The Michigan Daily-Thursday, October 25, 1979--Page-
R ULES MEDICAL COS TS.INVFLA TED?

F]
.P
WASHINGTON (AP
Medical Association1
bills high by campaig
petition among physi
Trade Commission ru
The FTC, in a dec
appealed to the federa
AMA illegally restra
among its 200,000 mer
of American physican
IT ORDERED thi
"ethical" restrictions
tors-restrictions ru
tising and other wa
patients through low fe
"Consumers lack a
other information ne
an informed choice of
decision by Commissi
ton said. "Informationc
of-mouth does not fill t
O U
... *Continued froml
are set toexpire autom
4 k ,xKNOCKING PRICE
controls off gasolin
serious confusion
marketplace, said R
(D-Mich.), who led th
SSKeffort.
He called immedia
very well thought o'ut.
But Rep. James C
author of the decon
defended his propos
<. s r ,.would make gas lines
{ y future by shucking t
complex allocation sys
AND, COURTER a
don't stop prices from
Administrtion offic
Daily photo by DARRYL PITT Dingell, contended
decontrol would ham
i R possum phase out of the energ
sought by the presiden
Lumersity ROTC students practiced war drills Saturday at Peach Yesterday's House
Mountain, north of campus, while one unidentified student appeared the president's decis
p a tprice lids gradually
RESEARCHER URGES NEW TRAINING PROGRAMS:


PC; AMA t warts competion

r lit n lanton said it is impossible to say
has kept doctors' how much extra Americans pay
ning against com- physicians because of the AMA actions.
cians, the Federal "but we are nvin ti thtth dP

led yesterday.
ision likely to be
al courts, said the
ained competition
mbers, a majority
s.
e AMA to end
on member doc-
ling out adver-
ys of attracting
ees.
ccess to fee and
cessary to make
a physician,"'the
oner David Clan-
obtained by word-
his need."

UJL4'.. WVc S J1eV a e11U AUL rLNAL FeCU
in this case supports a finding of sub-
stantial injury."
THE AMA maintained in a statement
that "The AMA Principles of Medical
Ethics do not proscribe advertising but
they do prohibit false and misleading
advertising that may adversely affect
quality care to patients."
It added, "We have not had time ,0
study the entire ruling. But to the extent
that the order continues to prevent
medical societies from taking action'
against deceptive or other unetiical
practices that may harm or mislead
patients, the AMA will ask the Court of
Appeals to reverse the order."
Newton Minow, an attorney

representing the AMA, also said in the
statement tlat it was "pleased that the
commission has endorsed the position
of the association has taken throughout
the case that the profession and the
public are well served with quality care
if medical societies are involved in
seeing that information that is adver-
tised is, truthful and non-deceptive."
THE FTC ORDERED the AMA to
stop restricting its members from
soliciting patients by advertising or
other means. However, the AMA will
still be allowed to regulate deceptive
claims and certain types of in-person
solicitation.
It also banned AMA action to inter-
fere with doctor's ability to work for
low-cost group health plans by bran-
ding the arrangement as unethical. The
medical establishment historically has
'supported fee-for-service arrangemen-'
ts under which a physician bills a
patient for every medical service he
performs.
The FTC rejected the AMA's
argument that it had voluntarily aban-
doned the restrictions that were the
basis for the commission's 1975 com-
plaint that started the case. "Aban-


donment took place, if at all, after
commencement of this lawsuit," the

commission said. P
CITING "THE limited, ambiguous
steps undertaken by AMA subsequent
to issuance of the complaint, ostensily
to bring its ethical code into conformiy
with the law," the commission said its
order is needed to prevent a recurrer e
of the practices cited.
The commission reversed part of an
initial decision by Administrative Law
Judge Ernest Barnes in allowing the
AMA to formulate "reasonable ethical
guidelines" governing acceptable d-
vertising.
Barnes would have barred the
medical association from any
regulation of physicians advertising for
two years and would have allowed AMA
guidelines afterward only with FTC ap-
proval. But the commissioners said the
association has a valuable role to play
in preventing ads that are deceptive.
The 4-year-old FTC case was brought
amid a series of rulings giving lawyer.
engineers, druggists and optometrists
the right to advertise by barring ethical
rules against such ads.

votes to retain

rice c
Page 1)
matically.
E and allocation
e would create
in the energy
ep. John Dingell
e reconsideration
te decontrol "not
Courter (R-N.J.),
trol amendment,
sal, claiming it
less likely in the
he government's
stem.
argued, "controls
increasing."
vials, siding with
abrupt gasoline
nper the orderly
gy price controls
t.
vote leaves intact
ion to phase out
on U.S.-produced

ontrols
crude oil by 1981. It also has an effect on
heating oil and diesel fuel, which are
already free from price controls.
THE GAS-DECONTROL amendment
had been attached to a bill authorizing
Department of Energy programs for
the fiscal year that began last Oct. 1.
After removing the amendment from
the bill, the House passed the overall
legislation on a 263-150 vote, sending it
to the Senate.
Courter's amendment also would
have scrapped most of the allocation
controls that determine how much
gasoline goes to each service station
during a shortage. Courter claimed this
system did more to aggravate gasoline
shortages than it does to alleviate them.
IN another blow at oil companies, the
House also approved 264-143 an amen-
dment by Rep. Peter Peyser (D-N.Y.),
requiring monthly publication by the
Energy Department of now private in-
formation it gathers from the industry
on fuel supplies and refining capacity.

