6 | NOVEMBER 3 • 2022
PURELY COMMENTARY
1942 - 2022
Covering and Connecting
Jewish Detroit Every Week
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A
t an early age,
Kanye West (now
Ye) taught us
the importance of personal
branding. His music was the
birth of his
own hypebeast
culture, a
community-
wide apprec-
iation for
self-investment
through
fashion. Who
cannot forget those iconic
bar mitzvah shutter-shade
giveaways? To own a pair of
the original Nike Air Yeezys
defined you as the coolest kid
on the block, and we were
eager to do anything to get
our hands on them.
The music served as a
healing source of emotional
comfort for a young Jewish
teenager who was also going
through his parent’s divorce
in his private life, scared
and pessimistic of rapid life-
altering change. We learned
general business skills as well
as the importance of fiscal
responsibility through the
streetwear market. We would
hang out at any sneaker
convention or consignment
shop we could find.
Over the past few weeks,
the artist formerly known
as Kanye West betrayed my
Jewish community he helped
motivate. After reading his
horrific antisemitic remarks
on social media, especially
the words “Death Con 3,” I
felt a real sense of painful
disillusionment, fear and,
above all, rage.
His follow-up insinuation
of Jewish people being behind
the curtains of “cancel-
culture” was appalling, and
despite its definition as a
variant of the media control
trope, Twitter did not remove
the tweet. It currently has
more than 385,000 likes,
conjecturally suggesting
endorsements of this damning
message.
We are talking about
an upper echelon-ranked
celebrity with 21 Grammys
and more Twitter followers,
31 million more specifically,
than the current Jewish
population globally, which
currently sits at over 15
million and growing.
The further unveiling of
Kanye’s unaired comments
that were cut out from
his interview with Tucker
Adar Rubin
opinion
Betrayed by Ye
Artist formally known as Kanye West goes from artistic
inspiration to a purveyor of antisemitism.
COSMOPOLITAN UK
Kanye
West
continued on page 9
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November 03, 2022 (vol. 172, iss. 20) - Image 6
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- The Detroit Jewish News, 2022-11-03
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