6B Wednesday, December 10, 2014 // The Statement "Playing with matches, a girl could get burned": Tinder on a college campus by Giancarlo Buonomo famous by association: everyone should want a beard BY MARIAM SHEIKH Editor's Note: The students in this article asked not to be identified by their full names for privacy concerns. Te are living in a world dominated by social media. There are the classics, like Facebook and Twit- ter, young upstarts like Yik Yak and Erodr, serious ones like LinkedIn, and not-so-seri- ous ones like Vine. These platforms all have differing functions, yet they all share a key feature - a brilliant psychological insight, really. Users can approve others and be proved themselves, whether it be through likes, favorites, retweets or endorsements. The best part is that it's simple. A like is a like. There's no "ehhhhh" button. If Facebook and Twitter succeeded because they assuaged some of the anxieties of social interaction, then it was inevitable that a social media service would arise that took some of the anxieties out of romance: Tinder. Launched in 2011 by students at the University of Southern California, Tinder has a relatively Spartan design, consider- ing its decidedly Athenian purposes. Users can log in via Facebook and create a profile, Mich consists of four or five photos and a short description. They then are given an extended slideshow of other profiles of users in the area, which they can then swipe "left" if they don't like what they see, or "right" if they do. What shows up in this slideshow is just the username, age and first photo. You have to click on their profile to see the other pho- tos, their description, and because Tinder is linked to Facebook, what mutual friends and interests you have. Two people will match if both swipe right on another's pro- files. If two people match, they can then message each other. Tinder's function appears to be relatively straightforward. Match. Message. Meet. Mate. It's fun to consider the possibilities. Paris, gallivanting around Lakonia, matches with some chick named Helen, and after a few days of texting invites her out for a ram- horn of wine. Romeo swipes right on "Jules, 14, Verona." Your parents' first date was a Tinder date. But upon closer inspection, not everyone is on Tinder to fit a quick movie-date/hand- 9W into their schedule. LSA senior Isabel started using Tinder - to meet romantic partners. But she soon ran into issues. "I started out with women only," she said. "4But) because I am really just interested in women, I found that it would run out of people to show me really quickly." Tinder allows you to pick which genders you want to show up in your feed, and then only matches you with people who have the same preferences. So in Isabel's case, she was only being matched with women seek- ing other women. "I never seriously considered the idea of actually meeting people. Maybe just going on dates, but for me, it was really just for fun, a distraction, something fun and weird to pull me out of the lonely state that I was in," she said. In fact, she did go on one Tinder date. "It was just so funny, because I had never imagined myself meeting up with a strang- er I had met on the Internet," Y she said. "It was fun, for the hell- of it, for the giddy feelings of "Ohhhh, I'm going on a date,' she added. Isabel was happy, though, with how the date turned out. "It was good prac- tice for actually talking to people in real life." After that, she sought out people, men and women, just to talk with them. But she matched with far more men. "For every five women I swiped right on, maybe one would match, but for every five guys I swiped right on, it would be like four out of five would match," she said. This is to be expected. Tinder keeps records of all their activity, and they esti- mate that while men swipe left 54 percent of the time, women swipe left 84 percent of the time. Isabel swipes right on a guy if he looks like he'll be fun to talk to. But, in her opin- ion, most men seem to have other aims. "If I don't express some sort of romantic interest in them after even a few lines of conversation, oftentimes they'll stop talk- ing to me," she said. "Really I just started talking to guys because I was bored, and thought it would be funny ... it's like a game that takes up my time, if I'm like waiting for a bus; it's filler kind of activity," she said. But there's more to it than meeting the occasional conversation partner. "There was someone whom I was inter- ested in, in real life, and I didn't know her at all - I had never talked to her, I just know her because she works at some place that I frequent," she.said. .If the age-old truth is that attraction is complicated, then the new, but equally conspicuous one is that talking online is easier than talking in person. You can be lying in bed, unshaven, with a thin film of pizza crumbs and sweat forming on your chest, and stilllbe witty and seductive online. "I think the weirdest thing about Tinder is that it pres- you'd expect: he'd swipe right on girls he thought were cute, and beamed when they matched with him. "It's a thrill," he said. "When you get that notification, you'll be like 'shit, this attrac- tive girl thinks I'm good looking - alright!"' When it comes to typical Tinder encoun- ters, Tommy claimed