.1 Alnca
e ap
or oomhof
THE CITIZ
s
Luth ran Dive t
From South A£ri
e
Algeria
AI snam Embed ..
Deve opment
[A1'] The Algerican dt� of AlA Mm, puJHJ -
tion 125,000 � d on October j() �
on .orthq left onl� 1� of tlw build-
in , toruli",. AI tlw ofUrtItoc contjnaMJd,
int,nuation4l .Id pou,.d into t country,
much of it /rrJfft Third World t co
lml« afford to " donatio but do 10 reco,­
ni:i"i the important poritjora Ale na ItoltU u
tl ,"ulop u;orlcl. T1w aid notwU red­
i J tM lo",:.t.rm to AlprilJ·. «0-
n� and it tUuLo,mwnt pi. prou
co id.roble: I
Overdrawn?
Complaints from irate re en ha
pre ured Citirorp into withdrawing
this ad ernsement, hich ppeared
recently in Tl. E, F ortu ana other
U. S. publications. Amon th obj -
tions raised e the perpetu tion of
'jungle' stereotype about Africa apd
carelt 5 geography - I t 600
mile separat � aputo from th Zarn­
bezi,
In r ply to letter-writers, Citicorp
Service President Jeffre eubert
expre sed his belief that the "ad real­
istically edUbits an American tra el­
lin in a remote location:' and that
Citicorp had made a "conscious eftOrt
to show uthentiC apparel for all th
characters." However, eubert con­
tinued. apparent) the care talc n in
re' ln the ad was no suffic' nt"
and con equently it would be "with-
drawn from an further u ," [ ]
e
Afr'ca
ew