2A - The Michigan Daily - Thursday, Cctober IA, 1999
N ATI0N/WORLD
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Philip Morris Cos., the holding company that
includes the nation's largest tobacco firm, i launch-
ing a new television ad vertising campaign aimed at
broadening its image to ensure the publihc thms of it
as producing something besides eigarettcs.
At the same time, the company has eated a
We bsin cwn phdi/>nrrixn con, on whih the com-
pany concedes that "tere is no safe cEiar ett ihe
stUe goes on to saV igarette smokingis :addctive
ashat ternI is mostly commonly used toda.v
T hose sta t 1ements ma.rk a de pa rtu re f r the com pa-
ny, which had long disputed research that ln k ed
smok ing and diseases including cancer, heart prob-
le ms a n d e mphy se ma.
T he new ads ome on the heels oI a not her print
and I vision campign hy L.oril ird Tobaco (,
the nation's ffh1-largest cigarette maker, designed to
enc loura ge parenti s to tte ill tlhelir chil d re1n 1t's ,n " un co'
to smoke.
iThe ad caipaigns mark some o f the first rays bv
the big ioba ce o ompa niles to get back on ithe air-
wsaves since they ag reed to abandon television adver-
tising in the early 1970s.
Bot1h Philip Morris and Lorillard erphasied that
the new campaigns are not pIrt of the 1998 tobacco
settlement requiring the companies to contribute
about S z5 billion to a nationwide anti-smoking edu-
cat~~~~ ioIarp'r
InsteadP p Morris intends to spend 00 mil-
lion per scar imdependently on the program, an
industry spokesperson said, while Loril lard will
spend a smaller but still signi ficant amount of
nun l
"it's part of a mnuch bigger effort that we're under-
tak ing to be more a cc'ssi bL to 1 he publc and media',
and to talk about issues, like tobacco, and drinking
and dri ni," said Steve Parrish, Philip Morris Cos.
senior v ice president for corporate affairs.
At the sanmi tinmi, Parrish added, the corporation
wants "t. II people about our 4U0-year commitment"'
to fight suciad ills such as hun cer and domestic vio-
lence, both featured ini the Iielev isiwn ads, along with
Philip Morris' disaster re ief efforts and support for
a pirugram that tries to diseorirage shopkeepers from
selling e igaret es to underage smo kers.
An ti-smoking ad ocates greetcd the new cam-
paigns with skepticism: "it's clearly an effort to gain
nnocence by association,'" said attorney Cliff
Douglas. of To bacco Connrol L aw an d Policy
C onsulting in Ann Arbor '"And indeed, Phi lip Morris
has a long pattern of success in buy ing the support
and acquiescence of good people and organizations
by contributing to worthy cautses."'
Douglas also suggested there seems to be "a
coordinated effort'' by the conmpanics to fill a void
"It's clearly an effort to
gin innocence by
association,"
-- Cliff Douglas
Ann Arbor attorney
until a new round of settlement-funded advertising
appears.
Douglas dismissed the Philip Morris ads as "a
diversionary tactic to redirect the public's attention
away from the addictive and lethal nature of the com
pany's products," but he also criticized the Lorillar
campaign-more directly aimed at discouraging
tobacco use-as "ambiguous."
One Lorillard television ad shows a teenager pick-
ing his way through a dingy alley to where an appro
priately sleazy older man is waiting to pierce his
tongue.
Shot in grainy black-and-white, the ad conveys
this impromptu surgical procedure as a painful, low
life experience. When it's over, the "surgeon" shakes
out a pack of cigarettes and offers one to the boy.
"Do you think I'm crazy?" the boy sneers, and
walks off with his new pierced tongue.
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KAA( ', Pa kist an - Fresh from
toppn he counrs civilian govern-
ment Pasn troops arrested another
top ece of yesterdav and ran-
sacked te oces of others, even as
calm pre aled across the nation.
