A merica 5cwish periodical Carter
CLIFTON AVENUI - CINCINNATI 10, OHIO
PAGE FIVE
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sows,
SMITH CALLS JEWS
ASSET TO AMERICA
Governor Issues Now Year's Message
Asking for Tolerance.
NEW YORK.— (J . T. A.) —That
the Jews are an asset to America is
the substance of a New Year's message
issued by Alfred E. Smith. Governor
of New York State, to the Jewi s h Tel-
egraphic Agency on the t he asion of the
UNUSUAL GROWTH
OF CHAIN STORE
dist, was delivered and charge accounts
kept.
Company Proved SAL
Looking at the development of the
ROSH HASHONAH GREETINGS
To All of You from
business from the angle of the inves-
tor, we find that with few exceptions
What it Has Accomplished For
Consumer and Investor
in Half Century.
he was never invited to become a part-
ner in a particular company until that
a
company had proven successful from
every point of view. The reason for
THE
e
HARWITH CO.
f 4
5 ,
this is that the founders of the suc-
cessful companies were in most in-
stances men of the highest character
Jewish New Year, 56Sn.
and it was their ideal to prove the
In his message Gov. Smith makes a
Although the birth of the chain merits of the business beyond the
plea for strengthening the American store idea of merchandising can be shadow of a doubt before permitting
tradition Of tolerance and religious traced as for back as is79 when F. W. strangers to risk their own capital.
Woolworth, the merchant prince,
Following this ideal through we find
freedom.
(items' his first small store in Lan- that when the Woolworth Company
The message reads as follows:
-The sacredness of the Jewish New caster, Po., it was many years before seeks were first offered for public
Year has impressed one from my boy- consumers came to fully appreciate subscription in 1912, the business
hood days on the East Side of New the economy of trading at chain stores had been in the course of private de-
11651 WOODWARD at WEBB
I still recall the patriarchs or considered the enterprise as a prof- velopment for 33 years and operated
York.
aril their families spending the day in itable medium for investment.
a chain of 631 stores selling over A VIEW OF TEL AVIV
(del days when almost all
crowded synagogues offering up ear-
of the hrtt Jewish city
t
A
I
it of Palestine recognised as • township
$60,000,000 of merchandise , annually
trailing was done at the neighborhood
nest prayers to Almighty God.
at a net profit of $5,414,798. Simi- by Sir Herbert Samuel.
"These early experiences impressed or country store the custom was to larly when the Kresge company stocks
roe with the fact that the Jewish New carry charge accounts, !laying bills were sold in the same year this busi- has not, however, been a universal the members of the county executive)
committee are: Dr. Angus McLean,
Year is no day of vulgar celebration when only the spirit moved or when ness had been established for 15 experience.
but of solemn thought about how one's 'messed by the storekeeper. Under years and it then conducted 85 stores
In a few instances chain store com- Colonel Frederick M. 'Alger, Colonel
life in the past year has measured up this system, or lack of system, losses with aggregate sales of $10,328,487 panies were organized by promoters Phelps Newberry, Harvey Campbell,
in the judgment of the Maker of us all. through bad debts were large and the and net profits of $669,179. In the whose principal purpose was to sell secretary of the Detroit Board off
"A people like the Jews to whom storekeeper naturally had to set his same way when the stocks of the stock in the enterprise for their own Commerce; John A. Brown of T. B.
Ernest Laioie, Col.
religion is the bread of daily life is mires high enough so as to reap a McCrory Company were offered in gain and not to develop honest mer- Rayl Co.; Judge ,
an asset to any country in which they fair profit after writing off his losses. 1915, of Kress and Company in 1916, chandising organizations which would Heinrich A. Pickert and Frank G.
CALL HEMLOCK 5174 or 7269
live. If I ventured to give any New The honest customer thus had to suf- of the Penney Company in 1919, of become a benefit to the communities Mitzel.
it would be to the fer the penalty of paying higher prices National Tea in 1924 and of others served as well as a profitable invest-
Year's message ,
SQUARE AS THEY MAKE THEM
younger generation of Jews, some of for merchandise than were warranted each of the companies had already ment for the company's stockholders.
