OCTOBER 2, 1927. THE MICHIGAN DAILY YOUNG SAYS BUSINESS OUTLOOK IS BRIGHTER~ President of Newspaiaer Ad-erstising Assoq'ialion Expeels leaiy Refail P'ureliasing FARMERS' CONDITION GOOD (My A .ted Press) NEW York, Oct. 1, 1927.-The gen- eral business outlook for the fall and winter is "exceedingly bright," Harvey R. Young, of Columbus, 0., president of the International AssocIation of Newspaper. Advertising Executives, said here today. Mr. Young .said that reports received from 350 member papers of the asso- ciation indicated that fhe year's busi- ness would exced that of 1925, and possibly equal that of 1926. "On the basis of reports reaching me, I judge that the retail situation, has never been brighter, and it ap- pears that with excellent crops throughout the country the farmer, for the first time in several years, will re- sume the role of an important retail purchaser," Mr. Young said. The nation-wvde prosperity of 1926, Mr., Young stated, was "unprecedent- ed and probably will not be equalled again in many years. "The peak of business in this coun- try was reached in 1926. The year 1927, however, will be a shade better than 1925, which indicates that our prosperity has been general and con. tinuous," Mr. Young declared. IOWA CITY-Nearly a truckload of mastodon bones has been brought her by university geologists. BLANCHARD RESIGNS FROM STAFF TO DEVOTE TIME TO CONSULTATIONS Arthur H. Blanchard, who has been university in 1912 and obtained a Professor of Highway Engineering Master's degree in Highway Engineer- and Highway Transportatinn at the ing from Columbia university in 1914. For three years he was a supreintend- University of Michigan for a number ent of road construction and mainten- of yearh and has been on leave of ance, worked for the United Gas Im- absence during the past year on ac- provement company of Philadelphia, count of ill health, spending several and for the next three years, except for months in Europe, has resigned from eight months in the army, he was the University Istaff and will here- Inspector and the Assistant Engineer after devote his time to consulting with the Pennsylvania State Highway work with offices in Toledo, Ohio. Laboratory. From there he went Rober L. Morrison, who has been with the Pittsburgh Testing Labora- Director of the Michigan State High- tory as Assistant to the Director cf way Engineering and Transport work Pavement Inspection at Birmingham. at the University, has taken charge Alabama. In 1920 he was appointed of the University work and has as- Professor of Highway Engineering at sumed Mr. Blanchard's duties. the A. and M. College of Texas, leav- All of the work of the department ing there in 1924 to go with the of Civil Engineering in various lines Bureau of Public Roads. of transportation has been much During his service with the Gov- more. closely co-ordinated. The offices ernment, Mr. Emmons has conducted of Professor John S. Worley, who re- extensive investigations, particularly turried as Professor of Transportation, in regard to the stability of asphalt and of Walter C. Sadler, Assistant pavements, and is one of the leading Professor of Railway Engineering, authorities upon that subject. He is have been moved into the quarters Vice President o fthe Association of formerly occupied by the Davis library Asphalt Paving Technologists. and the Davis library has been main--D tained in its present form as a sep- ELECT RIDDERING arate unit but in an adjoining room and both libraries have been admin- COUNCIL LEADEl istered together. Walter J. Emons, highway research Carl J. Riddering, '28L, was electe ,specialist at the U. S. Bureau of Pub- president of the council at the re lic roads, Washington, D. C., has cent annual election for council rn{1m been appointed Associate Professor bers of the Lawyers' club. Othe of Highway Engineering at the Uni- officers chosen are: George Garver " versity and Director of the State 28L, vice-president; Gerald White Highway laboratory. 