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February 04, 2015 - Image 6

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Classifieds

Call: #734-418-4115
Email: dailydisplay@gmail.com

Roses are red,
violets are blue,
We love the Daily
and we hope
you do too.

ACROSS
1 Beginning on
5 No ordinary party
9 Keister
13 Big Island coffee
region
14 Sap-sucking insect
16 Put on board
17 Learning ctr.
18 “Being John
Malkovich”
director
20 Bit of dust
21 Readies for
another voyage
22 “Mr. & Mrs.
Smith” co-star
26 Portions out
29 One making
waves
30 Sean Lennon’s
mom
31 Occasionally
32 Three-time
Hopkins role
34 At hand
35 Slangily,
overimbibe;
literally, what the
starts of 18-, 22-,
49- and 54-
Across can do
38 Fictional
archaeologist
Croft
40 Bakery array
41 Promises
44 “Hawaii Five-0”
actor Daniel __
Kim
45 Cellular
messenger
48 Ambien maker
49 Saddle storage
area
51 Longhorn rival
53 Mandlikova of
tennis
54 Nervous habit
58 Prophet’s concern
59 Promgoer’s
concern
60 Really enjoy
61 One of 28
Monopoly cards
62 Places for hats
63 Jazz singer
Horne
64 Icelandic literary
work

DOWN
1 With hands on
hips
2 Northern
Mexican state
3 GM navigation
system
4 Meant to be
5 __-relief
6 iPhone purchase
7 See 12-Down
8 Enjoy the Pacific
Crest Trail
9 Literary arcs
10 Redeemed from
captivity
11 Carpenter’s tool
12 With 7-Down,
punny message
site
15 Make leaner
19 Leave at the altar
23 Expert on feet?
24 Foot part
25 Wrecks
completely
27 Tetley offering
28 Estonia, until
1991: Abbr.
31 Doomed 1588
fighting force
32 Gigs for 22-
Across, often

33 Expressive rock
genre
35 Bribing
36 Rescue op
37 Smell bad
38 Old DJ’s platters
39 India Pale __
42 Shapeless mass
43 Start of a
selection
process
45 Didn’t stay put

46 “Thanks, but I’m
set!”
47 Actress Plummer
49 Hackneyed
50 __ Island
52 Bibliog. catchall
54 Brief refresher
55 Solitaire
foundation card
56 Wimple wearer
57 Credit-weighted
no.

By Gareth Bain
©2015 Tribune Content Agency, LLC
02/04/15

02/04/15

ANSWER TO PREVIOUS PUZZLE:

RELEASE DATE– Wednesday, February 4, 2015

Los Angeles Times Daily Crossword Puzzle

Edited by Rich Norris and Joyce Nichols Lewis

xwordeditor@aol.com

EFF, 1 & 2 Bedrooms Avail Fall 2015‑16
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Water. Parking where avail: $50‑80/mo.
Coin Laundry access on site/nearby.
www.cappomanagement.com
Call 734‑996‑1991

THE
NEW
UNIVERSITY
TOWERS:
2br
special:
$500
off
first
month’s
rent
on
full 2BR units. 2br prices slashed to
$949/bedroom for limited time only!

www.u‑towers.com

DOMINICK’S HIRING FOR spring

& summer. Call 734‑834‑5021.

WORK ON MACKINAC Island This
Summer

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lifelong
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The
Is‑

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Shops are looking for help in all areas be‑
ginning in early May: Front Desk, Bell
Staff, Wait Staff, Sales Clerks, Kitchen,
Baristas.

Housing,
bonus,
and
discounted

meals.

(906)
847‑7196.

www.theisland‑

house.com

THESIS EDITING. LANGUAGE,
organization, format. All Disciplines.
734/996‑0566 or writeon@iserv.net

ART STUDIO/OFFICE SPACE
2nd flr UM campus flexible sq. ft. suites.
Call mgr 860‑355‑9665.

PARKING 2015‑16 at “Prime” locations
734‑761‑8000 primesh.com

2 BED. A
V
AIL. April 1st‑August 21st
Furnished, Heat & Water & Free Internet
734‑761‑8000 primesh.com

2015‑2016 LEASING
PRIME STUDENT HOUSING
734‑761‑8000 www.primesh.com
Efficiencies: 344 S. Division $825/$845
1 bed: 508 Division $925 (1 left)

6 BEDROOM HOUSE 511 Linden.
East of CC Little btwn Geddes&South U.
2 Bath, Wshr./Dryer, 2 Prkg. spaces, Pet
& Smoke free. Fall 2015‑16
$3,995 + utilities. 734‑996‑1991

4 BEDROOM HOUSE Fall 2015‑16
North Campus: Off Fuller by UM Hospital
2 Baths, Wshr./Dryer, 3 Prkg spaces, Pet
& Smoke free. $2300 + utilities
1010 Cedar Bend Dr. 734‑996‑1991

ARBOR PROPERTIES
Award‑Winning Rentals in Kerrytown,
Central Campus, Old West Side,
Burns Park. Now Renting for 2015.
734‑649‑8637. www.arborprops.com



! NORTH CAMPUS 1‑2 Bdrm. !
! Riverfront/Heat/Water/Parking. !
! www.HRPAA.com !