II a',

SEMINAR

Ian R. Brown,

University of Toronto
Speaks on
"Sensitivity of Protein Synthesis in the
Mammalian Brain To Hyperthermia"
THURSDAY, October 25-3:45 p.m.
Room 1057 MHRI
Seminar Tea at 3:15 at MHRI Lounge

ahnrfinno

i-*

Study:
.Continued from Page 1)
"Transience will accelerate and we'll
have a less qualified work force and
more people on welfare," Berman
predicted.
THE HIGH RATE of illiteracy, ac-
cording to Berman, has an impact on
job performance. Work errors often are
not the result of inability to perform the
job, he said, rather they result from a
misunderstanding of what the job en-
tails.
Berman said the decline in reading
comprehension became evident in the
late 1960s when a national survey
revealed that 55 per cent of the nation's
graduating seniors could not under-
stand stories in Reader's Digest; 75 per
cent could not comprehend Time

Work force 25% illiterate

Magazine and 96 per cent could not un-
derstand Saturday Review.
"LITTLE PROGRESS has been
made in reversing this trend," Berman
said. "College entrance exam scores
have declined significantly in the past
quarter century, and close to half the
first-year students in many community
colleges and universities need remedial
reading and English'."
Nineteen states require minimum
competency exams before high school
graduation, and Berman said health
care professionals in Michigan must
pass a literacy test.
Conventional work teaching methods
in this country are conducted primarily
through writing, Berman explained,

but also are performed on the job by a
supervisor.
"TilE WORKER says he understan-
ds (the instructions), but he really
doesn't understand at all because the
supervisor is using jargon and
technical terms," Berman said.
"We must change the style of speech
and delivery of information and write
within their (workers') reference
frame so they have the ability to decode
and encode,"Berman said.
Professionals write instruction
programs which creates problems for
laypersons in interpretation and use of
material, he added.
, ONE EXAMPLE Berman cited was
an automotive manufacturer whose

program was designed for workers with
a twelfth grade education.
"We must broaden our training ap-
proach to reach the entire labor pool,"
Berman proposed.
The problem is like a "two-edged
sword," he said, with the blades being
the family and the educational system.
The best time to correct a reading
problem is during the elementary
years, according to Berman. Parents,
he said, must be concerned with a
child's reading and get involved in the
teaching process.
The educational system must refuse
to pass a child to the next grade unless
he is at that level, he said.
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Student may run for council

Continued from Page F
qualified and I would probably like to
continue." He added, "an announ-
cement for my candidacy is im-
minent."
Although Stephanopoulos hasn't an-
pounced her candidacy officially,
recently she quit her job as an intern
and researcher for the council to devote
more time to Students for a Progressive
)Government. "How can I work under
Earl if I'm going to be doing my own
thing?" she asked.
k ANN ARBOR Democratic Party
Chiirma p Robert Faber acknowledged
that Stephanopoulos is a likely can-
didate for the seat. "It's probably ac-
'curate," he said, "but I really don't
want the party to take any kind of
sides."
Faber added it would be a good idea
to have a student council member.
"One advantage to having a student on

council is that we seem to have a
problem of not having any real rapport
with the student community and I think
the students are a very beneficial
potential force in the community. If
we're going to have a student on council
the most logical area would be the
second ward."
But Greene said that in terms of
political practicality a student may be
too transient to adequately represent
the community.
"WHOMEVER HOLDS the office has
a genuine commitment to the com-
munity at large. With some people, they
might have a different agenda with
their long-range commitment to the
community," Greene said. "I've been
around Ant Arbor for 13 years and I
know what bad housing is. I have a
long-range philosophical view of the'
sensitive issues," Greene explained.

But Stephanopoulos said, "Earl's
kind of lacksadaisical; I never see him
out campaigning." She added, "he
cares about things, but that's as far as
it goes."
Greene said, "Stacy and I worked
together on the congressional cam-
paign," when Greene lost a bid for the
second congressional seat last April. "I
don't understand the remark." He ad-
ded, "I don't sell students short of their
ability to look at a question and be ob-
jective. I'm certain the students would
look at my record and my ability."
According to Faber, only a few
students have evet been elected to
council. "During the late sixties and
early seventies there was a student who
served as a council member. Carol
Jones was a student in the law school
who held a seat."

The University of mkhigan
Committee on Southern Africa
TEACH-IN ON SOUTH AFRICA: CONTINUITY AND CHANGE
October 26 & 27, 1979
OCTOBER 26

School of Education
[corner South & East University).
Whitney
Auditorium

1:30

Panel-"CONTINUITY AND CHANGE
IN SOUTH AFRICA" Professors Vilakazi,
Seidman, Saroff, Wilfred Grenville-
Grey
Lecture-"WHITHER APARTHEID?
SOUTH AFRICA IN--BLACK SOUTHERN
AFRICA" Professor Bernard Magubane,
University of Connecticut

Schorling
Auditorium

4:00

It


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