2 - Tuesday, November 4, 2014 The Michigan Daily - michigandaily.com a] 2 - Tuesday, November 4, 2014 The Michigan Daily - michigandailycom -W FIND YOUR POLLING PLACE Polls open from 7 a.m. to 8 p.m. 0!COUZENS MARKLEY, ALICE Ward 1-2LLOYD UardS-2R - *Waid*2-2* MICHIGAN PALMER JORDAN -LEAGUE. PALMER *" " " " " # L UCOMMONS " " " ! ! 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University 625 Main Street Adidas collaborates Panelists talk missing. with 'U' researchers Mexican students Kinesiology School much of the project, which he says has benefitted student-ath- enlists help of student etes, coaches, researchers and Adidas. athletes to test, The program started three years ago when Adidas, a Ger- ppr s man athletic equipment compa- ny valued at $12 billion, wanted By JULIA LISS to boost it's involvement with Daily StaffReporter traditionally North American sports like football and basket- On top of Adidas' apparel con- ball, and identified the Univer- tract with the University Athlet- sity as an ideal research partner, ic Department, the company has Goulet said. Kinesiology Dean also been working closely with Ron Zernicke already had a rela- the University's School of Kine- tionship with the company. siology on research focused on Some research projects test athletes' apparel needs. Adidas' wares, like a certain type Over the past three years, of running shoe or compression Kinesiology researchers have suits, while other studies do not enlisted the help of student-ath- concern an Adidas product and tetes to better understand what are simply meant to garner a bet- products and features work, ter understanding of athletes' don't work and need improve- needs. ment when it comes to athletic A current study undertaken equipment. Assistant Research by Goulet and his team will Scientist Grant Goulet oversees examine the effect of a running S MO shoe's cushioned thickness on performance and the physi- cal impact that is transmitted through the body. "It's purely just to develop a better understanding of running and how some properties of foot- wear could affect risk of injury and things like that," Goulet said. Goulet emphasized that play- ers and coaches benefit from their participation through the information obtained from the data. One example he cited was a study that involved football players wearing sensors while developing an Adidas product called Speedcell, which is a sensor worn in the shoe. Using the data from this research, the team was able to learn how far they were running during prac- tice and how that compared with how far they actually ran in a game. One challenge Goulet he anticipated was that Adidas might not want to hear criticism of their products. He said he was happy to find that this wasn't the case, as the team of researchers he works with at Adidas focuses solely on innovation. They are separate from those who bring products to market and sell them. "Fortunately, we are work- ing with a team who's genuinely interested in bettering the prod- uct." Goulet said.. Though the contract between the two groups is renewed on a two-year basis, Goulet does not see any end to this partnership in sight, as long as all parties are continuing to benefit from the research. VOTE TO DAY! #umichvotes FREEDOM RULES ,. Po C p s In in the forced Ayotz a pol agains and reforn not be An Unive Work ing 43 Prof.. a pan Jaime Latin) at the and Jo iting s has liv In 1 dents' mayor ished a wary is in tl rero, cartel years. found not yE remai Invest police the M reros of the provi more i The 70 pe Latin Studie Ethni spons lice corruption, Institute, the Latina/o Studies Program and the Romance Lan- artel violence guages and Literature depart- ments. A vigil was held at the )lague nation's Diag after the event. "We have been brought here outhlern states by together to'talk about these missing 43 students, but this is By ANASTASSIOS not an anomaly unfortunately," ADAMOPOULOS De Le6n said. "It's been happen- Daily StaffReporter ing for a very, very long time and it's unfortunate that it takes this September, authorities sort of event to raise attention in Mexican city of Iguala the U.S. media." 1 43 students from the However, he noted, many inapa Normal School into of these challenges are related ice vans after a protest to broader global processes, st rising university costs including U.S. foreign policy. government education "As a community we want Es. The 43 students have to understand the gravity and en seen since. also the horror of what is going event held Monday at the on, and understand better the rsity's School of Social situation of students who are focused on Mexico's Miss- fighting for economic and social I. Associate Anthropology justice in Mexico," said Alexan- Jason De Leon moderated dra Minna Stern, director of the el that featured speakers Latin American and Caribbean Pensado, director of the Studies department. American Studies program Pensado presented on the University of Notre Dame similarities and differences orge Najera Godinez, a vis- between Mexico today and tudent from Guerrero who Mexico of the 1960s, focusing ed in Iguala. on 1968 when student move- the weeks since the stu- ments were also taking place. disappearance, Iguala's However, the student move- , Jose Luis Abarca, van- ments were much less popular after authorities issued than current activities. Today, rant for his arrest. Iguala the movements are largely he Mexican state of Guer- non-partisan and unsupportive which has been a center of of political parties in general, -related violence in recent attracting students from Mex- Mass graves have been ico's elite universities, conser- , but investigators have vative and Catholic students, as et been identified as the well as participants from both ns of the missing students. sides of the political spectrum. igators say that the local "What I want to emphasize delivered the students to today is a sense of optimism that exican drug cartel Guer- I see," Pensado said. "I've been Unidos. Four members fascinated by the social upris- cartel were arrested and ing that has developed not only led the investigators with in Mexico City but across the information on the case. nation and across the world in event, which drew about support of the people of Guer- ople, was hosted by the rero, but also to sort of question American and Caribbean and pressure the Mexican state s department and Multi- to finally transform its system c Student Affairs and co- so that things like this will not ored by the International happen again." Pensado noted that there are two options that could follow: a peaceful social movement or an armed uprising. "Every time there is a mas- sacre in the state of Guerrero, it has been followed by a guerilla uprising," Pensado said. Pensado noted that in Guer- rero today, citizens have essen- tially two governments, the actual state and the narco-state, meaning citizens often pay taxes to both authorities as the link between legal and illegal activity becomes increasingly blurred. "What you have now is peo- ple directly associated with the narco- trafficking and so on, running for elections and win- ning elections," Pensado said. "And this is something that was really unheard of if you think of Mexico's 'dirty war' of the 1970s for instance." He noted that in his expe- rience people in Mexico have three reactions toward the situation: fear, distrust of gov- ernment and anger that is espe- cially prevalent among youth. Pensado noted that 47 out of Mexico's 81 municipalities have developed self-defense bri- gades. Godniez, who spoke partly in Spanish via a translator, was awarded a scholarship to study at the University. "I just arrived here two months ago and am planning to come back to study my Ph.D., but I want to go back to my community to help my people," Godinez said. Godinez noted that what hap-40 pened in Iguala happens else- where in Mexico. The normal schools in the region, where he noted that being an indigenous person is a requirement to gain admission, are the poorest in Guerrero. He also said that the 0 indigenous students are some of the most marginalized in the state. Read the full story at michigandaily.com I