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October 26, 1980 - Image 14

Resource type:
Text
Publication:
The Michigan Daily, 1980-10-26
Note:
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Page 4-Sunday, October 26, 1980-The Michigan Daily
Casing A2 window displays

v

0

The Michigan Daily-Sunda

. 0 0

By MARK DIGHTON
It's hard to understand why no one
ever thought of it before. There are
places that are made for art (like
museums and galleries) and then there
are places that are made for art. Can
you think of any better place to display

your "work" than a giant glass box by
which hundreds of people pass each
day? I bet not. That's why it seems so
incredible that the artistic potential of
display windows-has only recently been
recognized. Only now are we
progressing past the primitive stages of
mannequins with plastered hair set

amidst props that are supposed to hint
at some desperately "realistic"
location.
For years and years, the only display
cases in Ann Arbor that took them-
selves seriously in an artistic sense
were the ones on the first floor, of Old A
& D They are done by Reed Lenz for

Cinema Guild, who use the Old A & D
Auditorium for their nightly movie
showings. It is fascinating to watch the
content of these display cases slowly
shift over the year from cheap plastic
Americana to hints of a murder con-
spiracy and back to old Dion singles.
The highlight of each year's displays
(as well as the Guild's film schedule) is
the Ann Arbor 16mm Film Festival for
which they often have live mannequins.
THE ENTRY HALL in Old A & D has
the indisputably best display art in Ann
Arbor, but a couple of coimercial
establishments are .easy rivals. Make
Waves (209 S. State) and Fantasy
Fashions are also renowned for their
display art, though their locations are
far less conducive to mass ap-
preciation. Make Waves has main-
tained a long history of featuring tacky
nostalgia in their display window at the
North end of the State Street business
district right across from the Fotomat
(Oh, sweet irony). Their displays have
also become noticeably more new
wave-influenced since they changed
their name from The Ann Arbor Shirt
Gallery this year. Fantasy Fashions
has only two mannequins as props, but
with their bounteous supply of wacky
clothing, they need little else.
Comparatively, the traditional stores
around town are at a severe disadvan-
tage in that they usually have a
relatively nondescript line of items to
push. But those who think you can't be
creative with "product" should check
out the Roots outlet on State Street near
Liberty. While their displays tend to

Bought

expensive speak

- Daily photo by Maureen OMalley
Two live mannequins display their art at the Ann Arbor 16mm Film Festival back in the good old days of 1979 when it
was still at Old A & D.

i!.!!*0!!!.!!!.!!llCf !!f i!!!!!ll !!!ll . li!! !!!i! isoi lean toward an artsy-fartsy GQ look
00" S ; SSSS::SSSS:eSSSSSS:S ::.that accents their shoes, rather than the
:: ::: :::: ::: :!".trashy fun of the above-named venues,
C.. --"il they still manage to produce striking
"""""!.. pting to be more conscious of the
Eli" IIID; aesthetic qualities of their windows, but
.oe III displays. A few other shops are attem-
1QH T C """"" withonlymixed resuls Jacobson's
000 --e. seems to be making vague attempts at
00D0" "I A000 improving their displays, but they are
!".... S P EC IA LS.0** going to have to do far better than the
:-. ---,0,_______________ ..-------"- - mannequin with a high-tech lamp
Co**-- ."... shining in its face that they now
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