,,# PAGE TWO THE MICHIGAN DAILY WEDNESDAY, OCTOBER 10, 1956 WEDNESD wviAs .Y OCTOBR 10. 1956iVM ry NATIONWIDE SURVEY: Consumer Buying Attitudes Optimistic lEDSDe By EDWARD GERULDSEN In a nationwide survey of con- sumer attitudes, expectations and buying plans conducted recently by the University Survey Research Center, it was found that American consumers on the whole are highly optimistic about future business trends and about their personal financial welfare. As a group, they remain con- vinced of the soundness of the United States economy and the stability of their own financial situations. The level of optimism has not grown since the fall of 1955, but, is nevertheless as high as anytime in recent years. The people's attitude toward the future is more favorable than their appraisals of recent economic de- velopments. The percentage of people who feel that business has HELD OVER! "TOWERS OVER ALL MOVIE GREATS !" i °' "A TRULY GREAT PICTURE!" -Los Angeles Examiner "SPECTACULAR !"-. cif improved over the past year considerably lower in August September this year than at same time last year. There was and, the has been a corresponding increase in the proportion of people who be- lieve that business conditions re- main unchanged or have deterior- ated. Optimism Remains High These observations regarding the past have apparently made no difference in people's optimistic expectations. In August, 1956, as a year ago, about three-fourths of consumers foresaw good times, and another 18 per cent believed that conditions would remain stable or improve somewhat. Only a very small minority were pessimistic, or looked for bad times. Even when they are asked to predict the outlook for five years from now, people do not react any less optimistically. The fact that even though a large majority per- ceived a current levelling off, or even a slight deterioration in busi- ness trends, their optimism re- mained unshaken. In spite of the prevailing attitude of confidence, people do view with some misgivings an inflationary trend, noting the continuing price rises in the auto industry, the widespread effects of high wages and benefit demands of labor unions, particularly in the steel industry, and high food prices coupled with low farm incomes. Personal Finances In regard to their personal fi- nancial situations, the prevailing attitude of the consumers is again i~I~ki'l~ uality cleaning Individual thorough, .expert attention given to each garment FREE MINOR REPAIRS: * Trouser cuffs brushed and tacked one of optimism. Slightly more than one-third of families expect to be better off a year from now, while 45 per cent expect to do at least as well. Only six per cent expect to be worse off than they are now. The awareness of an inflationary trend has so far not affected will- ingness to buy, but it must be regarded as a danger signal in the overall evaluation of the survey. Another ground for a cautious evaluation of future trends is pro- vided by the marked change in buying intentions. A sharp drop in house purchase plans has occurred since April. A similar drop in plans to buy new cars has been recorded, and there has been a corresponding upswing in intentions to buy used cars. In light of the findings, it must be concluded that the survey offers no evidence of growing strength in those consumer fharkets which have not shared in the recent pros- perity, notably residential con- struction and sales of durable goods. [Organization Notices Use of this column is restricted to OFFICIALLY REGISTERED student or- ganizations. Registration forms