Stand up to your work, especially
But these are exceptions. The when you pray.
whom sometimes forget that what by a business conducted on a cash developed out of earnings and private
capital to the point at which it fully progress of efficiently managed and
va.%.
made their people , gri•at in history
The founders of our present large merited outside participation in the conservatively capitalized chain store
VIS.VOMI %V'V'IWLVIIWSI4XXIISWMWAIS.
.
was their religion. By adhering to its
Vice is waste of life.
companies has been such t their
principles they become better Amer- chain store systems sensed this situ- future of the business .
,
The separation of Church and ation. With a purpose of correcting it
The growth of sonic of the larger bankers have never had to apologize
iC1111S.
States is an American principle in as well as to create It modern scien- chain store concerns and the appreci- for recommending the purchase of
which I profoundly believe but I do tific, econsinic and profitable system ation in value of their securities since their securities.
Investors in sound chain store
not believe in the separatism of our of distributing merchandise to a large first offered for public participation i
part of our population, the F. W. is shown in the accompanying tahu- !stocks have probably reaped as hand-
faith from our daily lives.
,
Woolworth
Company,
S.
S.
Kresge
isome
a profit ns in any other modern
"Unfortunately, there are some,
industry. The steady increase in our
happily a minority in our fair land, Company, National Tea Company, J.
C.
Penney
Company,
MeCrory
Stores
national
population and the tendency
who are intolerant of races and reli-
for citizens to move from the coon-
gious other than their own. They Corporation and other remarkably suc-
cessful
chain
store
ente•i:priscs
were
] try to the towns and cities seems to
think that is American. On the con-
more remarkable achieve-
' presage
trary, it is most un-American and un- organized.
WE EXTEND OUR SINCERE WISHES TO TIIE JEWISH COMMUNITY FOR
Viewing the achievements of these
ments for the chain store industry in
patriotic.
'
the
future
than in the past.
-In wishing my fellow Jewish citi- concerns today, the impression should
HAPPY AND PROSPEROUS NEW YEAR.
E
not be gained that success was immi-
zens o f the State Of New York a good
nent
from
the
start.
Like
every
other
New Year, I join with them in prayer
that Almighty God will help them new business the road to progress was
war
strengthen the time honored American rugged and rough and the goal
si car
principles of toleration and religious only obtained because of the coarnge
and sagacity of the founders.
freedom.
Wayne County Headed by Brown,
For instance, starting with one or
ALFRED E. SMITH."
"(Signed)
To Raise $250,000 in State.
WORLD'S LARGEST SELLING SIX-CYLINDER CARS
two small stores, as practically every
ful chain store company has
Fleischmann Company Tells •oiccess
From
reports
from
all
over
the
done, the initial volume of sales was
'
5. 4 47
the Story of Yeast—the
state of Michigan it is evident the
:+11
not greatly in excess of that of the
lac 5555 a,owo--Ow
campaign to raise Michigan's quota
individual store. Accordingly, little
"Concentrated Food."
obtain-
of $250,000 for the American Legion
or no price conci,ssions wire
Endowment Fund, the income of
able from wholesalers sr manufactur-
Few people realize that every square ers and there was comparatively little
which will be used to care for the
inch of yeast is composed of millions saving to be passed on the consumer.
orphans of World War veterans and
MCINC , == , MCI
and millions of tiny living plants. In Furthermore, the metods
take care, of disabled ex-service men
h
of locating
4 _MCfC7C1.7,,,,, NO
addition to their use in bread making,
who do not receive government com-
stores, obtaining leas eholds, distrib-
[- X: 0 CI; 00
I
these energetic little plant structures uting merchandise, etc., which are to-
pensation and their children, is going
are of great value for improving day largely standardized, were at that
›..E.stometworc.ac
to he successful.
health when taken into the bunion sys- time unknown. Then it was a case
Detroit has selected David A.
tem. They overcome a tendency to of "cut and try" amt new stores fre-
Brown, a veteran of the Spanish-
many diseases. They correct deficien-
American
war and a well-known char-
tl • had to be clesed because of
ity worker who has won an enviable
cies in the foods eaten, rapidly re- q
and lack of p atron
,CGC,IMCIN
pair body losses and so build up %tea • poor locations k
reputation
all oVet,s the world, as the
g
a
was sh
.C .717177 ZOTO
coed conditions. rhus if any interest
lac of on
. .
.
chairman of the Wayne county com-
CC X fn
Cf.
Yeast plants help nature in stimu- by consumers towards the original
mittee.
