2A — Tuesday, September 5, 2017
The Michigan Daily — michigandaily.com
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Justin Wolfers
@JustinWolfers
My message to #Dreamers
at @umich is simple: Wel-
come to class.
Michigan Students
@UMichStudents
Ugh. Welcome weekend is
over and now I gotta go back
to being a mediocre student.
edamami
@jamsjohns
umich is a lotta average
looking white boys lemme
tell u
Dr. Mark Schissel
@DrMarkSchlissel
New discoveries, good
friends, favorite places &
amazing knowledge await at
@UMich. Welcome to a new
academic year!
CAMPUS EVENTS & NOTES
Moth StorySLAM:
Schooled
WHAT: The Story Slam will
feature five-minute stories
centered around the theme of
school. Attendees can sign up
to share stories, serve on the
judges panel or simply watch.
WHO: Michigan Radio
WHEN: 7:30 p.m. to 9:00 p.m.
WHERE: Greyline, 100 N
Ashley St.
Indian Classical Dance
WHAT: A number of classically
trained artists will showcase rasas,
or art disciplines, including vocals,
traditional instruments and dance
performances.
WHO: Kerrytown Concert House
WHEN: 7 p.m. to 9 p.m. $20
general, $15 students/seniors
WHERE: 415 North Fourth Ave.
Pre-Health Orientation
WHAT: Incoming students
interested in pre-health career
tracks will learn about resources
at the University. Participants
should bring their UM ID.
WHO: University Career Center
WHEN: 6 p.m. to 7 p.m. (A-N last
names) and 7:30 p.m. to 8:30 p.m.
(M-Z last names)
WHERE: Modern Languages
Building, Auditorium 3
First Step Sessions
WHAT: Students interested in
studying abroad through CGIS
must attend a session to learn
about program options, financial
aid and applying to various trips.
WHO: Center for Global and
Intercultual Study
WHEN: 12 p.m. to 12:30 p.m.
WHERE: Weiser Hall, Suite 255
Economic History
WHAT: As a part of the
Economic History lecture
series; Northwestern University
professor Joe Ferrie will teach
a seminar on World War II’s
Lanham Pre-Schools and Later
Life Human Capital.
WHO: Department of Economics
WHEN: 2:30 p.m. to 4 p.m.
WHERE: Lorch Hall Rm. 201
Makeup Party workshop
WHAT: Makeup artist Hannah
Butler will provide makeup tips
and techniques. Participants
can follow along with their own
makeup bags.
WHO: Ann Arbor District
Library
WHEN: 7 p.m. to 8:30 p.m.
WHERE: 343 S. Fifth Ave.
Children of Men
screening
WHAT: This critically acclaimed
2006 release starring Clive Owen
is a dystopian film exploring
hope, religion and environmental
destruction.
WHO: Michigan Theater
Summer Classics
WHEN: 7 p.m.
WHERE: Michigan Theater, 603
E. Liberty St.
M Farmers Market at
Wolverine Tower
WHAT: Buy locally sourced
fruits and vegetables. M Market
is a partnership between
MHealthy, Michigan Medicine,
MDining, CSG and Planet Blue.
The market is open on select
Tuesdays throughout the Fall.
WHO: MHealthy
WHEN: 10 a.m. to 1 p.m.
WHERE: Wolverine Tower
Ground Level
420 Maynard St.
Ann Arbor, MI 48109-1327
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The Michigan Daily (ISSN 0745-967) is published Monday through Friday during the fall and winter terms by students at the
University OF Michigan. One copy is available free of charge to all readers. Additional copies may be picked up at the Daily’s office
for $2. Subscriptions for September-April are $225 and year long subscriptions are $250. University affiliates are subject to a
reduced subscription rate. On-campus subscriptions for fall term are $35. Subscriptions must be prepaid. The Michigan Daily is a
member of The Associated Press and The Associated Collegiate Press.
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At 4:19 p.m. on Monday, Sept. 4, the
Diag was packed with freshmen looking for
Angell Hall. Suddenly, as the clock struck
4:20, the whoops and hollers of University
of Michigan shinobi echoed over the trees.
Heads darted toward the corner of North
University and State Street. A plethora of
anime cosplayers was barreling towards the
Block M.
In a momentous display of solidarity,
courage and love of meme culture, about
200 students pulled themselves up by their
ninja sandals, threw their arms into the
wind and booked it across the Diag as a part
of the “Run Across the Diag Naruto Style”
Facebook event. Naruto, a popular Japanese
anime, features a young shinobi (dubbed
as ninja in the U.S. version) named Naruto
Uzumaki and centers around his quest to be
a respected ninja.
According to the Facebook description,
the event spawned from a previous event
in Pittsburgh titled “Come to the Smash
Mouth Concert Dressed as Shrek” and
gained further popularity in the infamous
“UMich Memes for Wolverteens” page.
For those unfamiliar with the
particular techniques of running like
Naruto, wikiHow reports proper form
mandates a true shinobi should lean
forward with your back straight, keep your
head up to look for oncoming enemies and
hold both arms behind you for maximum
speed.
Engineering junior Veronika Bayer,
who created the event, led the pack of meme
enthusiasts in full Naruto cosplay with the
orange jacket, pants and headband. She
cited meme and troll culture as the main
reasons for the event’s popularity online
and the large physical attendance. She also
said many of the attendees watched the
Naruto anime when they were younger and
can now unleash their inner child as they
run across the campus they love so much.
“Michigan is a place where everyone
can learn how to be free and enjoy
themselves and really embrace themselves
in all of their weirdness and quirks,” she
said.
ON THE DAILY: RUN, NARUTO, RUN!
SAM MOUSIGIAN/Daily
Students run in “Naruto Style” across the Diag Monday afternoon.
MEME RIES
Just in time for tailgate
season, a new product has
arrived at the University of
Michigan’s campus: the Bois.
The Bois is a luxury bottle-
opening wallet — founders Ken
Kernen and Philip Ruffini call it
the first of its kind.
Business students Kernen, a
sophomore, and Ruffini, a junior,
met through the Delta Upsilon
fraternity but have become
better friends through their
shared interests in e-commerce
businesses and enrollment in
Ross School of Business.
“Whenever I have a question,
he is able to provide some
feedback,”
Kernen
said
of
Ruffini. “We will shoot each
other
messages
and
they’ll
either
be
about
minimum
order quantity or just a fun
conversation
immediately.
There is no barrier or hesitation
to have any conversation with
him.”
In June of 2017, Kernen
received a phone call from
Ruffini
in
regard
to
the
popularity of project-funding
site
Kickstarter
and
asked
Kernen as to what he thought
about
pursuing
something
within
the
Kickstarter
marketplace. Kickstarter is a
crowdfunding site that provides
a platform for entrepreneurs to
gauge interest and demand for
their products. Sellers choose a
monetary goal and a time frame
in which they plan on raising
those funds — if they do not
succeed, they do not make any
money.
“He’s a very entrepreneurial
guy, and is able to recognize
opportunity very easily,” Kernen
said. The two decided to begin
working together to create a
product.
“The first week was just ideas,
ideas, ideas,” Kernen said about
the events following the phone
call. “We were thinking about
doing wallets, some sort of
wallet. And then we were like,
‘It would be cool if it had a bottle
opener on it.’”
In week two, the decision
about what materials to use
began.
Student entrepreneurs reinvent
wallet with attached bottle opener
Coined the “Bois,” the device was the result of brainstorming various products
Read more at
MichiganDaily.com
Read more at
MichiganDaily.com
RACHEL LEVY
Daily Staff Reporter