Page 10- The Michigan Daily -Wednesday, October 18, 1989


'The NeXT M Computer
System is the first com-
puter in the world (and
so far the only) to use read/
write/erasable optical storage.
While PCs today are typically
equipped with Winchester
drives that store 20 to 40 MB,
a single optical disk can store
256 MB. Plus, it is removable,
for portability and added se-
curity. This
dramatically
new tech-
nology pro-
vides storage
that is simul-
taneously
vast, reliable and cost-effective
-a combination unmatched by
computers of any size.

NeXT has made the
power of UNIX'usable
by mere mortals.
UNIX is the high-performance
operating system used by
workstations to achieve true
multitasking and superior net-
working. Unfortunately, it has
,. always been the
antithesis of user-
friendly. NeXT has
given UNIX a revo-
lutionary new inter-
face-one that is
______"both visual and intu-
itive. Now computer
24 users of every level
can instantly wield
this tremendous
power, with no tech-
nical knowledge whatsoever.

3To achieve the power
needed for the 90s,
NeXT bypassed tradi-
tional workstation architecture
and went directly to that of
a mainframe.This eliminates
bottlenecks and attains an
extraordinary level of system
throughput"-the true mea-
sure of computer performance.
Only through the use of VLSI
(Very Large Scale Integration)
technology could this architec-
ture be reduced
in size so that
it could fit
inside
a desk-
top com-
puter. It's
a mainframe on two chips.

4 While PostScripto has
long been the industry
standard for printing,
NeXT has made it fast enough
to also be used on the display.
This "unified imaging model"
ensures that what you see on

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the display is precisely what
you will get on paper. All your
work, in any size type and any
degree of rotation or magnifi-
cation, appears with perfect
92-dots-per-inch clarity on the
NeXT MegaPixel Display.
And with laser precision at 400
dpi on theNeXT Laser Printer.

S

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HER

The NeXT Computer
System is the first to be
capable of producing
CD-quality sound.Without re-
quiring any additional equip-
ment.This feat is made possi-
ble by a chip that has been
specifically designed for the
task of manipulating sound-
the Digital Signal Processor
(DSP). Because this processor
is standard
in every
NeXT
machine,
software
developers
will be able to call upon its pow-
er to enrich programs we use
every day. Now computers
will not just be seen, but heard.

NeXT Mail takes elec-
tronic communications
beyond anything you've
seen on a personal computer
before. Now you can send and
receive multimedia mail-in-
cluding text (with varied
type fonts, styles and sizes),
graphics and voice messages.
And despite its high level of
sophistication, NeXT Mail is
so intuitive, you may not ever
need to open the manual.
NeXT Mail is built into the
system, along with Ethernet
and TCP/IP so the NeXT
LiService Send
machine can quickly become
a part of existing networks.

7Programmers can
create software on the
NeXT Computer up to
ten times faster than on any
other computer-the result of a
breakthrough called NextStep.
It gives software developers
the power to create the graph-
ical user interface portion of
their applications (often the
most time-consuming and dif-
ficult part)
without Jest Field:
any pro- uo | Title
gramming SWItChJ a I ~
a t a ll. 'Radio i
This revo- esuo o
lutionary environment means
we will see more programs, and
better ones, in less time than
ever possible before.

These seven breakthroughs
will change the way we use
computers in the 90s.We'd like
to show you how. Call us at
800-848-NeXTand we'll send
you a 28-page brochure that
describes the NeXT Computer
System in detail. We'll also tell
you if your campus computer
center is currently offering the
NeXT Computer System-in
which case you can stop in and
take a firsthand look. A per-
sonal demonstration will let
you experience the first seven
breakthroughs of
the 90s. And
give you a good
idea where the
next three will
be coming from.

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