With
Former Congressman
Oar.N
~
O"
o0uniS,
chain stores it was probably due as
Joseph W. Fordney as chairman of the
toting the nerves and muscles of the much h, conditions within the business
?05C:da; ;•07 0>COr ,0
state
committee
and Mr. Brown chair-
intestinal system to do this necessary itself as to the habit which the con-
man of the Wayne county committee,
work so that the foods can be HaSinli . sumer had of trading where merchan-
those in charge of the endowment
;
"YOURS FOR SERVICE"
campaign feel jubilant.
nO
Colonel Harold H. Emmons, a prom-
NNNNOON dAO
%
inent Detroit attorney, who has just
Authorized Hudson-Essex Sales and Service.
ISISIVA IMICIS SOCWCIME%
0 343IXIMXWM3s1MlaWSISSM
returned from a big-game hunt in
Africa, is the vice-chairman of the
N
t.
70. gu l
Wayne county committee, and the
Guardian Trust Co., Detroit's infant
financial institution, is the treasurer.
Hon. John W. Smith, mayor of De-
troit, is the honorary chairman, and
By Douglas B. Crane
of Merrill, Lynch & Co.
HUDSON-ESSEX
C
SALES and SERVICE
;
01
r
Bigger and Better Bargains in Used Cars.
fi
AMERICAN LEGION
READY FOR DRIVE
Rosh Hashonah Greetings
A
HUDSON-ESSEX
;.1 , ;
In all Hudson-Essex history of
giving greatest value for the
money, these are the finest
cars, the lowest prices, the
greatest values Hudson-Essex
ever offered The world's larg-
est production of six-cylinder
cars give value building ad-
vantages never held by any rival. Never before was Hudson-Essex suprem-
acy in quality and price so outstanding.
Metropolitan Auto Sales
s.•
•
■-
A Happy and Prosperous New
Year to All Our Jewish Friends
Phones: GLENDALE 6659-4607
1444 MICHIGAN AVENUE
AIN
i s T,-, 0==N
4 ,
OMM0 .
Make this a Happy New
Year by Purchasing Your
Chevrolet Here
s -
Some Franklin owners wear a smile, others should, as the car IS
6 I
'ii`C"''''''''''''7,`,- ., ::4 .̀. c .
14-t=====csmootot ; te
good. But how about the service? The smiling owner will tell you
he gets his repair work done at WIIEELER'S FRANKLIN SERV-
ICE, where he gets the right kind of service at the right price.
Y'51.
;..
■
We are equipped to do painting and all sorts of body work.
5 Wheeler's Franklin Service
Expert Service on Franklin Cars.
666 WEST WARREN AVENUE
Between Second and Third.
Phone Glendale 5278
r
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4 ':4.›.'2 -4Eiti`'
i011
4:„, ,,,i.:,-•;z.,,,.:. ,
E E
New Chassis
New Clutch
New Axles
The remarkable success which has
° 'attended the development of these
yr
companies and the enormous profits
which have accrued to the original
r
s
1
of Li' etime friends.
/Aatommemommojecotwcotomovsystsessisosassometeswissetowsw4ts purchasers of their common stocks
II
We take this opportunity of Expressing our Best Wishes to you all for
a Happy and Prosperous New Year.
WHERE YOU RECEIVE
BUY YOUR NEXT CHEVROLET
FRIENDLY TREATMENT AND
TWENTY-FOUR-HOUR SERVIVCE
New Bodies
New Finish
New Appointments
HARRY CRUDDER,
Vice-President and General Manager.
Our Unexcelled Service Has Won For Ils Ilundreds
Join Our List of Satisfied Customers by Trying Our Service.
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10-00000- C.
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5686
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/ L. Kessler
X. Kessler
ROSH HASHONAH GREETINGS
We wish to extend our sincerest wishes for a Happy ar d
Prosperous New Year to the Jewish Community of Detroit
Our Dealings with Customers Does Not End
with Sale of Car
Central Chevrolet Company
"The House of Superior Service"
KESSLER SALES AND SERVICE COMPANY
"KESSLER SERVICE MEANS SATISFACTION"
Phone West 2740
DIX at West Grand
Boulevard
Used Car Dept. at Grand River and Second
E. M. ROSENTHAL, President
Jefferson at Chene
Edgewood 4323