2,3,4 BEDROOM APARTMENTS
South Campus Fall 2015‑16
1015 Packard ‑ $1370‑$2680 + Utilities
Call 734‑996‑1991 to sched a viewing

FOR RENT

SERVICES
PARKING

SUMMER EMPLOYMENT

6A — Wednesday, February 4, 2015
Arts
The Michigan Daily — michigandaily.com

BUDWEISER

Drunk in puppy love.
Super Bowl Ads 2015:
Beer, girls & fungus

By ALEX INTNER and

DREW MARON

Daily Arts Writers

If Seattle fans didn’t have

enough reasons to suffer, the
commercials gave them plenty.
Between dead children, lame jokes
and an egregious amount of use-
less celebrity cameos, this year’s
crop of commercials were the
darkest and most cynical in recent
memory. Fortunately, there were
some gems in the muck, as well as
some heinous creative decisions to
make Seahawks Offensive Coordi-
nator Darrell Bevell feel a little less
self-conscious.

Best: Budweiser – “Bond of

Clydesdale and Pup”

There were a lot of commer-

cials this year that attempted to
pull on the heartstrings, but the
recent gold standard for this type
of ad has been Budweiser and
its team of animals. This year’s
ad focused on a puppy’s journey
home after getting lost, with a
Clydesdale saving it from a wolf
on the way. It brought out emo-
tions in the right way since it
focused on a cute puppy and its
friendship with the horse. It was
simple, but effective.

Worst: Nationwide – “The

Boy Who Couldn’t Grow Up”
It’s one thing to make a state-

ment about a real issue in Ameri-
can society like accidental child
death. It’s another to do it in a
Super Bowl ad that comes off as
manipulative. This ad missed the
mark in almost every way. Instead
of coming off as a conversation
prompter, it was unnecessarily
depressing and dour. Even worse,
Nationwide actually did a solid job
with its Mindy Kaling ad earlier in
the game. Maybe if the company
had followed Coke’s model, which
raised awareness of cyberbullying
in its “#MakeItHappy” campaign,
Nationwide could have made a
better spot.

Best: Always – “Like A Girl”
The Super Bowl might not

be the best time for a public
forum about gender inequality,
but you have to give Always and
the team behind the #LikeAGirl
campaign props for giving it a
try. Even if certain aspects of
the ad felt staged, the young
women in front of the camera
expressed a commendable hon-
esty lacking in most big-name
commercials. “Like A Girl”
didn’t pretend its company sat
on a pedestal of higher morals,
nor did it become too trite or
preachy. Instead, the commer-
cial hijacked the airwaves for a
couple of seconds to talk about
something actually interesting
to listen to, even if it wasn’t the
most effective advertisement
for the product.

Worst: Weight Watchers –

“All You Can Eat”

Wow, what an ugly piece

of garbage. This year had a
plethora of horrendously exe-
cuted attempts to be progres-
sive, diverse and bold. Most
of them, however, came off as
pretentious and mean-spirited.
Despite what Weight Watch-
ers wants you to think, eating
a cheeseburger is a far cry from
selling your life savings to buy
heroin. Health is indeed an
issue — as is body image — but
to artlessly formulate a PSA-
like message to America say-
ing, “join Weight Watchers, you
fat, stupid drug-addicts” only
did more harm than good. It’s
even more tragic that it was
a well-made montage with a
solid voice-over from Aaron
Paul (“Breaking Bad”). Had it
been for a documentary, that
would be one thing, but Weight
Watchers is a multi-million dol-
lar corporation, not an indepen-
dent docudrama from Morgan

Spurlock.

Best: Bud Light – “Pacman

Up for Whatever”

In what could be described

as a year with several dour ads,
commercials that hit the mark
with comedy stuck out above
the rest. While the conceit of
a real life game of Pacman is
silly, it worked in the context
of a Super Bowl ad. It was a fun
minute-long spot that made us
laugh much more than others
did.

Worst: McDonalds –

“Lovin’ It”

Opposite Weight Watchers’

pretentiousness is McDonald’s
pandering sappiness. Yes, run-
ning a company with a reviled
reputation
to
rival
British

Petroleum doesn’t leave a lot
of room for friendly face-time
with American viewers, but
this attempt at communalism
just felt like the company was
giving up. Instead of dispelling
any legitimate concerns about
its food, McDonald’s went for
the lowest common denomina-
tor, and in doing so, only made
the fast-food empire seem even
more out of touch.

Best: Discover – “Surprise”
There were plenty of medio-

cre Super Bowl commercials
that followed the easy formula
of saying the absurd (like a
flying pig), then showing that
in the next frame like a lame
granduncle elbowing you in the
rib, begging you to laugh. That
kind of joke-telling is lazy and
tired. If a commercial wants to
actually surprise, then surprise.
The Discover “Surprise” com-
mercial was like a parody of this
tired cliche. It was everything a
good Super Bowl commercial
should be: creative, witty, light
and above all, surprising. The
fact that it lacked dead children
was also a plus.