are available in the office of Student Af- fairs, 1020 Administration Building. Registration for the current semester should be completed not later than October 12. Junior Girls' Play, Central Committee, Meeting, 5 p.m. League. Chess Club, meeting, 7:30 p.m. Roomt 3N, Union. Ullr ski Club, Meeting, 7:30 p.m., Michigan Union. ** * Le Circle Francais, Meeting, 8 p.m., Hussey Room, League. * * * 11 Circolo Italiano, Student-Faculty night 8 p.m. Fireside Room, Lane Hall. Roger Williams Fellowship, Wednes- day Refresher, 4-5 p.m., Guild House. * * * Union Coed Show, Mass meeting for all interested, 7 p.m. Sunday, Oct 14, Union Ballroom. * . * Sigma Alpha Eta, Meeting, 7:30 p.m., Speech Clinic, Speaker: Dr. Harlan Bloomee. s* * International Center, Social Hour, 4:30-6 p.m., Thursday, International Center. * * * Hillel, dinner followed by services Fri., Oct., 12, Hillel. * * * Congregational and Disciplines Stu- dent Guild, Party, 8 p.m. Friday, Pil- grim Hall, Congregational, Church. USED CARS '37 CHEVROLET two door Sedan, color light blue-new clutch, new battery, heater, seat covers, 5 good tires-runs perfect-$5. Stimson, 400 E. Liberty, NO 2-3740. )N23 1946 PACKARD-radio, heater, good con- dition, cheap. Call Kreh Connert, NO 2-5950 or NO 3-8508. )N22 '37 Chevrolet two door Sedan, color light blue-new clutch, new battery -heater-seat covers-5 good tires- runs perfect-$75. Stimson, 400 E. Liberty, NO 2-3740. )N23 HELP WANTED MED AND DENT Students-Major A. W. Barker, Army Medical Service Of- ficer Procurement Officer will con- fer with students interested in Army metlical programs, Wednesday, 10 Oct., 9:30 a.m. to 4:30 p.m., Rm. 210, Army ROTC Bldg. (H35 FEMALE WANTED to work breakfast and lunch in the Golden Apples room. Call for appointment, Mr. Mackie at NO 2-4531. )H36 MALE or FEMALE-part time help in photographic department. Photogra- phy experience preferable. Apply Fred Basom, 9. A.M.-6 P.M., The Quarry, 318 South State. )H34 TUTOR-Differential equations. Call NO 2-1325 after 6 P.M. )H33 WANTED-STUDENT to cook dinners in exchange for meals. Call Steve NO 2-3294. )S30 WANTED-Young lady for part or full time work at fountain. No Sunday work. Apply in person. Swift's Drug Store, 340 S. State. )H27 WANTED=--Cab drivers, full or part- time. Apply 113 S. Ashley. Ann Arbor Yellow and Checker Cab Company. Phone NO 8-9382. ) H20 LOST AND FOUND LOST-1 pair of binoculars, 7x50, with case in Sec. 11 at Mich, Mich State game. Reward. Call NO 2-7756 after 5 p.m. )A20 LOST-Parker '51 pen, Black barrel, sil- ver top. Reward. NO 2-5084, before 4 p.m. or after 10 p.m. )A19 LOST GLASSES-Partially grey rim. Greatly needed. Return to Michigan League lost & found. )A21 REWARD-Last Lady's Diamond Ring- solitaire setting. NO 3-4629. )A18. LOST - Gold Hamilton lady's wrist watch with initials P. J. H. Lost in vicinity of Hill St. or East Quad. Call Pat Howes, Prescott House, NO 2-4591. )A17 LOST-One student football ticket, sec- tion 29, row 43, call Judy Harbeck, NO 2-2539. )A16 LOST-Blue Waterman's Pen Fri. Re- ward. Call Mike, NO 2-5570. )A15 ROOM AND BOARD ROOM AND BOARD for men. Reason- able, close to Bus. Ad. School. 