H

arold “Hersh” Rothenberg has been 
in the fashion retail industry long 
enough to see trends come and 
go — in both style and in ways of doing 
business.
And as one of the few brick-and-mortar 
boutiques still standing in the area, Hersh’s 
Boutique, a family-run luxury women’s 
clothing store, is thriving. It was chosen 
the best by Jewish News readers.
Why? Starting from the most basic level, 
Rothenberg knows what he’s doing. He 
knows fashion; he knows fit and fabric, he 
knows how people like to be treated when 
they walk through the door and he knows 

how to keep them coming back. He has 
customers of all ages and all sizes. Whether 
they live in West Bloomfield, where Hersh’s 
is based, or anywhere else in the country, 
Rothenberg is always just a phone — or 
Facetime — call away.
“Our customer base has changed over 
the years,” Rothenberg says, “and so has 
the shopping experience. It’s very hard for 
people today to go shopping at a depart-
ment store at the mall and find what they 
want. Even online is different. We have 
a website that we are in the process of 
rebooting, and we are on social media,” he 
says. 

JN “Best Of” winner
Harold “Hersh” 
Rothenberg
knows the way to women’s 
hearts — and closets.

LYNNE KONSTANTIN CONTRIBUTING WRITER

BEST OF

JAMIE FELDMAN

28 | DECEMBER 12 • 2024 

Caryn and Harold 
“Hersh” Rothenberg

A peek inside 
Hersh’s Boutique