The Michigan Daily - Thursday, September 20, 1984 - Page 3 'U' conducts top political polls By DAVID KLAPMAN When the nation's eyes focus on the presidential election, University researchers zoom in on the voters. Since 1952, researchers at the University's Institute for Social Research have conducted the National Election Study, a survey which is highly regarded by both political scien- tists and campaign coordinators. THE SURVEY PROVIDES "the foundation of the studies of electoral behavior," said project director Santa Traugott. Every four years, the country is divided into geographical areas, Traugott said. - People from these sec- tions are selected at random and inter- viewed at home; follow-up inter- views are conducted by phone to see how opinions have changed. Core questions such as party iden- tification are used to determine long- term party loyalty trends. THESE LONG-TERM trends are important to political organizations because party identification is the most important factor in an election, political science Prof. Greg Markus said. According to Markus, the survey provides the raw material which illustrates why people vote as they do. Another trend the poll examines is the baby boom generation's effect on American politics. BABY BOOMERS are becoming dissatisfied with both major parties, Markus said. Many of the younger people are more conservative than their parents, he said, adding that unless they respond to these changing attitudes, political parties are "really headed for trouble." And many are watching the survey to determine if parties are in trouble. Nearly every political science student has encountered the survey in some form or another. Political Science Prof. Sam Elder- sveld, said he has used data from the study in a book he has authored. The survey, however, is not used ex- clusively by the academic community. Mary Lakens of Detroit-based Market Opinion Research, pollsters for Republican candidates, said the poll is helpful in her work. Her firm uses the University's survey as a background for their own polls, she said, explaining that they compare their image of thetelectorate with the National Election Survey to better un- derstand the implications of their own data. And once they understand the elec- torate, they are able to develop a cam- paign strategy, she said. The survey's results will be released in the spring, Traugott said. ISR also conducts similar polls during Congressional election years that do not coincide with a'Presidential election. Utility costs may harm economy, lobbyist says By DAN SWANSON Cost overruns and overbuilding at some of the state's power plants will cause utility rates to skyrocket, forcing businesses to leave the state, the director of a major state consumer group said last night. In a speech before 60 members of the Association of Energy Engineers gathered at Eastern Michigan University's McKenny Union, Joseph Tuchinsky, director of the Michigan Citizens' Lobby said over- building facilities such as the Midland, Fermi II, and Belle River power plants will increase power costs beyond the competitive point. "The rate increases requested by Consumer's Power and Detroit Edison last year could lead to in- dustrial rates 60 percent higher than Indiana and Ohio," Tuchinsky said, adding that Michigan must compete with these states for industry. Currently the MCL is sponsoring a ballot proposal requiring utilities to show that the power produced by a new plant is needed and is the cheapest available way of providing power. According to Tuchinsky, the energy demand rate isn't growing. "The growth rate at peak demand from 1973 to 1983 never passed one percent per year. The rate projec- ted by the Michigan Energy Administration-hardly a radical, consumerist group-through the year 2000 is also one percent," Tuchinsky said. "Contrary to common belief.. . there is no linkage between the expanding economy and expanding demand for electricity," he said. Associated Press Light bright Lightning bolts dance across the San Francisco skyline early yesterday morning as a storm moves through the city. The Golden Gate Bridge is shown in the foreground of the five-minute time exposure. Computer terminals to move into UGLi lounge (Continued from Page1) we were able to come up with a development stage, Norden said, ad- collaborative plan which would be ding that no estimate on how much the beneficial to students and faculty," project will cost or decisions on which Norden said. computers will be installed have been ALTHOUGH NORDEN SAID the made yet. plan has gone smoothly, it has hit some There will be at least 40 or 45 Zenith snags. Z150's as well as a large number of MTS "By the time the various depar- terminals, Norden said. tments involved had figured out how According to Norden, the computing much space they needed, it was too late system will be unique on campus. "I'm in the summer to get it completed by very excited that all of these infor- fall term," said Gregory Marks, mational resources will now be found in assistant to the provost for computing. one place on campus," he said. "It's a And because of this delay, the new cen- first for Michigan." ter won't be completed until the end of the academic year. Correction "Effective within a week, we'll start to move the MTS terminals from the old A speech given Tuesday by Ruby computer center into the former lounge Cohn, entitled "Growing (up) with space," said Allan Emery, computer Godat,' was sponsored by the center deputy director. Rackham Graduate School. An item in It will take a day to move the ter- Tuesday's Happenings column in- minals to the new center, correctly said that the School of Music Most of the project is still in the was a sponsor. -HAPPENINGS- Highlight Folk singer Claudia Schmidt brings her act to Ann Arbor tonight at 8 p.m. in the Lydia Mendelssohn Theatre. Films Bullard Film Series-The Business of America, 7:30 p.m., The Mondragon Experiment, 9 p.m., E. Quad Aud. AAFC - King Kong, 7 & 9 p.m., Aud. A. Cinema Guild-Iphighenia, 7 & 9:20 p.m., Lorch Hall. MTF-It Happened One Night, 7 p.m., Twentieth Century, 9:15 p.m., Michigan Theater. Mediatrics-The Harder They Fall, 7:10 p.m., Beat the Devil, 9 p.m., Nat. Sci. Performances Performance Network-North Country Opera, 8 p.m., 408 W. Washington. Ann Arbor Civic Theatre - Key Exchange, 8 p.m., Main and William. I Speakers Biological Sci.-Tahir Tizki, "An Overview of Invertebrate Developmen- tal Genetics," 12:10 p.m., 1139 Nat. Sci. Bioengineering Honors society-Andy Parker, "Biomedical Support from Facilities Engineering,"8 p.m., 1078 East Engineering. CEW-Janet Landman, "Regret and Undoing: Retrospective Analysis of Hypothetical and Real Life Events," noon, 350 S. Thayer. Atmosphere and Oceanic Science-G. Louis Smith, "Earth Radiation Budget Experiment," 4 p.m., 2231 Space Research Bldg. Chemistry-Michael Wixom, "Photocalorimetric Spectroscopy of Thin Films," 4p.m., Rm. 1200, Chem. Bldg. Museum of Anthropology-Jeffery Parsons, "Some Preliminary Thoughts on Iceland as an Archaeological Laboratory," noon, 2009 Museums Bldg. Center for Japanese Studies-William Malm, "A Century of Proletarian Political Music," noon, Lane Hall Commons. College of Engineering-Roy Maxion, "Automated Diagnosis of Complex Systems," 3:30 p.m., 165 Chrysler Center. Meetings Progressive Zionist Caucus-Mass Meeting, 7:30 p.m., 1429 Hill. Women in Communications-Mass Meeting, 4:15 p.m., 2035 Frieze. Cesarean Prevention Movement-Class, "Choices in Childbirth Preparation," 7:30 p.m., 2685 Packard. Center for Eating Disorders-Support Group, 7 p.m., First United Methodist Church. Campus Labor Support Group-Meeting, 7:30 p.m., Rm. 124 East Quad. Scottish Country Dancers-Beginners, 7 p.m.; intermediates, 8 p.m., 2351 Shadowood. Psychiatry-Anxiety Disorders Support Group, 7:30 p.m., 3rd Floor Conf. Rm., Children's Psych Hospital. Med. Ctr. Bible Study-12:30 p.m., Chapel, 8th Floor Main Hospital. Baptist Student Union-Bible Study, 7 p.m., League. Regents-1 p.m., Regents Rm., Fleming Bldg. Graduate Christian Fellowship-7 p.m., League. Sailing Club-7:45, 311 West Engineering. Subscribe to The Daily Phone 764-0558