1108 Hill. Call NO 3-1767. )E4 TAPPAN INTERNATIONAL house offers board for women students, 2 meals, 6 days a week for $11. Call NO 8-9603 or apply 724 Tappan. )E3 BOARDERS WANTED - Home cooked food and reasonable rates. Call NO 2- 9431. Ask for the steward. )E1 BUSINESS SERVICES BABY SITTING FOR GAMES Will care for children in our home during game time for 50c per hour per child. S.W. area, call NO 2- 9773, S.E. area call NO 3-0436. )J14 WASHINGS -- Also ironing privately. Specializing in cotton dresses. Free pick up and delivery. Phone NO 2-9020 Fourth & Washington NO 8-6019 J15 TYPING term papers, theses, briefs. Prompt service and reasonable rates. NO 3-6726. )J18 9 x 12 COTTON RUGS $29.95 Many beautiful colors to select from. SMITH'S FLOOR COVERING 207 E. Washington NO 2-9418 Open Monday evenings until 8:30 )J20 Rentschler Studio FINE PHOTOGRAPHY since 1890 319 E. Huron Ann Arbor's only Master Photographer )J10 WHITE'S AUTO PAINT SHOP 2007 South State NO 2-3356 Bumping and Painting )J8 EXPERIENCED Operators in Beauty work of all kinds. Ritz Beauty Salon, 605 E. William, NO 8-7066. )J3 WASHINGS - Also ironing separately. Specialize in cotton blouses and washed skirts. Free pick up and dell- very. Phone NO. 2-9020. )J23 TYPEWRITER REPAIR & service pick- up and delviery. Moseley Typewriter Service. 204 N. 4th Ave. NO 3-5888. )J22 MISCELLANEOUS FOX MOTEL (Formerly Boyd's) 2805 E. Michigan X84 ROOMS FOR RENT Finest in ANN ARBOR. Male students needing rooms should call NO 8-7683. 1412 Cambridge. )D10 FOR RENT 3 RM. APT. in quiet priv. home - for quiet refined grad couple - no smoke, drink. Horne caretaking important. NO 8-8501. )CiS FURNISHED 2 room & bath with re- frigerator & hot plate. 2 blocks from campus. 11 months. $80 per month. 1352 Wilmot, NO 3-0687. )C14 FOR RENT: Double rooms opposite East Quad. Parking space off street back of house. NO 3-1976. )CII MODERN APARTMENTS for one to four persons. One block from campus. 523 Packard. Call NO 2-7720 or NO 2-1443. )D-1 REAL ESTATE THE BUTTS & SWISHER CO. REALTORS FOR ANN ARBOR WOQDS (Washtenaw at Stadium) Models Open Daily 10-8 Office 214 E. Washington NO 3-0800 )R1 THREE BEDROOM Colonial, excellent condition, basement recreation area, 12 baths, double garage, large corner lot, near schools. Michigan Daily, Box 17-A. )R2 PERSONAL WHAT'LL YOU HAVE? Your local town or city newspaper at 7c a copy--or Time or Newsweek at dc ($3 year; $2 school year) Student Periodical, NO 2- 3061. )F18 WANTED ELIGIBLE MALES to bring dates to Varsity Night. Tickets on sale Monday thru Fri., Admin. Bldg. Lob- by from 9 to 5. Price $.75, 1.00, 1.50 all seats reserved. )A14 CONVERT your double-breasted suit to a new single-breasted model. $15. Double-breasted tuxedos converted to single breasted, $18, or new silk shawl collar, $25. Overcoats $18. Write to Michaels Tailoring Co., 1425 Broad- way, Detroit, Michigan, for free de- tails or phone WOodward 3-5776. )F1 FOR SALE ENGLISH BIKE-'55 model, in excellent condition. $75 new, will sell $45. NO 2- 9496, after 7 p.m. )B62 ARGUS SLIDE projector--manually op- erated, excellent condition. $15. NO 3- 0676, after 5 p.m. Ask for Don. )B61 TOP COAT, Grey tweed, size 38, ex- cellent condition, reasonable. 310 An- derson, E.Q. NO 2-4591. )B64 AQUARIUMS and supplies. New ship- ment of tropical fish and plants. Rare pits. UNIVERSITY AQUARIUM 328 E. Liberty NO 3-0224 )B63 NEW SHIPMENTS of Olivetti and Olym- pia typewriters dust arrived,. We have been out. People have been waiting for them. .4 " Seam-rips repaired * Buttons replaced COMPLETE TUXEDO RENTAL SERVICE Tux, shirt, tie, cummerbund & studs. "Cleaning the way you have always wanted it done" Gold B'ond Cleaners 515 East William EPBURN HENRY FONDA MIL FERER A film made with -the cooperation DIAL NO 2-3136 of absolutely nobody! a ^ " . JACK PALANCE EDDIE ALBERT .I I N Fpr ie " ' R hisSAR~ Take a preview of your. path to RCA engineering Due to extreme length 3 SHOWS DAILY 1:00 - 4:40-- 8:20 P.M. Prices This Attraction Only 90c until 4 P.M., $1.25 after 4. A Also "Scaredy Cat" Sylvester Cartoon Coming: "The Bad Seed" i- POSITION OPEN ASSISTANT MANAGER CINEMA GUILD I L BUSINESS SERVICES BUSINESS SERVICES AUTO SERVICE at it's BEST... because 1. We are close to the campus. 