v 0 9 ACTIVISM Continued from page 9B Keeping It Real 11 too often, social justice activists - "those RC types" - are stereotyped as economically illiter- ate, unwise in the ways of globaliza- tion, too idealistic to understand the "real wxrld." In reality, social justice activism is all about facts and compromise; activ- ists are continually searching for that fine line between idealism and practicality. For one, events like the Naked Pro- test are just the tip of the iceberg. Sit-ins, mass action and rallies are almost weap- ons of last resort in an activist's arsenal. For example, Residential Dining Servic- es adopted fair trade coffee without any public prodding or mass action. Only when people in power stop cooperating in good faith does public demonstration become necessary - like with Coca- Cola. Brandvain, who helped with both the low-key coffee and high-profile Coke efforts, explains the difference: "The Uni- versity, from the start, showed an interest (in fair trade coffee). They were listen- ing to us. With the Coke issue, and many SOLE things, the University is pushing (activists) away, saying 'Don't bother us with this.' I think if we'd gotten that response with fair trade, we would have used a lot more of (the Coke) model." Really, "activism" isn't as flashy or "active" as it seems. Behind the occa- sional public events are hours upon hours of research, writing and negotia- tion. "You have to really understand why you're fighting to fight effectively or to organize effectively or anything," Miller said. It is education and knowledge of the issues at stake that really drives activist projects forward. "We're not just holding rallies," Rah- man pointed out to me, "We go to confer- ences, we make sure everyone is on the same page, has the same basic analysis of the issues. So everyone is moving for- ward in education." It also isn't as ideological as casual observers may infer. Every step of the process - from picking a campaign to setting goals and crafting strategy - is influenced by real world concerns. Activ- ists on other campuses, according to Bates, wanted to fight against Taco Bell's abusive treatment of tomato farmers. University activists didn't join that cam- paign because there's no Taco Bell on campus; there would have been no way to define "victory." Indeed, Bates personally feels that enumerated goals are necessary: "I'm not going to get involved in something that doesn't have a direct, appreciable, count- able result - otherwise, it's a waste of my time." Even individual activists are bound, at least to some degree, to swim with the current; students are only powerful in groups, and it's much more effective to join existing campaigns than create new ones. When Brandvain arrived at the University, he was interested in social justice, and he knew about the benefits of fair trade. But why did he join the fair trade coffee movement, when tea farm- ers could also benefit from fair trade deals? A movement for coffee already existed. Why'd he choose to fight against Coke? Because "even though there are a thousand things wrong with Pepsi," he realized there was already a movement against Coke: "It doesn't make sense for me to splinter and work on my own thing. There's value in working together." A Way of Life? n the end, the committed student activists who keep fighting, fight after fight, do so because - at some level - they all enjoy it. They're students, and they're not vol- unteering their lives to social justice because of the moral impera- tive. To quote Brandvain, "A lot of people like to watch television or play video games, and I just find working on some constructive proj- ect - especially toward some social justice goal - more fulfilling, more fun, more social, more challeng- ing." For some, it's the rush of victory. For others, it's the sense of power that comes from outmaneuvering a multinational corporation. For many, it's the internal gratification that comes from knowing they can - and are - making a difference in people's lives. It's no surprise that Hardie, speaking from her own experiences, can summarize the mindset better than I can. "Some people just prefer to be called 'A person that does things that she cares about,' instead of an activist. That's all (an activist) basi- cally is." POINT/ COUNTERPOINT /a ..ii~.iBusted? The GJ. Joes and Ninja Turtles debate Macs and PCs _- BtT: The Real American Heroes By: Heroes In A Half Shell Don't you just love iPods? We sure do. Espe- 'ially when they break just after their warran- fy ends and you have to go and buy another one for $400. Why can't Apple just make a prduct that lasts more than 12 months? They are useful though. The generals pod- ast their orders now so we can just do our workouts in the barracks. But besides that, all we've got on there is the national anthem and "Save a Horse, Ride a Cowboy" - Big and Rich are clearly the new Beatles. But besides these miniature jamboxes, Apple is completely worthless. Their com- How are you guys complaining about puters - that look like expensive micro- Apple sucking money out of their custom- waves - are clearly made for 4-year-olds. ers? Bill Gates probably sits in his money Who needs pictures to tell them how to pit mumbling "my precious" while he open programs? Speaking of which, ProTo- thinks of another terrible operating sys- ols works just as well for recording as any tem. Windows ME anyone? What the hell Apple application - "Dueling Banjos" never was that? sounds as good on Macs. Just because the Apple founders have And you can't even play video games on found a way to effectively use RAM doesn't them. How are we going to practice bombing mean y'all have to bitch about it. And as for things and shooting people in the head if we the icons, they're completely customizable can't play children's war games? - we have "Hello Kitty" pictures as ours. And the best part about Macs is that they can't get viruses. We can get our porn without worrying about viruses. And boy do we. But those websites are flooded with that shit. Have fun with your pop-ups. Sure we're still vulnerable to spam when we sign up for free iPods on said sites' advertisements. But really, who doesn't want to know how to enlarge their penis? Long story short, Apples are just better machines. Plus they look cooler. We take offense to that microwave shit. 12B - The Michigan Daily -Thursday, March 23, 2006