Worst: Jublia – “Tackle It”
There were several first-

time advertisers in the game,
attempting to bring their prod-
ucts into the national spot-
light. None stuck out more than
the ad for Jublia, a drug that
removes toenail fungus. The
ad effectively communicated
what the product is and what it
does, but it felt more gross than
entertaining. This writer is not
sure if spending $4.5 million to
show hors d’oeuvres-munching
Americans what toenail fungus
looks like was a good idea.

‘Suits’ promises
a thrilling finish

TV REVIEW

Midseason premiere

is addictively
suspenseful

By HAILEY MIDDLEBROOK

Daily Arts Writer

On its surface, USA Network’s

“Suits” has a tired plot. Focused
on two lawyers in a swanky New
York City law
firm, every epi-
sode brings a
new case for the
Armani-clad
greyhounds
to
scrutinize.

Sophisticated,
yes, maybe even
inspiring for the
anxious gradu-
ate pining for
acceptance from
Harvard Law, but what makes
“Suits” entertaining enough to be
thriving in its fourth season?

Like any good case, the answer

is in the details. The premiere of
season one introduced Mike Ross
(Patrick J. Adams, “Friday Night
Lights”), a brilliant college drop-
out who was expelled from school
after selling a math test to the
dean’s daughter. With his dream
of getting into law school dashed
by the expulsion, Mike makes a
living taking the LSAT for others,
proving that he knows the law
better than any aspiring attorney.
Seeking an escape from the cops,
Mike unknowingly stumbles into
the lobby of Pearson Specter law
firm. There, dozens of young Har-
vard graduates are waiting to be
interviewed by Harvey Specter
(Gabriel Macht, “Love & Other
Drugs”) as his new associate.

Harvey, infamously the “best

closer in the city,” bemoans the
thought of dragging along one of
these bookish newbies with him,
but Mike’s disheveled appearance
catches his eye. In a tense interro-
gation, Mike reveals that he didn’t
graduate from Harvard (a staunch
requirement for the associate

position) or any law school for
that matter. Nor does he even have
a college degree. What he does
have, however, is the brain to beat
Harvey at his own game — a feat
greater than any Harvard degree.
Brushing all rules aside, Mike is
hired to be second-in-command
to New York’s best attorney. And
Harvey must keep Mike’s secret,
or risk losing his brilliant associ-
ate, his law license and the firm as
a whole. Suddenly, a “suit” doesn’t
necessarily mean a lawyer, but
simply a fast-talking genius in a
suit. What makes “Suits” so addic-
tive is the suspense: namely, can
Mike pull this off?

The show’s fourth season pre-

miered this past June, opening
with a very different situation
than in previous seasons. Fearing
that his fraud is too much of a risk
for the firm, Mike has left Pearson
Specter and accepted a job working
for an investment banker. Things
get heated when Mike’s new com-
pany faces one of Harvey’s clients,
Logan Sanders (Brendan Hines,
“Lie to Me”) in a takeover battle
for ownership of Gillis Industries.
To make matters more awkward,
Mike’s girlfriend Rachel (Meghan
Markle, “Remember Me”), Pear-
son Specter’s best paralegal, has a
past with Logan and may have lin-
gering feelings for him. The case

is thwarted, however, when Mike
gets fired because of a rumor that
he’s planning to cut the company
out of the deal.

If “Suits” teaches us anything,

it’s that leverage on someone is
more valuable than any paycheck.
The man behind Mike’s firing
turns out to be Louis Litt (Rick
Hoffman, “Jake in Progress”), a
jealous attorney in Pearson Spec-
ter who has never measured up to
Harvey. But when his shady deal
comes to light, Litt resigns from
the firm. The absence is short-
lived, though, because after a fatal
visit with Mike, Litt uncovers the
fraud: remembering that each
Harvard Law magna cum laude
graduate receives a golden key, Litt
reasons that Mike should own one.
But Mike knows nothing about a
key. Click. Litt’s reward for keep-
ing the secret? Being re-hired as a
partner by the firm, under the new
name of “Pearson Specter Litt.”

Directed by lead actor Macht,

the mid-season premiere is a dead-
ly dance between the walls of the
firm as Litt, after years of being
treated as second-best, unleashes
his wrath, intent on making both
Harvey and Mike suffer. The thing
about lawyers, though, is that
they have a funny way of flipping
leverage back around — especially
when it’s personal.

USA

“I’ve got two more suits underneath this.”

A-

Suits

Season 4
Midseason
Premiere

Wednesdays
at 10 p.m.

USA

LOVE BOTH SHOEGAZE AND

NIETZSCHE JOKES?

HAVE YOU RUN OUT OF

BUZZFEED QUIZZES TO TAKE?

ARE YOU THE LEFT

SHARK?

E-mail adepollo@umich.edu or chloeliz@umich.edu for

information on applying.

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