JULY 6 • 2023 | 35

That’s why Gordon chose 
to offer both telehealth and 
onsite mental health care 
services to make care more 
accessible. “I started to 
realize the value of people 
who wanted to come to 
an office to talk and have 
that privacy,” she says 
of deciding to operate a 
physical location.

SUPPORTING THE 
AGING JOURNEY
Gordon, a parent of four, 
works with all aspects of 
the aging journey.
People come to her for 
support with retirement, 
a diagnosis of a family 
member or to be a mediator 
for what can often be 
difficult family discussions 
about older adult care 
needs.
“Retirement is no 
small deal,” she says as 
an example. “I get people 
who call me saying, ‘This 
isn’t what I expected, and 
my life doesn’t look like 
I thought it was going to 
look.’
“Someone might call who 
has been diagnosed with 
dementia or some other 
disease that is going to be 
chronic and progressive 

and affect their life in ways 
that are yet unknown,” 
Gordon adds.
The COVID-19 
pandemic may be on its 
way out, but mental health 
care needs for older adults 
only continue to grow. 
Gordon hopes her business 
can support the local 
community with all of their 
aging needs both now and 
into the future.
Adding the adjacent 
space of Elements, named 
after “approaching all 
elements of life every single 
day,” was also critical to the 
business plan.
“I want the space to 
become a community,” 
Gordon says of Karen Faith 
LLC and Elements. “We all 
have our own journey, and 
this space is meant to be a 
container for that.”
As for what drives her, 
the purpose is simple.
“I’m about wellbeing,” 
Gordon explains. “I’m 
about people maximizing 
and capitalizing on all 
the goodness in their life, 
and when goodness is less 
accessible because there are 
challenges going on, I want 
to be a safe space for people 
to show up.” 

Karen Faith Gordon cut the ribbon on her West Bloomfield 
business June 21.

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