29L, secretary; and Leon Jones, 28L r Mr. Emmons graduated from Brown treasurer. l x I r' t' f c2 t e c:3 v It 9 S )f !f3 e- ' T i' L Guani Heads Eightb Assembly At Geneva McNIT T WILL SPEAK AT ANNUAL 24. The occasion for these lectures PRESS CONVENTION HERE FRIDAY is the annual convention of the State Press association, sponsored by the V. C. ThNitt, director of the Central at the University of West Virginia, University of West Virginia. Press syndicate, and donor of the Mc- Naught awards, has been secured to speak before the annual convention of the University Press club, Friday night, Oct. 21, Prof. J. L. Brumm, who is in charge of the program, an- iounced today. He will speak on "The Standardization of the Press." Mr. McNitt graduated from the University of Michigan in '94, and was 1 editor-publisher of 1\cNaught's Month- ly which ceased publication recently. His McNaught awards are given to students in the rhetoric and journal- ism departments, for excellency of work. The rest of the program of the Press convention will be announced later. Prof. J. L. Brumm, head of the de- partment of journalism, has been in- i\lorgantown, W. Va., the week of Oct. r ! t i, 1'f "."U P :.r": n vr:, :K l arrm r ^ 2'. , ti.Lt.. } :; -. , _I vited tcv give a series of six lectures S LatinAmerican, Senor Alberto N. ssembly of the eighth session of the League of Nations at Geneva. He re- Guani, of Uruguay, is president of the ceived but a single majority vote. St. Andrews (Episcopal) Church Catherine and Division 8:00 a. m.-Holy Communion. 1 1:00 a. m.-H-oly Communion. Preacher: Rev. Henry Lewis HARRIS HALL State and Huron 9:30-Student's Celebration of Holy Com- munion followed by breakfast. 6:15-Student Supper. Speaker: PROFESSOR WENLEY. r0 . x wc VALETERIA-a new word, but a word that you'll welcome when you learn what it means. It means "valet service"--not the kind of ser- vice you've known in the past, but a new service that\shapes your clothes while it presses them- just as was done when they were made. We can say most in fewest words by telling you that this is the remarkable new service that's now being adv.rtised in The Saturday Evening Post. Phone us and let us give your clothes a real revival! Combined Mhrackeaning and Valeteria Service f e COLLEGE MEN AND WOMEN will find the Packard Restaurant bigger and better than ever. 703 Packard St. LOS ANGELES-All hazing hasI been banned at the University of Cali- fornia this year. _. .. ._ .__._.m. ............, , orAg j Did Adam Really Know His Apples? The modern Adams know their onions. T:. y wouldn't fall for an2 apple' But they'll all tell you toa see this show. AND-Don't wonder if they wink as they say it As intriguing as pink georgette! Imagine! What if YOUR husband had a handsome twin brother? And you couldn't tell 'em apart-and-well, if this sort of thing happened to your neighbors, it would supply bridge gossip for weeks! You won't need rose-col ored glasses to enjoy this one! This is the type of light comedy you've been waiting for-a devil-may-care story, full of gay entertainment, continual excitezpent, grand twists of narra- tive. YOU'LL LEARN ABOUT LAUGHTER FROM THIS ONE -A N D- ROY CO DY D'ARCYPE C XSI Y r" S UN DAY MATINEES OFFER GOOD SEATS WITHOUT WAITING- DOORS OPEN 1 P. M. o^ i t lol Ar' >,r r kx , \1 ) I ) ) 0 s?~ E4 5s ' 7 i '^ . . r" -.. : ;° ; '" e ;" i 1. °ri;F t 4s. k , ., :i; :l; , '. .°. :.s , . ; , a": 'N: e r'4 : : SHOWS SUNDAY 1:25 3:00 4:30 6:50 8:40 ADUILTS tc CHILDREN 250 l1 Keith audevlle.Hedline 1i Keith Vaudeville Headlinerk The Brightest Spot in Songland SHUFFLE ALONG FUR i ' _. I - in - "Hot Songs . -r ' Direct from the "Shuffle Along" Success 'II 'i , Tu ( 3 Other New Aesop Fable VATRE IRETIEW '1a' t T .10ratia'ft l17atYia WILI"IVI f I - :: .. -., 2 O"-, - -- rr -. PAS 7..IIF7 REVIEW-['Sl t.