A da aler Pakistan's army ousted
Prne Minister Nawai Sharif, the gen-
eral who orchestrated the coup showed
no signs y erday that he intended to
return poer to the ele ted civilians any
time son. I .oop:, loyal to Gen. Pcrvez
M usharra coniinued Itheir occupation
of key instituiions and appeared to be
debating their next move as Pakistan's
new rulrs.
Mltary sources said yesterday that
Sharif, arrested a da earlier when he
tried to fre Musharraf had been taken
to an undisclosed "safe house" about 12
miles from the prime minister's official
residence in Islamabad. the capital.
Sroops detained another Sharif loyalist,
parliament Speaker (huadhari Pervaiz
llihi a solers seaiched the offices
of the depomed prime minister's friends.
Members of Shanrif' Cabinet were
arrested the night of the coup.
laI an say is Mr. Sharif has been
gix en proper treatment, and no physical
harm has come to him:' said a Pakistani
ofmicial who requested anonymity.
As Pakistanis and world leaders wait-
ed, Musharraf and his commanders
uttered few public statements, which
seemed to cause confusion. Musharraf
met with Pakistani President
Mohammed Rafiq Tarar, and the army's
top commanders reportedly held
lengthy talks.
The army postponed what was expect-
ed to be an announcement of where the
general intended to take the country.
Many people in Pakistan had expected
Musharraf to announce the formation of
an unelected civilian government of
technocrats and economists to lead until
fresh elections could be held.
The general's other options include
martial law, already imposed by the
Pakistani army three times in the 52
years since independence from Britain.
Such a move would require dissolving
the elected parliament and suspending
Pakistan's constitution.
"No one knows what this situation
is, who is in charge," said one govern-
ment worker who refused to identify
himself.
Mirza Aslam Beg, a former Pakistan
army chief, said that Musharraf
planned to set up an interim govern-
ment to rule for about two years.
"It will examine the accountability of
many of the leaders who are known to
be corrupt and who must be called to
account," Beg said.
TAUBMAN
Continued from Page 1A
Clinton's Presidential Library in
Little Rock, Ark.
The donation is the largest of its
kind to a school of architecture and
urban planning anywhere.
Kelbaugh said the gift will
increase the college's endowment
five fold.
"We expect to have seven figure
funds every year for the next millen-
nium," he said.
At the University Board of
Regents' June meeting, the eight-
member board unanimously
approved an administrative recom-
mendation to rename the College of
Architecture and Urban Planning in
Taubman's honor.
The regents' approval made the A.
Alfred Taubman College of
Architecture and Urban Planning the
second University school named in
honor of an individual.
The regents established the
Horace H. Rackham School of
Graduate Studies in 1935 when the
trustees of the Horace H. Rackham
and Mary A. Rackham Fund of
Detroit gave the University $6.5 mil-
lion to construct a building for grad-
uate studies and establish an endow-
ment to support graduate research
and other scholarly activities.
University President Lee
Bollinger said yesterday that
Taubman has not only become one
of his personal friends but also is a
close ally of the University.
Prior to his recent donation,
Taubman contributed gifts during
the 1980s for the construction of the
A. Alfred Taubman Health Care
Center and the Taubman Medical
Library on the University's Medical
Campus.
Taubman is founder and chair of
The Taubman Company Inc., a
Bloomfield Hills, Mich.-based corpo-
ration that operates some of the
nation's premiere shopping facilities.
