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June 03, 1934 - Image 3

Resource type:
Text
Publication:
The Michigan Daily, 1934-06-03

Disclaimer: Computer generated plain text may have errors. Read more about this.

t-

TIlE MICHIGAN DAILY

THE

Showingtthe Latest Development
in Clothes for College Men

1

I "!Heh,,fella, I need help. Has the old tux
a working date for tonight?"

2 "It's all yours, take it away-but first let me
show you a great little trick on the trou-"

4 "O-K for the idea, fella-but thumbs down
on that strip of metal hardware-not for me."

5 "I'll show you something. Style, my boy
-real style-wait till you see my latest rags."

" Here you are. Sure, a zipper fly beats buttons, but why
wear your zipper in the raw? This covered zipper fly is the
real thing. See? No metal shows-just a seamline that's
really swank-wait till the Prince of Wales sees this."

In every center where fine clothes
are worn,'well-dressed men were quick
to welcome the zipper-fastened fly.
Closing smoothly, lying flat, it was a
great improvement over the bulges
and gaps of the old-fashioned buttoned
fly. However, the uncovered metal of
the ordinary unfinished slide fastener
was all wrong on good clothes; it
looked like what it was, just an effi-
cient makeshift carried over from work
togs, overalls and outdoor equip-
ment-useful, but unfinished.
Then came Kover-Zip, the finished
modern closure, with the metal of the
fastener concealed by durable gros-
grain ribbon that harmonizes with the
fabric of the trousers. The Kover-Zip
ribbon covering has been tested to

open and close from twenty thousand
to eighty thousand times without signs
of wear-it will far outlast the garment,
and is guaranteed to do so.
Equally appropriate on formal dress
clothes, on conservative suits and on
sports wear, the Kover-Zip fly has been
adopted with enthusiasm from Fifth
Avenue to Hollywood by men who
lead the style procession and set the
correct fashion in fine clothes. Demand
the Kover-Zip fly on all your trousers
and slacks-your clothiers, both at col-
lege and at home, carry well-known
makes of men's wear equipped with
Kover-Zip. Durable and effective, al-
ways orderly, smooth and secure,
Kover-Zip is the fly closure preferred
by men who are really well-dressed.

,o

KOH-I-NO OR

'Ove
.5. AND FOREIGN PATENT

S9

Mantufactured Exclusively By
WALDES KOH-I-NOOR Inc

World's Largest Makers of Fastening Devices

PARIS
PRAGUE
DRESDEN

LONDON
WARSAW
BARCELONA

LONG ISLAND CITY, NEW YORK

--_-.-srsr ®n -T T- - - T A - - 4i T- - "7- R- 7T T T9 U M N UT ' r _ nin w£' c VPS ITb

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