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XCIV-No. 65

Copyright 1983, The Michigan Daily

Ann Arbor, Michigan - Sunday, November 20, 1983

Fifteen Cents

Ten Pages


o

ermne win sweet

sSugar

OSU soured by turnovers, 24-21

By RON POLLACK
"New Orleans here we come" doesn't
have quite the same ring as "California
here we come," but it still sounds
awfully good to the Michigan
Wolverines' football team right now.
Michigan (9-2) defeated Ohio State
(8-3), 24-21, yesterday before 106,115
fans to earn a berth in the Sugar Bowl
against third-ranked Auburn. Ohio
State will face Pittsburgh in the Fiesta
Bowl.
FOUR TURNOVERS proved to be the
Polie ma
P R
ch arefive
in ticket
scalping
crackdown
By NEIL CHASE
The Washtenaw County Prosecutor's
Office will decide soon whether to
authorize warrants for the arrest of five
people on charges of scalping tickets to
yesterday's Michigan-Ohio State foot-
ball game.
Special Ann Arbor Police in-
vestigations on Thursday and Friday
led to five possible cases, said
Detective David Jachalke. He said he
did not know what prompted the crack-
down, but one scalper who refused to be
identified said it was related to a
newspaper article Thursday about
illegal ticket sales.
"That was just the police department
trying to save face," he said, adding
that the investigation would not have
any long-term effect on local scalpers.
Another man, who identified himself
only as "Ann Arbor's foremost
scalper," said intensified police
operations could shut down his 22-year-
old business, and he worried about
See FIVE, Page 2

Buckeyes' downfall, although they still
had a shot at victory in the waning
moments. Ohio State cut Michigan's
lead to 24-21 on a 32-yard Mike Tomczak
to Cedric Anderson touchdown pass
with 1:52 left in the game and got the
ball back with :32 left on the clock, but
could move no further than its own 38-
yard line when time ran out.
"I think it was a great win," said
Michigan head coach Bo Schem-
bechler. "We're pleased. Things got
shaky at the end."
"We made some plays and got some
turnovers. But we botched some plays
too. But what the heck, when you win
you can forget about that."
What Schembechler probably won't
forget about for awhile are some of the
outstanding performances by some of
his players:
" Defensive back Brad Cochran who
I

intercepted two Ohio State passes.
"This was the highlight of anything I've
done," said Cochran who quit the
Michigan team after two games last
year only to have a change of heart and
rejoin the squad during the off season.
"I'm happy now. I'm looking forward to
the Sugar Bowl. I went-to New Orleans
once and I love Bourbon Street."
" Quarterback Steve Smith who com-
pleted 11 of 20 passes for 207 yards and
two touchdowns, and rid himself once
and for all of the image that he cannot
win the big one. "If we had lost I
wouldn't have considered my career a
failure, but something would have been
lacking," Smith said. "Sooner or later
you have to win the big one. If we'd lost,
people would have seen three losses in a
row to Ohio State and said, 'He's a
loser.' I don't think anyone can explain
the emotion. I've lost to them and lost to
See BLUE, Page 10

Daily Photo by JEFF SCHRIER
Michigan quarterback Steve Smith eludes Ohio State middle guard Spencer Nelms en route to a big gain in yesterday's
football showdown. Sith passed for two touchdowns and ran for one as the Wolverines overcame the Buckeyes.

Although the goalposts went down,
day's 24-22 victory.

