THE MICHIGAN CITIZEN DECEMBER 14 - 20.1986
R
arc
Cen er mar s ne
o
- (n 1971
the opportunity·" frican­
American to gain " -, try into
e cornmunicati a profe ions
multiplied hen Howard Uni-
er ty launched School of
CommuniCation
FifteeD yean Iter, after
udlng more th 1,350 un-'
dergradu e and If duate de-
the 001 i movin
beyond itl m' or thru of
preparing tudents for communi­
cati n careen.
Declaring a ne day, the
001' n dean, Dr. Orlando
L. Taylor, recently launch a
Center for Communications e-
arc to examine communi-
cation i ues of particular re­
vance to Afrie -Americans
and other minorities.
The research center, de' ed
to promote and support f culty
and udent re arch, marks a
n ph of development for
the 001. 'e intend to
build the school into a national
resource for communication
education and re arch con-
. ent· with the demand of the
new information society," ys
T ylor, who too the helm
this pa t mmer after serving
one year a acting dean.
, e don't want Black left
out of major re arch initiatives
in communication "he explains
in an interview ."
Linked to the development
of the center i a planned re-
arch journal, which Taylor
says would be published to
focu on i ues of communi­
cation and culture.
The primary focus of the
Center for Communication Re­
arch will be to identify bar­
rier to wh t Dr. 0 ar H.
Gandy Jr., center director, call
'communication competence"
among Black. "The job that
need to be done i to find
way to improve the communi­
c tion competence of Blac
American ilO they can reco -
nize true to their ell-being
c1 art' late political,
c and econom demand
eff ctively," he stre
Gandy write I in a recent
paper, " ... the poor, especially
11110 lack and e hnic
minority group, are largely
unable to utilize information
resources to improve the quality
of their live. I'hi spect of
coinmunication competence,.
the bility to understand the
world 10 as to ct to change
it, '.i only one variable in the
equation of inequality."
Five re arch projects
initiated by the new center are
currently under ay. One
project, funded by a Howard
University grant, i examining
health-related information in
Black periodical compared with
literature in main ream publi-
cation. "A special emphasi
i placed on the relationship
(ratio) between advertisements
for alcohol and tobacco and
editorial content with regard
to the health threat ," ys
Gandy.
The other projects, for which
fund are being ught focus
on an Audience for The
Africans'" the Public Broad­
ca ting Service serie ' Peer
Counseling and Go-Go Music'
"The Pres and the Status of
Minorities," and "The Pres
and the Black Elected Official. n
Gandy point out that
another function of the center
will be to develop educational
o ard U completes
a h tudy
I �
The How rd University In­
titute for Urban Affair • and
Re arch recently completed a.
udy of African-American
dult in orfo which r-
veyed their life yle behavior
m ntal health and physi al
health.
The udy f cu d on the
incidence of certain phy ical
ch a smo ing and
exerci and al ught to
determine the prevalence of
mental health problem.
The ation In titute for
ent Health in Bethesda, d.
funded the tudy hich wa
the fir of it ind undertaken
nee the 1930. The re rch-
eJ
area
Tidewater
a ite for
of it trad-
ituation , the role of religious
belief and practice in their
live and recent life events
ch e onomic problem,
divorce, personal illne and
other occurrence which can
contribute TO physical and emo­
tional di tre
Prior to launching the study,
the How rd in titute con lted
with an advi ry board com­
po d of civic, educational and
community le den . from the
orfolk area.
Dr. Lawrence E. Gary, prin­
cipal inve tigator for the udy,
id that the finding from the
udy would be available in
the I te spring of 1987. The
institute plan to hold a com­
munity forum and a pre con­
ference then in the orfolk
area to pre nt and explain
th findin
The re archer hop to be
abl t dra conclu ions from
the tudy which will have
implication bout· Black com­
munitie nationally.
.dayat
ard
tools such a manual - one
perhap on ho to provide
information on cancer preven­
tion.
He fore e that the center
will e tablish "Ho ard
approach," for in ance, to the
modificati of health beluvior
among Blac to political p i­
cipation and to adult educat­
ion ith focus on litera y.
'I e the center a having a
policy impact" y Gandy.
"I e the center influencing
the political and economic
enda in re ard to communi-
part of the hool'
ne d y a di tin uished board
of dvi r i expected to be
formed that could ive input
to enhance the quality of the
hool' overall program.
•
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