2. We are open evenings and Saturday afternoons. 3. We service all makes of cars. 4. We have a new building and the latest equipment. We can work on your car while you are at school, at the show, or busy elsewhere. HERB ESTES Ford Dealer ' Servicecenter 505 East Huron NO 2-3261 )as CLEAN, COOKED, and DEVEINED FRESH SALT WATER FISH Just Arrived ! New Stock of Imported Groceries and Candies WASHINGTON FISH MARKET 208 East Washington I, MORRILL'S 314 S. State St. FOR SALE-Alaskan Seal Coat with Sil- ver Blue Mink Collar and Cuffs, % length, Size 12. Perfect condition. In- surance valuation $500. Will sacrifice for $100. Call NO 2-9460. )B60 FOR SALE-Modern style AquaCouch, Good_ condition-$35. Also overstuffed club chair-Very comfortable -- $10. Call NO 2-9460. )B59 ARMY-NAVY type oxfords-$7.25; sox, 39c; shorts, 69c; military supplies. Sam's Store, 122 East Washington. )B1I FOR SALE No 3-2491 )B36 _! .4 t. $1.10 per hour to start Petitions available at: All Metal 35mm. SLIDE FILES Reg. $2.95, NOW $1.94 Specialized training program Earn a regular professional engineering salary as you work on carefully rotated assignments giving you a comprehensive view of RCA engineering. Your indi- vidual interests are considered and you have every chance for permanent assignment in the area you prefer. Your work gets careful review under RCA's advancement plan and you benefit from guidance of experienced engineers and interested management. Following training, you will enter development and de- sign engineering in such fields as Radar, Airborne Elec- tronics, Computers, Missile Electronics. For manu- facturing engineers, there are positions in quality; material or production control, test equipment design; methods. You may. also enter development, design or manufacture of electron tubes, semiconductor com- ponents or television. 1020 Administration Building Purchase from PURCHASE CAMERA SHOP 1116 South University NO 8-6972 >Bo F r Or A { ..... WHRV & Columbia Records Present Direct hire If you are qualified by experience or advanced educa- lion, your interests may point to a direct assignment. The RCA management representative will be glad to help you. Many fields are open . . . from research, sys- tems, design and development to manufacturing engi- neering ... in aviation and missile electronics, as well as radar, electron tubes, computers, and many other challenging fields. .. and you advance Small engineering groups mean recognition for initi- ative and ability, leading on to advancement that's professional as well as financial. RCA further helps your development through reimbursement for gradu- ate study under a liberal tuition refund plan. Now... for a longer look at RCA See your placement director about an appointment with an RCA engineering management representative who will be on campus ... I A BRUNO WALTER FESTIVAL Commemorating the Conductor's 80th Birthday In a special series of concerts MONDAY THROUGH THURSDAY OCTOBER 8th-11th, inclusive OPENING OCT. 191 I Ann Arbor's Professional Arena Theatre CENTER One play to be announced. f CAPTAIN CARVALLO a modern comedy by Denis Cannan MEDEA TO PAZE Marcel Pagniol THE IMPORTANCE OF BEING EARNEST Oscar Wilde 7:50-8:25 P.M. 1600 K.C. INHERITORS Susan Glaspell -u uN !"4 r" 1" I 11 I I i I II II II I nffi, nU rTU.,aTU FURd11