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PAGr 817C

THE MICHIGAN DAILY

THURSDAY, APRIL 15,1957

PAGE SIX THE MICHIGAN DAILY ThURSDAY, APRIL 25,1957


PROF. CAMPBELL:
'Research Needs Specialists'

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DAI LY OFFICIAL BULLET~om25%saWImNsW

By ROBERT JUNKER
Organized research develops be-
cause research skills become highly
specialized according to Prof. An-
gus Campbell, Director of the Sur-
vey Research Center.
And it is more ecohomical to
have each scholar do what he
knows best than to have him try
to carry out the whole research
process himself, he added.
Prof. Campbell, head of the
largest social science research cen-
ter in any American university, ex-
plained that "large scale social
surveys require - samplers, inter-
viewers, IBM operators, coders,
statisticians, as well as specialists
in various fields of knowledge. The
only way such studies can be done
is by bringing these various skills
together in an organization."
Survey Research Center was
established at the University in
1946. Previously operating within
the Department of Agriculture, it
was founded in 1939 to obtain
farmer opinion on the federal
agriculture programs.
Became Director in 1948
Prof. Campbell served as assist-
ant director of the Center until
1948 when he became director. The
Center is one of the divisions of
the Institute for Social Research,
the other being the Research Cen-
ter for Group Dynamics.
In the past Survey Research has
'studied consumer attitudes toward
prices, factors influencing effec-
tive organization and public atti-
tudes= toward United State's for-
eign policy.
1 Recently it has undertaken a
study of the Village Aid program
in Pakistan and will attempt to
deteremine the effectiveness of the
program in which agricultural
agents attempt to teach new farm-
ing methods to village farmers.
The Center's interests are na-
tional, not international, Prof.
Campbell emphasized. Being self-
supporting it receives financing

from meeting their class at this hour.
Medical College Admission Test: Ap-
plication blanks for the May11, 1957
administration of the Medical College
Admission Test are now available at
122 Rackham Building. Application
blanks are due in Princeton, N. J. not
later than April 27, 1957.
Applied Mathematics Seminar Thurs.,
April 25, at 4:00 p.m. in Room 246, West
Eng. Richard Jerrard will speak on
"Vibrations of Hollow Circular Cylin-
ders". Refreshments in Room 274, West
Eng. at 3:30 p.m.
Interdepartmental Seminar on Ap-
plied Meteorology: Engineering. Thurs.,
April 25, 4 p.m., 307 West Engineering
Bldg. William Benner will speak on
"Electrical Utility Load Dispatching"
--Chairman: Prof. Joseph G, Tarboux,
402 Interdisciplinary Seminar on' the
Application of Mathematics to Social
Science, Room 3401, Mason Hall, Thurs.,
3:15-4:45 p.m., April 25. Robert Hefner,
"A Review of Multidimensional Psy-
chophysics."
Psychology Colloquium: "Orientations
in Stimulus Space." Dr. Ragnar Rom-
metviet, visiting professor at Minne-
sota University. 4:15 p.m, Fri., April
26, Aud. B, Angell Hall,
Doctoral Examination for Candace
Lillian Roell, Education: thesis: "A
Study in Pupil-Student Teacher Re-
lationships in Women's Physical Edu-
cation", Fri., April 26, West Council
Room, Rackham Building, at 1:00 p.m.
Co-Chairmen, W. C. Morse and W. R.
Dixon.
Placement Notices
University Bureau of Appointments
and Occupational Information, 3528
Administration
Mon., April 29
.Chatham, New Jersey - Junior High
Boys Physical Education; Junior High
English; Senior High English; Indus-
trial Arts.
Fremont, Michigan -- Elementary
Grades; Elmentary Art; Social Stu-
dies/Geography; Vocal Music; Shop;
Spanish/English; Math; Biology.
Grand Haven, Michigan-Elementary
Grades; Elem. Art; Speech Correction;
Junior High Unified Studies; English/
Latin; Genral Math/Business; Senior

High Girls Physical Education; Com-
mercial; English; Social Studies; Sci/
Math.
Tues., April 30
Belleville. Michigan - Elementary
Grades; Chemistry / Physics;mGirls
Swimming; Math; English.
Dearborn, Michigan -. (Dearborn
Twp No. 3)-Elementary Grades; Elem.
Art; Elem. Music.
Holly, Michigan-Elementary Grades.
St. Charles, Michigan - Early Ele-
mentary; Elem, Vocal Music; Physical
Education/Head Football Coach/Gen.
Math; Commercial; Instrumental Mu-
sic; Social Studies; English/Journalism;
English/Play Director.
Wed., May 1
Detroit, Michigan (Detroit County
Schools) - All Elementary.
New Baltimore, Michigan - Elemen-
tary Grades; Math/Science; Social Stu-
dies/English; Football/Basketball Coach
Pontiac, Michigan -- Elementary
Grades; Special Education (mentally
retarded); Junior High Math.
..St. Claire Shores, Michigan (Lake-
Schools) - Elementary Grades; Elem.
Music; Speech Correction.
Detroit, Michigan (Redford Union
School) Commercial; English; Social
Studies; Spanish/French.
Thurs., May2

