —
• Specializing in needs
of families in crisis
• Free RN consultation
• Home/hospital care
since 1975
Health Care Professionals
357-7080
An Equal Opportunity Employer
0
h, those fun-loving
guys in Harvard
Yard! Not only have
they taken on Time magazine
in the Harvard Lampoon's
current parody of a national
magazine, but they've even
taken on kashrut.
In the "Technology and
Food" section of the Time
parody, an item reports —
with tongue firmly in cheek
— that the American Council
of Reform Jewish Rabbis (a
fictional organization) had
updated its list of cooking
regulations to assure that a
certain food is prepared in a
properly kosher manner.
Among the new rules:
• Don't put metal in the
microwave.
• Don't use milk more than
a week past the expiration
date.
• Get a Teflon skillet.
• Don't jump around the
kitchen when there is a cake
in the oven.
• Let your food settle for at
least an hour before you go in
the water.
This new system, stated the
parodists, was opposed by
"some hard-line tradi-
tionalists," but "has met with
overwhelming support from
more assimilated Jews."
Spoofing Judaism at Har-
vard did not end with
kashrut. Among the 27 im-
aginary covers featured in a
spread of Time covers from
1899 to the moment of the
earth's creation is a child-like
drawing of an 18th century
rabbi. Dated March 2, 1750,
the cover's headline is: "The
Messiah! The Lodz Rebbe."
It must be said that the
parodists are even-handed.
They don't just pick on
Judaism. On the "Critic's
Choice" page, they have a
brief review of Christianity:
"Give them a Jesus and they
go crazy. What kind of a thing
is this? The tree, the Rudolph,
the guy who comes back alive.
At least it keeps them off the
streets."
Muskegon Woman
Wins Magazine's
Service Award
In the first installment of
its announcement of reci-
pients of its Community Ser-
vice Awards, the current Mo-
ment magazine lists eight in-
dividuals and one organiza-
tion around the country that
are winners. The next issue of
Moment will announce the
winners of the magazine's
Religion, Literature and the
Arts and the Charitable
Fund-raising awards.
The awards are granted, ac-
cording to the magazine, to
"unsung heroes and world-
famous scholars . . . [who
have] followed his or her
Jewish principles to create a
better, more beautiful, safer,
more peaceful and caring
world. Each has done this in
a Jewish way, in a way that
inspired others to make a
similar contribution."
The winners announced in
Moment's August issue are:
• "Volunteer Service" win-
ners: Sylvia Kaufman,
organizer of the innovative
nine-month-long Centennial
Celebration of the Jewish
community in Muskegon,
Mich. Almost every social in-
stitution in Muskegon got in-
volved in the centennial.
Kaufman's guide to planning
similar celebrations has been
circulated to 500 com-
munities by the Council of
Jewish Federations.
S. Robert Cohen, primary
creator of Jewish Foundation
for Group Homes, which has
Sylvia Kaufman:
Innovative event.
raised capital funds to
establish eight group homes
and 18 supervised apart-
ments for mildly retarded and
disabled young adults in the
Washington, D.C., area. When
not raising funds for the
homes, Cohen volunteers at
one of them.
• "Scholarship" winners:
Salo Baron, the Columbia
University history professor
whose "ground-breaking"
work has made Jewish
history "an integral part of
the history curriculum of
numerous universities."
Ruth R. Wisse, a member of
the McGill University depart-
ment of Jewish studies, who
has been "instrumental in