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Page IO-Sunday, November 5, 1978-The Michigan Daily
HAMPERED BY LOW PROFILE
Greene follows 'good guy


1" '=-W -vonBy AMY SALTZMAN
PROPOSAL § L"H!r- A Daily News Analysis
Paid fr by Wshtenow CAPI Goodguy politics was a trend that
ROBERT HIGH, Treas. reached its apex tw c years ago when
Jimmy Carter's amiable grin and
peanut farmer humility still seemed a
refreshing change from the Nixon
UNIVERSITY OF years. It was an image that worked for
M IC H IG A NCarter in 1976; Democratic City
Councilman Earl Greene likes to think
REG EN T it will have an equally positive effect
for him this Tuesday in his bid to unseat
U.S. Representative Carl Pursell.
At a recent democratic luncheon
State Representative Perry Bullard
described Greene's campaign as a
BU RSLEYprime example of "personalized
'. politics"-a label which is inherently
* susceptible to both negative and
Paid for by Bursley for UM Regent Committee ptiet tbon gd
Tom Bernthal, Treasurer, 2065 Geddes Avenue, Ann Arbor, Ml 48104 positive interpretations.
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IT HAS BEEN an uphill battle for
Greene from the start. On the positive
side Earl Greene is a soft-spoken man
who appears blatantly out of place in
the political arena.
Earl Greene is a self-proclaimed "do-
gooder." Last Thursday while handing
out leaflets at the gate of the Ford
Motor Plant in Ypsilanti, Greene said to
one factory worker, quite sincerely
in his melodic Southern drawl, "I'm
Earl Greene, I'm a good person."
It is for this reason alone that Greene
claims he is in politics and that he will
beat Carl Pursell on Tuesday. Greene
paints himself as a man working for the
people-his only concern is for "their'
problems and their needs."
"I DON'T COME to you with any
special kind of interests behind me,"
said Greene at a recent debate with
Pursell. "People are suspicious of the
kind of politicians who have risen
through the ranks."
It is at this end of the spectrum that
Green places his opponent. If Greene is a
hardworking, honest politician of the
people, then, according to Greene,
Pursell is everything to the contrary.
And Greene has stressed time and
again that his opponent is backed by
'special interests, "schizophrenic" on
the issues, and politically
"lackluster."
AND ONE DAY out on the campaign
trail is enough to prove that phrases
like "do-gooder" and "hard working"
are more than mere rhetoric when
applied to Earl Greene.

Equipped with a sign which read:
"What color is honesty?-Greene" and
a stash of Earl Greene
leaflets-printed, of course, in
green-the congressional candidate
made the rounds alone without the help
of a single campaign worker.
, For two hours he stood in front of the
Ypsilanti Ford Plant awkwardly
shaking hands and passing out flyers
through car windows-busily
advertising himself.
ON SEVERAL OCCASIONS Greene
was almost hit by one of the shiny white
Continentals or rusty V.W.'s as people
whizzed by him in an attempt to avoid
his apparent infringement on their
right to ignorance.
But he seemed almost oblivious to the
apathy and kept on working until the
rush was over and the last cars trickled
out. The few hours had been fairly
successful-people seemed to like him.
He even met up with a couple of
students he had taught at willow Run,
they all remembered him and seemed
genuinely happt to see him and
discover that he was running for
Congress.
That is the positive side of Earl
Greene and "personalized politics."
But there is an equally salient negative
aspect to such a political strategy-its
low profile.
EARL GREENE WAS a little late for
a democratic luncheon-Thursday at 'U'
Hospital, honoring Secretary of State
Richard Austin. When someone
happened to casually mention Greene's

politics
name before his arrival, Austin
suddenly responded, "Who is Earl
Greene?"
And Austin isn't the only one who is at
a loss when it comes to that name. On
Tuesday night, Greene was the only
official Congressional candidate not
mentioned during a three hour
television program on Channel 4 which
focused on the Congressional races
in Michigan.
On the following day the Detroit News
made the same blunder. In a summary
of U.S. Congressional races in
Michigan, the News listed Pursell as
running unopposed.
ALTHOUGH APOLOGIES and
corrections have been made, Earl
Greene insists that when this sort of
thing occurs "political bias" is
probably involved.
It is more likely that what is involved
is a political organization that places
too much emphasis on nice-guy,
personal politics and not enough
emphasis on a practical, realistic
campaign strategy.,
As a result, Greene's campaign has
suffered drastically in nearly every
crucial phase necessary to produce a
winning candidate.
THE CAMPAIGNS OVERT lack
of mediassupport is evident. As any
political scientist will tell you, media
coverage is absolutely essential for
getting out toe vote. The general public
has little interest in the issues, but the
name recognition and a positive image
as conveyed by the media are the key
elemens in winning an election.
Financial support, another essential
ingredient, is' for all practical purposes
nonexistent in the Greene campaign,
the campaign finances never having
climbed very far above the $10,000
mark.
"This may be one of the cheapest
campaigns on record," according to
Steve Pinney, the Greene campaign
treasurer.,
IN GENERAL the Greene campaign
organization has never really gotten off
the ground. Typifying the unstructured,
unprofessional nature of the campaign
was in incident last month in which top
officials in the Greene campaign falsely
accused one of their own workers of
being a "Pursell spy."
But none of this seems to phase Earl
Greene who keeps pushing, shielded by
his good-guy image and convinced that
it will lead him.to victory at the polls.
Carl Pursell, on the other hand, is
predicting that he will receive the most
substantial victory in the state this
Tuesday.


65 or older?
Now a n ew optional electric~
rate for you.

Head of a household and over
65 years of age? You may be able
to save money on your electric bills
with a new Senior Citizen Rate
approved by the Michigan Public
Service Commission.
If you qualify and if your use of
electricity is, or will be, less than
548 kilowatthours a month -848
kilowatthours or less if you have
controlled electric water heating

combined on your regular meter -
the new Senior Citizen Rate is for
you and will help save you money.
Senior Citizens with electric heat
may also qualify if their use meets
these amounts during June through
October.

If your average monthly electric
use is higher than the above
amounts, regular residential rates
are lower and will continue to give
you lower bills than the Senior
Citizen Rate.
The new rate requires that
Senior Citizens agree to allow
Detroit Edison to briefly interrupt
certain appliances, during peak
load periods, if and when
programs for such control are
implemented.
On November 9, customers who
may benefit by the new Senior
Citizen Rate,based on their past
usage of service,will begin
receiving applications with their
next electric bills. If you wish to
apply, please bring the application

1.;('

(fi

with you tc
vCustomer1
Representi
the new pr
YAW' ' xor "ti f explain wh
benefit fro
Senior Citi
.. D.

o any Detroit Edison
Office. A Customer
ative will review
rogram with you and
tether or not you can
m this new optional
izen Rate.
isol
Edison

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