The Michigan Daily - Tuesday, March 17, 1992- Page 7
Alumni credit card offers
more than financial appeal
Users claim to like pictures of 'U' sites
by Shelley Morrison
Daily Staff Reporter
Users of the University's new
alumni credit card said the card is
appealing not only for its low annual
fees and interest rates, but also for
the feature photos of popular
The card, introduced to alumni
and students this fall by the Univer-
sity's Alumni Association and the
Visa Credit Card Company, offers
its customers a lowered interest rate
of 16.9%, pictures of Burton tower
or the Michigan Stadium, and a
twenty dollar annual fee - with the
first year free.
"One of the most attractive fea-
i tures of our card to customers is its
picture," said Jerry Sigler, the
Alumni Association's associate
executive director of Finance.
"People like to show their school
spirit, especially outside of Ann Ar-
bor. Sometimes I think the card is
more popular for its picture than for
its interest rates," Sigler added.
More than 11,000 University stu-
dents have alumni card accounts,
* translating into an estimated twenty-
five percent of the student body,
The Alumni Association said
they make a one-half percent profit
from all purchases made with the
card, and that the funds are applied
to scholarship programs and
Some students said they thought
the card was a good idea, but did not
like the fact that the University was
making more money from students.
"The Alumni card was definitely
the best deal I found percentage-
wise, and the picture was also nice,"
RC sophomore Pamela Friedman
'People like to show
their school spirit,
especially outside of
Ann Arbor. Sometimes
I think the card is
more popular for its
picture than for its
- Jerry Sigler
director of Finance
said. "But I think that if the univer-
sity is going to make money off of
something like this that they should
make it clear from the beginning."
LSA junior Robert Damian
called the picture and its alumni af-
filiation a "selling ploy" on the part
of the University.
"Personally, I like the card, but I
do not think the University should
target students by using a credit card
as a front for making even more
money from us," said Damian.
Representatives from Visa had a
slightly different perspective about
the University's profit.
"We like to sponsor these cards
because it is a good way for alumni
to get contributions without specifi-
cally asking for donations," said
Debbie Fergueson, a Visa marketing
Visa sponsors about 2,000 pro-
fessional and alumni groups across
the country, and a percentage of
profits is donated back to each
Eighty percent of larger alumni
associations at other universities also
offer university affiliated credit
cards, Sigler said.
Despite criticism of the profit
made by the University, other stu-
dents said they like the card anyway.
"It looks great to have an alumni
card," LSA junior Jeff Rochlen said.
"Not only is it a cool card, but it's a
great way to establish a good credit
South African Foreign Minister Pik Botha addresses a crowd of National Party supporters in theAP
Johannesburg City Hall v esterdav
Continued from page 1
cent days as campaign frenzy
reached a peak and violence in
Black townships soared.
Army and police in long
columns of armored vehicles
poured into Black townships around
Johannesburg to try to halt factional
violence after at least 15 people
died yesterday and overnight.
Township violence has claimed
some 280 lives in the three weeks
since the referendum was
Some Black groups say the vio-
lence has been orchestrated to per-
suade whites to reject reform and,
side with the pro-apartheid
Conservative Party. However, they
have not provided any evidence.
The pro-government Citizen
newspaper said yesterday the out-
come was unpredictable, while
other newspapers forecast a close
win for the government. Votes will
be counted tomorrow.
Full-page ads were splashed
across newspapers yesterday, law-
makers handed out leaflets to com-
muters, and both sides held last-
Andries Treurnicht, leader of the
Conservatives, warned the white
minority it could lose everything to
a Black Marxist government if the
Supporters of reform say the
Conservatives, allied with the neo-
Nazi Afrikaner Resistance
Movement, would bring the country
Volunteers plan Project SERVE Week to celebrate community service
by Chastity Wilson non-credit community service pro- organizations, non-profit groups said. In addition, different organiza- median Louie Anderson, was
Daily Staff Reporter gram for students, faculty and staff. from the Ypsilanti and Ann Arbor Projects planned for the week in- tions will also be sponsoring their canceled, Hassan said.
"A Celebration of Community
Service" is the theme of the third
annual campus-wide Project SERVE
Week, running April 5 through April
The celebration is sponsored by
Project SERVE, the University's
"SERVE Week is different from
what Project SERVE usually does
because it is one week, campus-
wide, devoted to community ser-
vice," said Susan Hassan, co-chair
of SERVE week.
Volunteers representing student
areas, and any other individuals who clude a Huron riv
wish to volunteer time will vation of homeles
participate in the week's events. val on the Diag t
"We usually have a diverse Ann Arbor," an A
group, primarily members of differ- ciation Annual
ent groups, but we end up with a lot Walk, fund-rais
of individual volunteers," Hassan panel discussions.
er clean-up, reno-
ss shelters, a festi-
itled, "A Taste of
ers, forums and
own projects under the Project
SERVE umbrella, Hassan said.
A comprehensive listing of
SERVE Week events will be avail-
able within the next few weeks.
However, the keynote address that
was scheduled to be given by Co-
SERVE Week entails "students
taking an initiative to get involved,"
SERVE is funded
University and private
PREGNANT? Are you or someone you care
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writing about this university. Have you sent
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AT B- SCHOOL
*ON MARCH 24.
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Must register by
March 23, 1992
BIG M TYPING- Term Papers,
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GOLF COURSE HELP WANTED: Pro
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Oldest Co-ed camp in N. America. M/F, 19
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son sought to care for our delightful 3 year
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References required. Will pay well for right
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Looking for someone to sublet
your place this spring/summer...
...and place an ad in our official
Summer Sublet Supplement.
The deadline is March 18 and
publication is on March 25.
InVest your $30 today and sit bac
as they beat a path to your door.
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Warranty, 662-0148 or 570-1729, 24 hrs.
The Wall Street Journal
The New York Times
The Washington Post
The Detroit Free Press
The Detroit News
Scientific American Time
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3heC:% TVe3 ~k
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