to only pay attention to the picture. "If I did see someone with a particularly long bio, I'd hold that against them. I mean, this isn't a datingwebsite; this is Tinder," he said. When he did match with someone, he'd usually lead with a simple "Hi, how are you?" and see where the conversation pro- gressed from there, noting that interest in hooking up would eventually become obvi- ous. Tommy's typical strategy was to talk for a day or two over Tinder's messaging system, and then ask for the girl's number, which indicated an escalation in interest. They would then talk for another day or so. "You have to flirt," he replied. "If you're not someone who likes to flirt, then you're not going to have a good time on Tinder." When he gets confident that a girl was interested, Tommy suggests that they meet up at a neutral location. Inviting a girl to his, house would be too presumptuous. Neutral locations were the stereotypical date spots: movies, dinner, coffee, even a walk in Nichols Arb. "It's like a blind date," Tommy explained. "You're meeting someone new, you're mak- ing pleasant conversation, but the whole time, the subtext is that you both find each other hot." But why jump through all these hoops, if you've already acknowledged that you find each other attractive? "You go through the formalities. You don't just go up"to them, shake hands and then start making out," Tommy explained. "There's still a human interaction to it. It's not just 'Let's meet and bang.'" But what would Tommy do if the girl sug- gested they skip the dinner and small talk and head straight for the sack? "I'd be a little creeped out by that," he replied. "I think you want to assure each other that you just got the app for the hell of it, and that you're not just perverts." "I think everyone's embarrassed to say that they met someone on Tinder because it's artificial," Tommy said. "It's not play- ing by the rules; it didn't exist in the past; there's nothing romantic about it. There's no movies about people meeting on an app and ending happily ever after." But then again, were there ever "rules" in the first place? THE THOUGHT BUBBLE began this column discuss- ing the much-welcomed epi- demic of the man bun. So it only seems fitting that I close the semester with an ode to another very welcomed trend. The past week marked two things: the beginning of the Christ-- mas season and the unfor- tunate end T HE to No Shave November. Af' Now I realize that this sen timent may AURA not resonate ,. with everyone. SU K RO I have been on Yik Yak enough THE B to know that No Shave November is not everyone's cup of tea. But can we take a moment to appreci- ate it? Guys expect girls to embody every aspect of femininity. So, I think it's only fair that women expect men to embody what it means to be masculine, and ladies and gentleman, the beard is key. Maybe it's my New York roots or my Brooklyn obsession, but men with beards are far more alluring. Especially at Michigan, a clean- shaven guy just screams immature frat star, not that there's anything wrong with that. But for me, not . -, 1 so much. Mysterious guys with manly beards just radiate a vibe of late night coffee chats and indie movies - a far cry from a night in a dingy frat basement. Right now as I write this in the Fishbowl, I see them everywhere: frat stars and - beards alike, and there is a certain R E IS aura that sur- rounds the TA IN beard.Hip- -T-AT ripped olive T-shirt, a ring )UNDS or two on )U NDS each hand, black combat E A R D boots - there is a sense of style, with- out being too overtly full of themselves, and the need for adventure amid the mundane tasks of college life. Take a step back: Jared Leto, Jake Gyllenhaal, Justin Theroux, Michael Fassbender, Jon Hamm, Ben Affleck, the guy sitting across from me at the Fishbowl - all bet- ter with the scruff, all possessing the mighty power of the beard. For this phase of every college stu- dent's life, a man with a beard is three things: your parents' worst nightmare, the best few months of your life and a check mark off the bucket list. So, why the hell not? "It's important to find someone who really likes you for who you are. I think you need that personality chemistry... so if you're dorky, you need to find that dorky girl who you're cool with." -JOHN DOHERTY, ENGINEERING SENIOR PRINTS: FAN MAIL ents itself as a game ... But is it a game? You're interacting with this virtual version of somebody else, and you kind of have to remember that there are real people, with real expectations and hopes and thoughts and ideas, but the social distance makes them seem like they're not real people," Isa- bel said. It's hard to keep-that in mind; and unset- tling to realize that the person on the other end may not grant you the same courtesy. For LSA junior Thomas, Tinder was both a test and atool. "I'd just gotten out of a relationship and wanted to bounce back a little bit," he said. "I wanted to know that I had the capacity to hook up with people, that I still had game." Unlike Isabel, Thomas used Tinder like NOW M~DAR PIONTSPEOPLE wLAE~' Vt fNone OF VS H% A N (J lTAO ESS WoffYET? A N W N O ,HY SI T-NAT NONE 'OF T uMB ecE IF wE O WED EVIL TAKES ftAvE ANY AR-lS R LS? PTAt or'S _____ MOMENT No- ~ RN "PPJMFSI FAJIJMAIL.. TIAT ' VU$T u , UP. w to r wr w'y. BY ANDREW FULLER-