The Michigan Daily-Saturday, May 17, 1980-Page 13
FTC:
Sears
made
false
claims
WASHINGTON (UPI)-Sears
Roebuck engaged in false advertising
by claiming its Kenmore and Lady
Kenmore dishwashers were so good
that people could pop their plates in
without rinsing or scraping, a gover-
nment agency ruled yesterday.
The Federal Trade Commission or-
dered Sears, America's largst
retailer to get more reliable tests in the
future on dishawashers and other ap-
pliances before making claims for the
merchandise.
SEARS SAID .it will appeal the
decision to the U.S. Court of Appeals.
"The FTC decision covering pre-
rinsing and pre-scraping refers to
dishwasher ads that have not appeared
since 1975," a spokesman said.
"We object to the broad'nature of the
ruling because it includes appliances
not involved in the proceeding and for
which Sears has previously submitted
tests which were found acceptable by
the commission staff."
SEARS RAN $8 million worth of ads
in the mid-1970s which said, among
other things, "You'll never have to
scrape or rinse again" with Kenmore
"do it yourself" dishwashers.
THE FTC, in a final decision on a
complaint issued in 1977, said even
when Sears first made the claims, the
company had tests showing it "lacked
substantiation or a reasonable basis for
AN ELDERLY CUBAN refugee reacts to the strain of the ordeal of the boatlift as a Cuban boy tries to sleep on a Navy
landing craft. The vessel was used to rescue nine refugees from a small boat in the Florida Straits Thursday.
3,500 refugees cross Florida
straits dspite Carter order
KEY WEST, Fla. (AP)-Defying a
presidential ban on the makeshift
"Freedom Fotilla," Cuban refugees
swarmed across the Florida Straits
yesterday as never before. Sweltering
on small boats, the refugees sat while a
U.S.-charterd vacation ship awaited
Cuban permission to carry them in air-
conditioned comfort.
The Coast Guard beefed up its forces
and began turning back boats that tried
to leave the Florida Keys to pick up
more refugees at the Cuban port of
Mariel.
BY 6 P.M., 3,502 refugees had landed
here aboard 49 boats, boosting the 31-
week total to 50,893.
And on the 90-mile straits between
Key West and Cuba's Mariel harbor, a
chain of small boats dotted the sea. Of-
ficials estimated that 260 boats were
carrying about 6,000 refugees toward
Florida.
Earlier in the day, federal officials
had predicted arrivals would break the
one-day record of 5,117 set on May 11,
but they later revised the count down-
ward.
"APPARENTLY THERE was some
double counting," said Alan Lisle of the
Federal Emergency Management
Agency.
President Carter, saying that the im-
promptu boatlift was too dangerous and
ordering it stopped, offered on Wed-
nesday to send U.S.-chartered planes
and ships to take over the immigration.
But Carter added that the United States
wanted to screen out undesirables by
checking all refugees-in Cuba-before
allowing them to make the crossing.
The Treasury Department said skip-
pers who defied the order could go to
jail for 10 years and be fined $50,000.
Havana radio responded that Cuba
wouldn't prevent skippers from taking
refugees away from Mariel. The broad-
cast neither accepted nor rejected Car-
ter's proposal to take over the exodus.
f
DAILY CLASSIFIEDS
(Continued from Page 12)
BUSINESS SERVICES
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TICK ETS
DEPART ON A JOURNEY!
For Sale-1 pair of tickets for JOURNEY this
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