Allen Park, Michigan - Elementary
Grades; Elem. Music; Junior High
Math/Science; General Studies,
Clio, Michigan - Elementary Grades;
Junior High English/Social Studies;
Science/Math; Senior High English;
Girls Physical Education; Boys Physi-
cal Education/Football/Track; Com-
mercial; Vocational Guidance.
Imlay City, Michigan - 7th Grade;
Librarian; English/Latin; Asst. Foot-
ball/Baseball,Social Studies.
Muskegon, Michigan -= Elementary
Grades; Junior High English; Science;
Snior High Biology; Commercial.
Fri., May 3
Detroit, Michigan - All Fields.
For additional information and ap-
pointments contact the Bureau of Ap-
pointments, 3528 Administration Build-
ing, NO 3-1511, Ext. 489.
Personnel Requests:
The YWCA, Saginaw, Michigan has
an opening for a woman interested in
the position of Director of Junior Ac-
tivities for the coming year (fall of
1957) No degree specified. Contact Olive
F. Corbett, Executive Director for an
application.
Radio Station WBBC, Box 778, Flint,
Michigan has an opening for a Conti-
nuity Writer who has a B.A. in Jour-

nalism, Business Administration, or is
a LS&A graduate.
A.T.IbT., Long Lines Division, Cin-
cinnati, Ohio, is in need of women
who have received a B.A. degree in
Math, Statistics, or Physical Science to
work with the engineering departments.
Community Unit School, Dist. No. 3,
Taylorxille, Illinois, has an opening
for a woman with a public health certi-
ficate to work as a school nurse (grades
7-12) and as a counselor.

National Aluminate Corporation, 6216
West 66th Place, Chicago have openig
for men in the areas of field develop-
ment and sponsorship of new chemical
products who have a degree in Chem-
istry or other science. Sales engineers
are also needed (age 21-30), with some
chemistry background.
Prudential Insurance Company, Min-
neapolls, Minn. has openings for Life
Underwriters. No specific degree needed
Service Bureau Corporation, 590 Mad-
ison Ave., New York 22, N. Y. is inter-
ested in graduates in the fields of
mathematics, physics and engineering.
For further information contact the
Bureau of Appointments, Rm. 3528,
Administration Bldg., Ext. 3371.
Summer Placement:
The Vtia Craft Corp. will interview
students interested in part-time and
summer sales work in Rm. 3G, of the
Michigan Union at 3:00, Fri., April 26th.

1~ .1

GOOD BOOKS -
- BOB MARSHALL'S

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-Daily-David Arnold
CENTER'S DIRECTOR-Prof. Angus Campbell heads Survey
Research Center, the largest social science research organization
in any American university.

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from foundations, private business
and government to conduct its
studies.
Use 'Micro-Analysis' Technique
The technique in use today at
the center is "Micro-Analysis"
meaning individual rather than
group data is compiled, Prof.
Campbell explained. Interviews
across the country use small but
widespread samples of population.
The samples are chosen from
population lists compiled by the
Center. About 75 counties are
selected being distributed between
urban and rural areas. These
areas are then broken down into
segments and individuals selected
at random, with each individual
being given an equal chance to be
chosen.
This procedure, called multi-

stage probability sampling, is the
most advanced procedure today,
the director explained. Through its
use the opinions of the national
population can be obtained from
a 2000 person sample with an
error of not more than three per
cent..
Current studies being carried on
by the Center include a national
study on mental illness and health
and an analysis of the 1956 presi-
dential elections.
Survey Research has been carry-
ing out a program of study of poli-
tical behavior -- how people vote,
their political attitudes and the
like - since 1946.

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MAIN AT IJBERTY ANN ARBOR


Organization Notices

Christian Science Organization, regu-
lar testimony meeting, April 25, 7:30,
Upper Room, Lane Hall.
Modern Dance Club, meeting, Ap-
ril 25, 7:30, Barbour Gym.
Student National Education Associa-
tion, meeting, 7:30, University Elemen-
tary School Cafeteria. Speakr: Tom
Larkin, "Summary of National NEA
and National Art Education Conven-
tions."
The Episcopal Student Foundation.
breakfast at Canterbury House follow-
ing the 7:00 a.m. celebration of Holy

Communion at the church, April 26.
* * *
Michigan Forensic Forum, discussion,
April 25, 7:30, Union room 3R. Topic:
"Is the United States a Cultural Oasis?"
Guest will be Dr. David Weimer.
The Latvian Students Club, regular
monthly meeting, April 27, 8:00, 1151
Pomona Street.
Wesley-Kappa Phi, almost May Mel-
odee dance, April 27, 9:00,, Wesley
Lounge.
Sociedad Hispanica, Tertulia, April
25, 3:30-5:30, Union room 3G. Refresh-
- ments will be served.

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FRIDAY,

APRIL 26

3-

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P.M.

* Dedication at 4:15 in the Lobby

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