Thursday February 7 1957
THE MICHIGAN DAILY
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'EASY TERMS': PUNCH MAGAZINE:
NORTHERN Change: Cover and Contents
M ICH IGA N <c -- ----____ -
- -- --- This revolution began with the was looked down on y the upper
but short articles often treating(naming of Malcom Muggeridge as class in the 1930's and almost died
the British way of life as a com- editor of the humor magazine out between the World Wars.
edy. New Yorker, of course, is well within the last few years. Prior to this, Punch was "the
z known for its stories by often Prior to the appointment of the thing" to subscribe to for the
well-known or well-known-to-be new editor, Punch appeared week- middle and upper middle classes.
authors. ly with the same cover-a red and Hotels, bookstores, doctors' wait-
Both magazines use the short cream colored drawing of a beak- ing rooms-all had bound volumes
quotation from a newspaper, fol- nosed, hump-backed little man in of the magazines for their custom-
lowed by a snappy comment, to the clothes of a jester, sitting at ers to peruse.
fill small spaces at the bottoms of his desk with a dog in hat and Punch, however, was never
their pages, cloth collar. widely read. Its humor has been
They are surrounded by a mul- termed of a "stodgy sort," whereas
Cartoons . . . , titude of allegorical characters today it appeals to even the most
floating up and down the sides casual reader.
1HE strongest resemblances be and across the top and bottom of
tween the two magazines are the cover, with the magazine's 'N L J'
in their sizes and the presence of name spelled out in misshapen
- literary, theatrical, film and tele- twigs at the top of the cover. IN the process of building up an
vision criticim ineach of them. This was the traditional cover entirely iew circulation, Editor
cartoons, by which both maazinese of Punch. It was changed on a Muggeridge is giving Punch the
are best knowngreat occasion or a special issue "new look" and revising its humor
are estinon. n aby altering the positions and the and attitudes for a new world and
Y "Domestic, political and topicalacinofteigrsanw'adshp
matters are caught weekly by actions of the figures. a new readership.
Punch and New Yorker cartoon- Several years ago, the quarterly Punch lately has dwelled on
ists. sessional numbers of Punch took satire-particularly of the Britis
The results are similar-often on an entirely diferent, full-color sensational magazines.
too similar, as a recent issue of cover that depicted the little man One article, "I Married a Monk!"
Time pointed out, illustrating a and his dog in an entirely different revealed the "true story" of how
- striking difference in subject mat- setting doing somewhat different the authorwas courted and finally
ter between two cartoons, one ap- things. married by a monk, then taken at
pearing in 'Ihe New Yorker within Today's Punch covers are of the night to their new home, where
months after its counterpart ap- latter type, even occasionally "I was given a leg up over the
geared in Pnch, omitting the man and his dog al- monastery wall."
NATIVE OF THE SOIL Punch cartoons occasionally together. Punch has also begun a series
...the scientist's dream world present trouble to the non-British of portraits, "Heroes of Our
(contnoed feam Pag 3) oriented American unfamiliar with ew tuAroma Time," reminiscent of the long-
age children dance to a few of the'his language-brothers' ways and time Vanity Fair series of por-
two dozen polkas on the juke box. means. HE insides of Punch, according traits of contemporary Britishers.
HE TREND is not limited to Quantities of beer are consumed But the majority of cartoons- to Britishers familiar with the Since its beginning in 1841,
the peripheries of towns; the and there is much laughter. He has like the one of the two undertakers magazine in the past, have also Punch has enjoyed wide influence
Lake Michigan shore beyond no concept of his antithesis, the sitting on a stone bench in the been added to and given a more with certain classes of the British,
Mackinac City is sparsely settled resorter sitting at the bar five miles cemetery reading a copy of Life- interesting aroma, an influence it has lost in recent
- pleasantly so. Suddenly reality distant-drinking stronger liquor, are easily understandable in this The latter-day revolution, Brit- years and which it is trying to
hits like a slap in the face, nego- and thinking about what a "good country. ishers say, is aimed at regaining regain under a new editor and a
tiate a curve and .. "LOW DOWN time" he is having making small As Britishers will agree, Pinch the readers Punch lost when it new, revitalized magazine.
PAYMENT!" "EASY TERMS!", talk, has been known and read best for -_......_._-....__-
and there are three small, square These are the surface contrasts. its cartoons. In former years, the
bungalows. They are completely the vital, pulsating one remains "political bite" of the magazine
alike-except, one is pink, another Intangible: It cannot be seen in had its prominence in Great Bri-
Yellow, and the third, blue, the resort towns or on the still, tain.
Beyond, Into Wilderness Park silent beaches. But the realization
and Waugoshance Point, there is of man's mechanistic encroach- Revolution-.
' a return to the serenity of an emp- ment upon the expanse of water-t u
ty, open area. Michigan simply ways and second growth forest is TUALLY, the Punch of today
disappears - through a series of one that is felt by degrees. The, is the result of a revolution
marshes and sandy beaches - prick that begins the process Isthat may still be going on. F
Into the Lake. Gulls, terns, and seeing the mammoth Mackinac
sandpipers congregate by the bridge structure, The longest in-
hundreds, and the arrogant Great gle span in the world will link the Collegiate Hairstyling
Blue Heron can be seen perched Upper and Lower Peninsulas of To Please . .f.
atop a sapling barely strong) Michigan. But what will be the
enough to hold him, effect of the St. Lawrence Seaway @11 H ITTERS
Inland from the point - In on this snaNl area at the focal * NO WAITING
the huge Red Pines a unique sight point of Canadian ore, Midwestern -Tonsorial Queries Invited-
can be had - a majestic living manufactured products and for-
picture of our national emblem, eign goods shipments? How inter- The Daseola Barbers
the Bald Eagle. He perches high esting it will be to watch the meta- Near Michigan Theater
on a dead branch - his dark morphosis.'"v "ok
brown body silhouetted against the
sky and outlined by his brilliant - - - - - - ---
white crown and tail. '
Further down the Lake Michi-
gan shore is Cross Village, the TTTTj
"'Indian" center of Northern Mich-
Igan. "The Indians make these"
"h sdasmk hshs,"say the wide-eyed, innocent nine-
year-olds behind the counter
getting practical training in the YourHeadquarters fos
art of business dealings, (The,,,
baskets, when surreptitiously over--'
turned usually say, "Made in Mex- " III F COMPONENTS
co," or "Made in Japan.") HI FI KITSj for college men
THE INDIAN is there, but the " III FI PHONOGRAPIIS
average tourist does not ,see AM-FM RADIOS on the way up-
aha He farms his land, and stays A
away from the night spots of the " NEW AND USED TV SETS
tourist. His Saturday nights con-
sist of a trip to the local tavern 2 INow what is the Ivy look?
where he meets his friends to play 1317 South University NO 8-7942 (It's just this: it is
pool or shuffleboard. His wife has .._cth personality asset of as-
a baby in her arms and his teen- _personalityassetof__
* rar d4 rf nFi
The PARROT
Restaurant
GOOD FOOD
at reasonable prices
-I
surance ana sei conn-
denec, translated into suits
and jackets.) "Therefore
it is important" that you
choose clothing and fur-
nishings from one of the
country's finest (Men's
Shsops) .
SAFFIEL & BUISH
On State Street
FOR OVER A QUARTER CENTURY
Closed Sundays... Open Daily 7 A.M.- 7:30 P.M.