Page Eight THE MCHIGAN DAILY Saturday, May 22, 1971 OUTFOX CORPORATE AMERICA Tired of seeing pollution belch from factorie sand their products? Industry talks a good clean-up in its advertising, but real changes are not happening. Environmental Action believes that citizens, can pressure corporations and other institutions into controlling pollution. One Kane County, Illinois citizen, who calls himself the "Fox," is using creative tactics which have included: " dumping the effluent of a corporation on the white rug in the I o b b y of its headquarters. * hanging from a railroad bridge a 60-foot banner which read: "We're involved -in killing Lake Michigan, U.S. Steel." " sticking labels on bars of soap in supermarkets all o ve r the country which read: "Armour Dial pollutes our air. Armour Dial pollutes our water." And he's not alone. Other citizens have taken the initiative by: " dyeing the effluent of a factory red so that people can see how far it travels. " attaching stickers which mark products as "Ecologically Superior" to their competition. * cutting down illegal highway billboards. These actions have inspired Environmental Action to launch a national Ecotage Con- test to develop new tactics which can persuade corporations and other institutions to stop polluting, exploiting, or otherwise threatening the survival of life. Ecotage eco-tage (e-ko-tazh) n. (MnE. ecology and sabotage, from Gr. oikos, a house, and logy, to study; the saboter, to dam- age machinery with wooden shoes), the branch of tactical biology that deals with the relationship between living organisms and their technology. It refers to tactics which4a can be executed without injury to life systems. Rules * entrants may submit more than one idea * all entries must be typewritten, double-spaced " more than one person may work on an entry, but only one representative can receive the award * entries may be submitted with a pseudonym * all submissions become the property of Environmental Action and may be reproduced by the organization 44 * contest void where prohibited by law Prizes 1 FIRST PRIZE a trip to washington, D.C., to receive the "Golden Fox" trophy on national television 3 SECOND PRIZES an ecology library compied of the 15 most t important books on ecology published during the year, 10 THIRD PRIZES one copy each of Profiles in Corporate irre- sponsibility and Earth Tool Kit Stop lamenting and start thinking of effective tactics to combat environmental damage! Entries may range from simple ideas which embarrass corporations to more com- plex plans for stopping corporate irresponsibility. Tactics will be judged on creativity and feasibility. Contest entries should be mailed to Ecotage, Environmental Action, Room 731, 1346 Connecticut Ave. N.W., Washington, D.C 20036 no later than September 1, 1971...y/