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YORK - oving diret
ly to the h art of problem in
Bl c Americ - t en pregnancy
- John . J cob, President of
the ational Urban Le gue,
announ d 1 t wee the open
ing pha of al Re ponsibil
ity Pr gram.
The program hich r. J a-
cob 'd' as put together
ith minimum of money,
but ealth of volunteer help
from the Bla community it-
at youn Black
m vera} m diums
to encoura e them to ct
r pon ibly in their relationship
ith the opposite x 0 to
void f th ring a child th y are
in no po ition to t e c re of.
h v to sp ak
fr nkly to our young
Black m les and tell
them that 'b ing a
f th r do s not mak
you, man ... '
JOH JACOBS
NUL presid nt
e recognize that thi i a
raight forward hard hitting
me e th t repre nt ne
ppro ch. However, th statis
tic clearly indicate t t oth r
a pro che aren't orking a
ell e would hope. ow
e h ve to pe frankly to
our young BI ck male and tell
them that being a teenager
fath r doe not m e you a
, man, and th sm rt thing to do
i to avoid f thcrho at an
early a e," Mr. Jacob aid.
The campaign u s poster ,
ne spaper and magazine ads,
and a radio commercial by
recording artist J m Ingram
and Howard Hewitt. It was
created on a pro-bono b si by
the ew Yor ba d adverti ing
firm of in -J n .
Th originaJ ide gre out of
veral meting of th UL'
al Re on ibility pan I c m-
pri d of L.. Bla entr PTC-
oVO
B TO HARBOR - e
thleen
rvi e.
hemical dependenci , in-
een
•
palg
nuer and corporate executive.
The panel agreed that one of the
most effective ays to reach
young Blac male was through
a visual appro ch and through
r dio.
Th uniquene of the
L' new campaign lie in
the identification of young
Bl k males a the target
audience and in th u of
langu e that speak to the
"macho' . ima e. While there
are any number of teena e
pr gnancy program aimed t
females and the UL
through it affiliates conduct
over 30 of the - thi i the
first national program directed
to Blac male.
The campaign is al 0 unique
in that it i almo t entirely a
volunte r effort. In ddition
to the donation of creative
talent by ingo-Jones, a group
of inmates at the Green Haven
Correctional Facility collected
their own money to buy the
paper tock and then printed
the fir t 2,000 po ters on the
institution's printing pre with
th approval and upport of
pri on offici
Th air time on radio and
th pace in publications will
also be on volunteer basi .
The materials that have been
developed for the campaign are
in the proce of being di ribut
ed to all the nation's Black
new papers and magazines,
ell as Black oriented radio
stations, with an urgent reque t
from the UL that they be
used as public ervice dvertis
ing.
"Since we have received
strong endor ements from 0
many major Black m dia groups,
and we have every r on to
believe that the campaign is
o compelling and 0 vitally
important that our Black com
municator will be eager to do
their part, we are confident
that the me a e will be pread
throughout the width nd bread
th of this I nd r. Jocob
declared.
gC
eluding al oholism are chronic
pTO re ive, fatal di e e th t
affect not only the p T 'on
suffering from the illness but
al 0 family nd loved ones.
, At e Horizons we believe
that chemically dependent in
dividu Is and their families can
rec ver to ether in a upportive
environment," says Scarry.
Program ervices in lude a
2 -day re idential rehabilitation
program for individu 1 depen
dent on alcohol or other drugs,
Th residential pro ram in-
clude education; individual
group, nd family counseling;
participation in Ale holic
nonymou or oth T elf-help
grops; and other therapeutic
activitie de igned to ist th
p r n and. f mily to hiev
a healthy, atisfying life tyle.
Upon cornpleti n of th
WEEK OF A.PRIL 28,1985 THE CITIZEN
on y through
CHURCH'S DO TIO - Over 1,000
PUSH from Church' Fried Chic en t th pril 3 rally comm morating the
Luther Kin Jr. at Olivet Bapti t Church in emphi. Shown from I ft to right : Re. jlli B 0 ,
E ecuti e Director of PUSH; Eldo Perry, Director of Op ration, Church' Region V' R . J n;
Re . Clay E , Chairman of th Board, PUSH; and Carl Thom nationally own entertain r.
photo by Ed Cooper
•
arbo
o e
e
28-day residential program,
patients are discharged to th
two-year aftercare program
which provides fol1owup and
SUPPOTt as the patient and
family stabilize their new life
style.
Cost of the 2 -day re 'den
tial pr gram is 150 a day T
4,200 total, arry aid. She
noted mo t in urance program
cov T the cost. If a p tient is
without money, the Center will
assist in obtainin fund fr m
th Human Re urce mmi -
ion or edicaid, Scarry said.
Immediate help is available at
the Mercy H pita) emergency
the
alcoh lism and hemical de-
p ndency. Th staff in lude
two physician wh have had
specialized training and exp r
ienee in the treatment of hem
ical dep nden y, a regi tered
nur ci 1 worker and certi
fied addiction coun elor .
Access to the pro ram i
m de ea y by the 24-hour
risis/Information Line. "Help
vailable round the cl c
927-5433. Profe i nal
f will an wer questions pro
vide h lp in a crisis, schedule
e luation pp intments or dis-
th progr m," says Scarry.
interested in further in
f rmati n reg rdin ew Hori
zon r the Outr ach pr am
are ncoura ed to all.
TO m.
Horiz n al offer a
F amiJy Recov Ty Program and
Interventi n Training. The
Family Recovery Pro ram i
an intensive outpatient exper-
fi ld of
,