'M' fans were flying high after yester-

Syrian
official
threatens
attack on
U.S. ships
From AP & UPI
TRIPOLI, Lebanon - Syria's defense
minister was quoted yesterday as
threatening "kamikaze attacks" on
U.S. warships, and the PLO mutineers
he backs were reported to have opened
fire on demonstrators backing Yasser
Arafat, killing 25 and wounding 75.
Mutineer artillery fired on Tripoli's
Zahrieh neighborhood, where Arafat
has set up headquarters, and the port
area where his loyalists are also dug in.
INTERNATIONAL RED Cross of-
ficials, who asked not to be identified,
said the casualty toll at the pro-Arafat
demonstration was compiled at two
hospitals near the Nahr el-Bared
refugee camp outside Tripoli. But they
could not say for certain the victims
See PLO, Page 2

Food co-op harvests
growing profits

By PAUL JACKSON
When the Packard branch of the
People's Food Co-op closed two sum-
mers ago after losing $8,000 over a two
month period, many people wondered
whether this signaled the beginning of
the end for the alternative food store.
Like other small businesses, the co-
ops felt the crunch of the recession. In-
creasing competition from conven-
tional grocery stores which began to
stock natural foods didn't help either.
BUT IN THE 15 months since the
store reopened, it has managed to turn
a steady profit.
"To date we've bought a new freezer,
paid off all our debts, and have made
several thousand dollars in loans,"
said manager Peter Hiers.
According to those involved with the
co-ops, the turnabout was the result of
changes in management and marketing
techniques.
"WE MADE ALL the classic
mistakes, said Bill Curtis, former
president of the co-op's Board of Direc-
tors.
"(When it first opened), the co-op had
a lot of sixties and seventies trends.
Wanting to do things politically correc-

tly, democratically, led to ignoring
traditional methods of asuring success
in business techniques that had made
other co-ops successful," he said.
"People in the past hired as coor-
dinator had little or no experience in
retail foods," Curtis explained. "I could
name you 20 people we hired -
vegetarians, a lot of enthusiasm for co-
ops," but, he said, they had little ex-
perience in business.
OTHER "CLASSIC mistakes" in-
cluded not allowing for variances in
cash-,flow, poor advertising practices,
and irregular store hours.
In the past, numerous obstacles stood
between the customer and his or her
purchase. At one time, store hours were
set on the basis of when store coor-
dinators were available to work. Today,
the store is open longer and the hours
are fixed.
Haphazard shelving of products also
made shopping more difficult for
customers. Rather than prominently
displaying items that were known to
sell well, products were shelved ar-
bitrarily, making them hard to find for
the casual shopper.
See FOOD, Page 3

Daily Photo by DAN HABIB
Roger Marcus, substitute coordinator, stocks the shelves of the People's Food Co-op on Packard. The food store has
made a steady profit since it reopened 15 months ago.


TODAY
I vant to suck your . .
W ELL FOR ALL of you who have been keeping score,
the final results are in.For the second year in a row,
Michigan has beaten Ohio State in the annual Red Cross
hlnndr driedna o nine to()CTT'.,e l',nvr vn


in the women's division of the Boston Marathon was ex-
posed as a fraud. Now Ruiz, 30, has run into some more
trouble. Ruiz surrendered Friday.in Miami to face charges
of conspiring to traffic cocaine. Police said Ruiz and two
other women struck a deal to sell $440,000 worth of cocaine
to undercover detectives. She was being held in the Dade
County Women's DetentionCenter until a bail hearing was
scheduled. Ruiz was stripped of her marathon victory when
officials discovered she had actually run only the last mile
of the 26-mile course. O

married Friday at Evergreen General Hospital's coronary
unit in the Seattle suburb of Kirkland. They had hoped to
wed in a church ceremony on Thursday with 25 people in at-
tendance, but those plans were changed after Winkel suf-
fered a heart attack the previous Sunday night. The groom,
wearing a bathrobe, said "I do" from his hospital bed, with
eight relatives and a Roman Catholic deacon in attendance.
The bride wore a white suit and lavender blouse. Everyone
celebrated with champagne except Winkel, who had to
make do with sparkling apple juice.

Also on this date in history:
" 1972 - 250 persons rallied at the administration building
while an estimated 90 black students marched through city
streets protesting the killing of two black students at
Southern University in Baton Rouge, La.
* 1975 - The Board of Regents was told that black
enrollment remained slightly under 7 percent, still short of
the 10 percent the University pledged to meet by the fall of
1973.
" 1982 - Daily photography editor Brian Masck and sports
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