Taubman also is chair of
Sotheby's, the world's oldest auction
SAROUND THE NATION
Rhode Island sues 8 lead paint makers
In the latest courtroom assault on corporations selling legal but controversial
products, Rhode Island's attorney general yesterday sued eight companies that
manufactured lead paint, which was banned for residences in 1978 but continues
to be a major health problem for children living in older buildings. h
The lawsuit is expected to be the first of many against the industry by state att*
neys general and Sen. Jack Reid (D-R.I.) is drafting legislation that would facili-
tate a federal suit against the industry.
g Rhode Island's suit seeks -damages for tax money expended treating persost
made ill by lead and funds for an abatement program to "get the lead out of Rhode,
a Island's children, homes and buildings."
n Attorney General Sheldon Whitehouse alleges that the companies suppressed
- information about the hazards of their products for decades and engaged in mislead-
d ing marketing campaigns in an attempt to convince people that lead paint was safe.
g "We are doing this for the health of Rhode Island's children," Whitehouse said, cit-.
ing reports this year one in five kindergartners in the state and 28 percent of children
in Providence have dangerous levels of lead in their blood. Nationally, 4.4 percent x
- all children six or under have blood lead levels higher than the acceptable level est k
s lished by the federal Centers for Disease Control, according to Dan Ryan, executive
director of the Washington-based Alliance to End Childhood Lead Poisoning.
s
s W orld Trade Center bars for the four convicted of playing a
role in the Feb. 26, 1993, bombig,
bombers resentenced which killed six people and injure&
more than 1,000 others.
NEW YORK - Four Islamic mili- He also ordered the defendants to pay
tants convicted of bombing the World a $250,000 fine and $250 million'
Trade Center were each resentenced restitution should they ever sell book
yesterday to more than 108 years in movie rights to their stories.
prison, a reduction from the original
terms of 240 years. Senate rje s treay
A federal appeals court had ruled that" " '
the original sentences were calculated to ban nuclear tests
incorrectly.
One of the defendants, Mohammed WASHINGTON - The Senate
Salameh, who allegedly played key roles rejected a landmark treaty to ban nuclear
F in building the bomb used in the attack, testing yesterday, handing President
was sentenced to 116 years, II months Clinton a humiliating foreign policy
in prison. defeat.
He also got a lecture from U.S. The votewas48to51,farshortof -
District Judge Kevin Duffy when he 67 votes needed for ratification. As
criticized the United States and said it expected, the final vote closely followed
may someday splinter like the Soviet party lines, with only four Republicans
Union. voting for it and Sen. Robert Byrd (D-
"If you had been convicted of this WVa.) voting present.
F crime under those foreign govern- Democrats vowed to make the rejec-
f ments, there would be no resentenc- tion a prime 2000 campaign issue,
ing," Duffy said. "You don't resentence claiming polls show most Americans
a dead person." favor such a ban - first proposed by
Duffy guaranteed a lifetime behind President Dwight Eisenhower in 1954
AROUND THE WORLD
Nations fighting for ments. In the United States and other
. . countries, labor unions and envirnn,
W orld Trade position mental groups are speaking up, sayin"
the WTO must pay more attentiol
F With seven weeks to go before the labor rights and the environmemf,
start of new global negotiations aimed costs of trade and development.
at lowering trade barriers, representa- Companies speak up too, lobbying for
F tives from the big economic powers are new freedoms for themselves.
feuding about what will and won't be
on the table. U.N. observers held
The United States, Japan and the
European Union all sing the praises of hostage in Abkhazia
free trade. But at the World Trade
Organization's offices in Geneva this SUKHUMI, Georgia - Gunman
week, where delegates are meeting to seized six United Nations milit
write the agenda for the talks that start observers and their translator yester r
in Seattle late next month, the often- as they were delivering aid in Georgia's
conflicting economic interests of the breakaway territory of Abkhazia.
various parties come out in detail. Negotiators are in radio contact witi
The United States wants better the abductors, and officials said they
access to foreign agricultural markets; would do whatever they could to ensure.
Europe and Japan tend to counter that the observers' safety.
the Americans are moving too fast. "There are talks," said U.N
Europe wants to go slow on approving spokesperson Manoel de Almeida e
genetically engineered products, citing Silva. "At this time, the hostages
potential health concerns; the United appear to be in good condition."
States views this as a trade barrier.
It is not just a debate among govern- - Compiled from Daily wire report
J
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