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May 06, 1923 - Image 8

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IT-1 rr-" a nTr I r'I r. A %, r. A TI %.

A(.!. I ILPiIiIm1A D ILSUNDAY, 2IIAY t,_123
VAG N Eis ..oh rect rehnaeoloic 1 <li, cv- glv The tlrts ''frtti l sthy Ca! l ,hre ard his "')(try ilt
(Continted frota Pge Seven) ._,, i Fyet arere spt sile tran fir ,t itto; e^:n s "e orirt 'so ati _e ai -
rants cwilswant to (barrel wthal ~t
of the things I have are:ady said, hbtut nretecl in, tiftin5Egy t stry, 'it, his ctstittlrs-and 5ir rpdyg -it-e- T e J5 dlagaeio ian
I'tabs a sanut against the aged con-' antdCharles Scribners% Sons ritle ,latiiniiio ti - atett '(.l he
snnaosadtechnique-qtibers fond it necessary to bring out an sags 'thu hasi s'si5nsoraadltlls
who have kept Wagner operas away other lrge prining ot Professor' in Fngan. ei-us sn sc, roar ant e rose, Of the
from those tor whom they were ii- Jases Henry lresteds "A History ot -
tended-the lay public. Literary cr11.- Egypt', a standard work now in its
les snatched Browning front the pub-; nintht printng. The author in P'ro- ila~ttlne 'tlierloa tirald in
lie by saying he was a metaphysician,' essr ol Egypltogy and Oriental s~t-tts hebr news story "Consquisado"
and musssic critics have done te same: History in the Universiy o Chliago.;tpulished by Sribner on April 6tht l E ab te' "The tlind of l "ns"
witis Wagner y callinig him a salie- fltarrot hIas recenty tote ere front to "e gentettan wins enwIttng ran acros tiis stanza:
matician. While bthoif thIlese tate-;England to gtttler the necessary na- ly bit graiously sac tor rP Mes rensny pope ay
ments msay have a little rsth, I tlisk'frsto itt lwrttsAsr-whirlh none 'will rui -.age, "Co-'tt r mnpopesy
the bigger trails is that these niess are cn editions. The' Englishs novelist E uistator, a sori nottel, is te sot e t aog the nany, pray,
exactly what they pretended is h-yettnd drmatist lar nsow reahted the of a tian wose fater sas alt eriAtetiere many men?
Browning a pot, and WVagieracon
poser, both aiming to itlease te ptb-; stage of literary emtissence when ealy an ani5'ttesolerstLf s i i st to me then,
lie. I amo interested its giving Wagner copies of in ooks tn sstti "fugitive"Spasishs famtily in Mieir. The o
hack to tseestitlic. writisgs htave eattorriterabie valuse, trosin~t racial traits writinshimi cone Be a. man thyself, 0 man!
- __ __ _- stmply blause tiey aeaearly andtisso sarp cntflitIMaeasn ss mvas ants can
Noe1stodknTths enbogtt ilrw
arC_ a fM Aioe yth oeo ldEyt
Now . wh .ci athosd in - ut as beeniiv brsudy. t i aw
Or aance a ,inae ar hemlresedwith tiprtne n 11 j
truth of the slogan: t
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ance of telling~ their sales story through the medium of
Amos Parrish, one of the reatest authorities on adver
tising, says, "An ideal advertisement is one that has every-
thing picturable, pictured. This kind of an advertisement
saves space - saves readers time- sells goods.",
Upon your choice of illustrations may depend the suc-
cess of your whole campaign.
The Crescent Engraving Company specializes in making,
pictures that have a selling punch. Each Crescent artist is a
specialist in his particular line of work and you can rest as-
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from start to finish.

J k msjoo

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