THE MICHIGAN DAILY
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PAGE SIXTEEN I ~Lit)AY, MARCh Zu, 193C
li'Ew April ,Showers~
Discretion In Application
Is First Prereqlisie 01
Basic Cream Needed
Two Shades Of Powder
Are Suggested To Give
Naturalness in make-up is the goal
all women nowadays are striving for,
to say nothing of the cosmetic man-
ufacturers. Since the statement of
one of the screen's big make-up mer
that American women wear too much
of everything -- powder, rouge, lip-
sticks and mascara --- the trend has
been toward conservatism.
College women in particular are
realizing that sophistication is a qual-
ity that may be partly acquired by
the proper application of make-up.
A woman does not need to be an artist
to know how to apply' her make-up
discreetly, but merely needs to know Dash OUL Color
the tricks, as it were, of its use.
Cream First Stage In Make-Up W i 1 Be Seen
To begin with the -first stage, a
foundation cream should always be I
applied to protect the skin and make n Raincoats
the powder to cling longer. There are
many good standard brands of cream With April and its showers just
on the market for this purpose. A around the corner, it is time for every-
honey and almond lotion also makes a one to start looking for raincoats in
good foundation and is slightly more preparation for the oncoming storms.
economical than facial cream. The girls need no longer be afraid
The next stage, it may be assumed, of being caught in the rain unpro-
is powdering. After the selection of tected. Many of them will be taking
the proper shade, the most important the precaution of carrying their rain-
thing is thoroughness in application. coats around in their pockets during
It should be used sparingly to avoid the entire month of April.
the "flour bin" effect, and applied Do you remember the transparent
evenly from ear to ear and well up oil skin rain capes and coats that were
into the roots of the hair. The "cor- being featured last fall? They'll be
ners" around the nose and mouth back again this spring full force with
must not be neglected. various changes. They come in every
Something New In Powder shade imaginable and can be folded
A brand new idea in powders comes and put in a small bag which comes
from one of our leading beauty ex- with them and carried around in the
perts-the use of two different shades pocket.
at the same time! After the first is This year they will also be made of
applied, it is smoothed over with the transparent silk in all shades. The
second to produce a new transparency capes are all one color while the coats
and delicate sheen that are guar- come either in one color or have con-
anteed to make conventional make-up trasting cuffs and collars. They fit
looks as out-of-date as last year's hat. much better than last year's, espe-
A little experimenting will show the cially around the shoulders and are
correct shades to use. much longer.
Rouge is used sparingly along the Another new coat that will be
cheekbones to model the contours shown will be the smart three-quarter
of the face. Dry rouge is most fre- length swagger coat. It can be bought
quently used by college women, al- in baby pink or blue. You might
though the cream type, applied be- match it with one of your spring
fore thee powder, is steadily becom- dresses.
ing more popular. It should harmonize Still another popular coat will be
pleasantly with the nail polish, even the heavy rubberized polka-dot coats.,
if they don't match precisely. Most of them will be blue with white
Lip Rouge Comes In Light Shades dots as other colors are more apt to
Light shades of lip rouge are pref- fade.
erable for daytime use. Moist, creamy Then there will be the polo coats in
lipstick in pale colors gives lips a na- plain colors and in plaids. There will
tural youthful appearance. Blondes, be the rubber capes which can also be
in particular, should use the lighter worn over the coat and the double
shades; however, a dark-complex- capes, that is, a short cape over a
ioned woman can wear the darker long one under which books may con-
lipstick becomingly. veniently be carried.
_._ ti° . .
For Street, Campus and
Spectator Sports Wear
SPRING WEATHER . . . Spring Fashions! What a perfect combination!
And what a marvelous collection of new Suits, Coats, Dresses. .. Many
of which will be exhibited in
THE NON-CRUSHABLE FELT
r "Pack- it"
"' PERKY LITTLE HATS with their
~i stitched brims and jaunty feathers
-Flip the brim up for a Breton,
or down for a swagger- Their
z attractive tubular boxes make dan-
dy knitting cases whenuthe hat's
:)n your head or in your pocket!
SECOND FLOOR In pastels and all high shades.
Little needs to be said on the sub-
ject of eye-shadow. It should be used
only very sparingly in the evening,
if at all, and never in the daytime.
Make-up was originated to empha-
size, not alter, a woman's physiog-
nomy, and the use of cosmetics has
long been abused for this purpose.
Women are now beginning to realize
that the art of making up for beauty
lies in the achievement of subtle,,
PRINTS FEATURE NOVEL DESIGN!
New prints feature cocktail shakers,
scotties, birds, flying fish and tiny bow
knots. A very striking design for a
formal gown is a pattern of huge,
long-stem tulips in green, rose, lav-;
ender and pale pink on a white back-
So, with this wide selection of rain-
coats in any color you wish you should
be able to find one that will please
you and you will be prepared to face
all of the April showers.
fak.er of qOWNS
SUITS and COATS
Remodeling - Alterations
566 EAST LIBERTY
A BLESSING to the gal who hasn't always the time to
iron creoses from her crepes and sheers -- Clever styles
(as pictured in VOGUE) to delight the discriminating-
And Elizabeth Beecher dresses are duo-blocked so that
they retain their perfect fit - In ciele blue, cherry, and
Mexican turquoise -- Sizes 14 to 18.
ON A MAN-TAILORED
NOTHING will give you more self-confidence
than one of these gems of classic tailoring-
The exciting contrast of masculine style and
fabrics to your own femininity is irresistible.
} x. RS?95y..rrrw , .
" ' ' }'
r c ". ;:
Flannels and worsteds in plain,
checks - Sizes 12 to 20.
$10.75 to $25.00.
pin stripe or
Ii , II
eiw Spring Clothes
Aren't Designed for the
nST h '
none smarter than
-And it's so easy to haie
a Neal, Trim Figure..
HERE'S a garment built to
take care of those annoy-
ing bulges that
spoil the lines of
your costume. It
has a low back for
both day and eve-
.: :ring wear; and
straps to take care
of surplus shoul-
" der flesh.
THAT TALK THE LANGUAGE
OF YOUNG WOMEN WITH
CHOOSE A CHESTERFIELD with its sleek, streamline sil-
houette - Or a grand knockabout swagger in soft camel's
hair or cashmere - The Hollywood wrap-around is another
pet of the fashion-wise- And don't miss the new short-
length trol [curs
they are absolutely different !
$10.75 to $22.50
!I it ..Y' II If t v^ I