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38

Friday, December 6, 1985

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Al Slonim and cashier Theresa Venadam with one of the
Thanksgiving baskets.

WHEN YOU THINK AUDI
THINK BILL COOK

Volume Selling Means .
VOLUME SAVINGS.

37911 GRAND RIVER AVE., FARMINGTON HILLS

It's tough to go without, espe-
cially during the holidays. Al
Slonim knows that. He also
knows that although he man-
ages a supermarket in one of
metropolitan Detroit's "yuppier"
neighborhoods, not everyone
who lives in the area is young
and upwardly mobile — or
mobile at all for that matter.
That's why early morning
shoppers at the 12 Mile and
Evergreen Great Scott last
Tuesday found Slonim and his
employees perusing the aisles
and plucking such traditional
Thanksgiving items as turkey,
cranberries and pumpkin pie off
the shelves. The goodies went
into 52 baskets that were dis-
tributed to the area's needy
families in plenty of time to
grace holiday dinner tables.
The preparation of Thanksgiv-
ing baskets for shut-ins, the el-
derly and economically disad-
vantaged families has become
an annual tradition at the store.
And while Slonim may have
come up with the idea four
years ago, virtually everyone,
from stock clerks to customers,
takes part in the project.
Each fall, the cashiers sell raf-
fle tickets, with the proceeds
going to stock the baskets. This
year, the raffle raised $1,340,
more than ever before, according
to Slonim.
"There was a super response
by the customers," the manager
said. "We have a nice mix of

clientele and I think that mix is
one of the reasons this project
has really taken off." Having a
local printer donate the tickets
didn't hurt either, Slonim added.
Along with the standard bas-
ket, Slonim and his staff also
prepare a number of kosher
baskets for those who maintain
Jewish dietary laws. Suppliers
to the supermarket chip in with
donations of canned goods and
other packaged food.
The manager said he con-
tacted local synagogues and
churches to help him with the
distribution of the baskets so
that it could be done anonym-
ously and according to need.
"It's not any of my business
which families in this neighbor-
hood need help. All I'm con-
cerned with is that the people
who need it get it."
The Thanksgiving basket
drive is one of several charitable
projects Slonim supports
through the supermarket each
year. The store also collects toys
to distribute during Chanukah
and Christmas and stages var-
ious promotions in conjunction
with the annual muscular dis-
trophy telethon.
"I feel that people in my posi-
tion have so much to be thank-
ful for," Slonim said of the
Thanksgiving baskets and the
other projects he has instituted.
"We have our health, we work
and are able to lead productive
lives. The way to appreciate